Great all-inclusive marketing and sales automation software
June 02, 2021

Great all-inclusive marketing and sales automation software

Ivo van den Brink | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Reseller

Overall Satisfaction with SharpSpring

We help our customers to grow with a proactive inbound marketing and sales strategy. SharpSpring is one of the marketing automation tools we use to support such a strategy. It helps us to optimize ads on social media, SEA and SEO, because the software shows the origin of a generated lead, and history of web visits, even prior to the opt-in moment.

Pros

  • 'Life of the lead' is great
  • Lead pages
  • Email marketing
  • Automation
  • Opt-in forms

Cons

  • Building and tracking CTAs would be a great improvement
  • Lead page design could be more intuitive, needs some HTML coding
  • Blogging functionality could be improved
  • Higher conversion in lead generation
  • Massive upselling of existing customers
  • Less retention because of automation
SharpSpring has a greater value for money. It brings comparable functionality to HubSpot at a better price. It brings more functionality and power than ActiveCampaign. The life of the lead is an important tool for our customers because it brings insight even prior to the opt-in moment. SharpSpring is a great tool to facilitate the complete customer journey.

Do you think SharpSpring (discontinued) delivers good value for the price?

Yes

Are you happy with SharpSpring (discontinued)'s feature set?

Yes

Did SharpSpring (discontinued) live up to sales and marketing promises?

Yes

Did implementation of SharpSpring (discontinued) go as expected?

Yes

Would you buy SharpSpring (discontinued) again?

Yes

SharpSping is a good alternative to HubSpot, with a greater value for money. If you have a real ambition to proactively grow your marketing and sales, and you want to learn from your campaigns to optimize them, then SharpSpring is great. Also if you a variety of good lead pages. If you only work with single funnels/campaigns and one or two lead pages, you can probably work with a combination of website pages and ActiveCampaign for forms.

SharpSpring (discontinued) Feature Ratings

7.4
WYSIWYG email editor
9
Dynamic content
7
Landing pages
8
A/B testing
7
Mobile optimization
6
Email deliverability reporting
8
List management
6
Triggered drip sequences
8
9.0
Lead nurturing automation
8
Lead scoring and grading
10
Data quality management
8
Automated sales alerts and tasks
10
7.0
Calendaring
7
7.3
Dashboards
7
Standard reports
7
Custom reports
8
6.0
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
6
CRM Project Management ()
Not Rated

Comments

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