Smoke and Mirrors
January 27, 2015
Smoke and Mirrors

Score 2 out of 10
Vetted Review
Verified User
Software Version
SAP CRM (legacy editions)
Modules Used
- SAP CRM Sales
- SAP CRM Marketing
Overall Satisfaction with SAP Sales Cloud
We use SAP CRM to manage Trade Promotions, Funding, and Claims. The majority of our user base is through our third party broker spread across the US. By working with our SAP ECC module CRM supports our pricing and accounting functions. In CPG trade spend can be quite substantial, and it is important to manage this spend well.
- Integrates with ECC smoothly, and without issue.
- Consistent and Flexible. We have been able to adapt all pre-existing business processes to SAP CRM.
- Claims management works consistently well, and all accounting is accurate and documented
- Currently, the Web GUI is dependent on outdated versions of Internet Explorer to function. There may be a patch now, but what a ridiculous limitation to have for a production product.
- There are challenges with speed of the user interface, and the UI feels dated.
- BI integration has been slow and painful. Developing multi providers to support CRM data has been challenging to say the least.
- Have yet to see a return on initial investment
- Required a subsequent implementation of EHP1 to get some functionality originally promised, and that is too clunky and awkward for real world implementation