Overall Satisfaction with Unbounce
Unbounce has changed the way we strategize, build, and test our landing pages.
With its ease of use, a team of one (1) can build a landing page in a day with multiple variants without the need for ANY IT/Developer assistance.
I can go from idea to execution to iteration in an hour, making our campaigns flexible and adaptive.
With its ease of use, a team of one (1) can build a landing page in a day with multiple variants without the need for ANY IT/Developer assistance.
I can go from idea to execution to iteration in an hour, making our campaigns flexible and adaptive.
- Ease of use. No coding required.
- Integrates with just about every Marketing Automation tool so you can stay away from the clunky page builder in Marketo or the outdated builder in Pardot.
- Easy A/B testing out of the box.
- Tighter integrations with Pardot to allow for progressive profiling.
- Better community driven templates.
- More features in their lightboxes.
- Time to Value - we were up and running in about 3 hours, with our first landing page live in another 2 hours (very low learning curve)
- Keep headcount low - we run lean, and it enabled me to use headcount budget for other strategic initiatives.
- Conversion Rate Optimization - with the A/B testing feature, we were able to test "hunches" quicky to increase our overall conversion rates by over 60%.
Unbounce is just easier to use than Leadpages and has overall better integrations. The cost is on par with each other... and really, it's just a matter of preference on which platform you use. HOWEVER, I do find that the Unbounce community to be MUCH better and much more informative to solve your problems.