Me, Myself, & Marketo
Updated August 19, 2015

Me, Myself, & Marketo

Ayesha Prakash | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Standard

Modules Used

  • Marketo Lead Management
  • Marketo Sales Insight
  • Marketo Social Marketing
  • Marketo Real-Time Analytics

Overall Satisfaction with Marketo

Marketo is our department's life line. We use it for all our outreach/events and most touch points with potential prospects/customers. Our sales team especially loves Marketo due to the seamless Salesforce integration. This platform brings a lot of value to your marketing team. Marketo is a crucial part of our organization and I highly recommend it to any org - big or small!

  • Engagement Reports
  • Sales Insights
  • RTP
  • Email Marketing
  • Marketing Calendar
  • User interface
  • Increased Sales efficiency
  • Increased inboud leads
Marketo is well suited for small or big size companies. It may be too much for a one man show.

Adobe Marketo Engage Feature Ratings

WYSIWYG email editor
8
Landing pages
8
A/B testing
8
Mobile optimization
8
Email deliverability reporting
5
List management
8
Triggered drip sequences
8
Lead nurturing automation
7
Lead scoring and grading
7
Data quality management
7
Automated sales alerts and tasks
10
Calendaring
4
Event/webinar marketing
9
Social sharing and campaigns
8
Social profile integration
5
Dashboards
5
Standard reports
9
Custom reports
5
API
8
Customizability
2
Integration with Salesforce.com
10

Using Marketo