Lead Generation for B2B businesses
Overall Satisfaction with Leadfeeder
Leadfeeder is used by our company as a lead generation. Anyone that works in sales is able to see what business visited our website and what products they looked at to directly advertise to them. Rather than cold calling, we will know what they are looking for and can set up a meeting with the decision maker. It saves time on research. As we are a small business it is used across the organization by sales and marketing to find leads and engage them.
Pros
- Displaying the company and location as well as employees at the company to make it easier to find the right person to contact
- You can use LinkedIn Sales Navigator to be able to contact them directly on LinkedIn
- It shows all the pages visited so the sales team can advertise the right product
- The user management within Leadfeeder is easy to use as you can assign a company to another user and keep everything organized
Cons
- I would like to see the countries in separate columns to easily identify where the visitors coming from
- One positive impact is the time that is saved for the sales team with less cold calling and more following direct leads
Lead Forensics is a more costly option. Their fee is several hundreds of dollars a month. They give you the same information as LeadFeeder but different dashboard visuals. You will also have to pay extra if you need email addresses.
Leadfeeder gives you a more cost-effective alternative.
Leadfeeder gives you a more cost-effective alternative.
Using Leadfeeder
2 - Sales and Marketing
Comments
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