Beneficial tool for in-app messaging and customer engagement
April 20, 2018

Beneficial tool for in-app messaging and customer engagement

Dana Anthony | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Pendo.io

Pendo is being used by marketing and our product team at Infusionsoft. Pendo is a great tool for in-app messaging. Once you dedicate the time to learn how to use the tool, it can be extremely powerful. I primarily use it to set up in-app notifications (or guides) for marketing purposes, and it can be highly valuable for conversion.


  • Pendo's support team and customer success managers are top-notch and extremely helpful and courteous.
  • They are always innovating the product by rolling out new features.
  • Once you dedicate the time to learn how to use the tool, it's user-friendly.
  • The only thing I would say, is there's somewhat of a learning curve with Pendo, so it's best to get in there and practice using the tool and learn all of the nuances.
  • Our conversion rate has improved with some of the marketing efforts we launched. We often take an omni-channel approach, and leveraging Pendo as part of our strategy has proven beneficial.
Whether you are urging your customers to take an action or providing valuable content to them, the in-app messaging tool is extremely effective.