A Great Tool for Marketing and Sales Teams Alike
June 02, 2021

A Great Tool for Marketing and Sales Teams Alike

Russell Sherrill | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with SharpSpring

We leverage SharpSpring within our marketing and sales departments. In marketing, it is used for sending all marketing emails, tracking personas/leads, automating campaigns, and other valuable efforts. Within sales, I use the CRM functionality to manage leads, track opportunities, and build pipelines. I also use the automated workflows to build out cadences that save time and allow for more uniform contact with prospects.

Pros

  • Automated email campaigns
  • CRM

Cons

  • Clunky UI
  • Integrating with other services can be difficult
  • Limited reporting functionality
  • Increased efficiency
  • Better data management
While I wasn't around when SharpSpring was chosen, I've worked with Salesforce for a number of years as well as various proprietary CRM services at other companies. While not as powerful as Salesforce in terms of capability/reporting/analytics, SharpSpring certainly brings a lot to the table and is easier to work with overall.

Do you think SharpSpring (discontinued) delivers good value for the price?

Yes

Are you happy with SharpSpring (discontinued)'s feature set?

Yes

Did SharpSpring (discontinued) live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of SharpSpring (discontinued) go as expected?

I wasn't involved with the implementation phase

Would you buy SharpSpring (discontinued) again?

Yes

As a small company, SharpSpring is able to provide plenty of cross-team functionality between marketing and sales. We're able to keep all of our customer and prospect data in one place and easily keep track. It also has a relatively low learning curve and one can really get up and running fairly quickly if you've worked with other CRM type systems in the past. Data reporting isn't ideal as it is with other CRMs, but it isn't necessarily a requirement for some organizations.

SharpSpring (discontinued) Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
Not Rated
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
Not Rated
List management
Not Rated
Triggered drip sequences
Not Rated
Lead nurturing automation
Not Rated
Lead scoring and grading
Not Rated
Data quality management
6
Automated sales alerts and tasks
8
Calendaring
Not Rated
Dashboards
Not Rated
Standard reports
Not Rated
Custom reports
Not Rated
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
Not Rated

Comments

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