Overall Satisfaction with mParticle
- Audience creation
- Data forwarding
- Data governance
- ID Sync
- The lag is really bad. There is no way to do real-time targteing
- audience creation
- We can target users easily by creating audiences based on user activity
- We can ingest data from multiple sources
- We can use data from multiple sources to create audiences
I have not evaluated or used other products like mParticle
Do you think mParticle delivers good value for the price?
Yes
Are you happy with mParticle's feature set?
Yes
Did mParticle live up to sales and marketing promises?
Yes
Did implementation of mParticle go as expected?
No
Would you buy mParticle again?
No
Using mParticle
3 - Data analytics and marketing automation.
1 - coding- JS and Java, problem-solving, root cause analysis
- audience creatiing
- data forwarding to different platform
- data ingestion from different platform
- to find bugs in production App
- to validate data in UAT App
- Modifying data forwarded to different platform
- Customer Jouney life cycle
- ID Synchronisation