Great experience and customer support, room for more features
May 10, 2022

Great experience and customer support, room for more features

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Modules Used

  • Social Marketing

Overall Satisfaction with Khoros Marketing (Formerly Spredfast + Lithium)

Social Media posting for around 160 channels. Khoros helps us with scheduling content, managing multiple accounts from one place, handling crises, and gathering analytics for a better decision making
  • Posting/scheduling
  • Analytics
  • Trainings
  • Add more functionalities/platforms
  • Facilitated auditing process
High scalability, but in our organization, it has been difficult to get traction from >40% of the teams (especially those that were not fluent in the English language). This makes the overall impact of Khoros diluted

Do you think Khoros Marketing delivers good value for the price?

Yes

Are you happy with Khoros Marketing's feature set?

Yes

Did Khoros Marketing live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Khoros Marketing go as expected?

No

Would you buy Khoros Marketing again?

Yes

Well suited for teams that have multiple accounts to manage for the same brand. Less suited for teams that have one or two accounts to manage and lack familiarity with social media tools (they are difficult to turn into heavy users)

Khoros Marketing Feature Ratings

Boolean keyword searches
Not Rated
Filtering out noise/spam
Not Rated
Sentiment analysis
Not Rated
Broad channel coverage
Not Rated
Content planning and scheduling
9
Audience targeting
8
Workflow management
8
Automated routing and prioritization
Not Rated
Customer interaction histories
Not Rated
Bulk actions
9
Lead generation
Not Rated
Content marketing
Not Rated
Campaigns and promotions
9
Twitter
5
Facebook
9
LinkedIn
9
Instagram
7
Pinterest
4
Campaign success analytics
8
Real-time tracking
Not Rated
Competitor analysis
Not Rated
Role-based user permissions & privileges
9
Mobile access
Not Rated