The Best Choice for Account and Contact Data | TrustRadius

Use Cases and Deployment Scope

Locating new accounts for our target industry verticals.
Contact generation for sales outreach.
Enhancing lead data.
Enhancing data on accounts and contact lists from Salesforce or Pardot.
Enhancing data on accounts and contacts for data analysis of accounts contacts to assess fit with ICP.
Enhancing data on contacts for email and call outreach.

Pros and Cons

Account discovery.
Enhancing account and contact list data.
Contact list building.

More [Salesforce] account/contact fields synced to the search filters.

Key Insights

Do you think ZoomInfo Sales delivers good value for the price?

Yes

Are you happy with ZoomInfo Sales's feature set?

Yes

Did ZoomInfo Sales live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of ZoomInfo Sales go as expected?

Yes

Would you buy ZoomInfo Sales again?

Yes

Return on Investment

Enhancement of data in our CRM.
Increase efficiency to run data analysis on accounts in CRM.
Decrease time to generate account lists.
Decrease time to generate contact information.

Alternatives Considered

RingLead Capture and Lusha Extension

ZoomInfo works more efficiently [and has fewer] bugs. [It also has] more contact and account data [and] better quality data.

Likelihood to Recommend

Well Suited:

Locating new accounts for prospecting.
Locating contacts and contact information for outreach.
Enhancing current lists with account data and contacts with contact information.
Easy user interface.

Less Appropriate:

Not as easy to locate what city a contact is located in and all the office locations of an account.