ZoomInfo is a nice tool to have
December 09, 2021

ZoomInfo is a nice tool to have

Scott Phillips | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with ZoomInfo

I use ZoomInfo specifically for prospecting within my client base. The business [problem] I'm solving is finding my [client's] contact information and then syncing that information with Salesforce. That way I can then get those contacts into my Outreach campaigns.
  • Interface
  • Lots of contacts
  • Nice integrations
  • Connect directly with email marketing tool (outreach)[.]
  • Keep refreshing the interface[.]
  • Add some colors[.]

Do you think ZoomInfo delivers good value for the price?

Not sure

Are you happy with ZoomInfo's feature set?

Yes

Did ZoomInfo live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of ZoomInfo go as expected?

I wasn't involved with the implementation phase

Would you buy ZoomInfo again?

Yes

  • Easy to find contacts[.]
  • Make it easier to take contacts from [LinkedIn] and put into SFDC[.]
  • Make it easier to connect to other email marketing tools.
When I last evaluated, Apollo was a better bang for the buck as it had similar level data, but I could run email campaigns directly in [the tool] and didn't have to take data out of ZoomInfo, put them into SFDC, and [then] sync them with my Outreach tool.
ZoomInfo is great for prospecting. [However,] there are new up and coming tools that compete directly with ZoomInfo that have the same quality [data] but also can run marketing email campaigns directly from the same tool.

ZoomInfo Feature Ratings

Advanced search
8
Identification of new leads
8
List quality
8
List upload/download
8
Ideal customer targeting
8
Load time/data access
4
Contact information
7
Company information
8
Industry information
8
Salesforce integration
8
Company/business profiles
8
Alerts and reminders
8
Data hygiene
6
Automatic data refresh
6
Tags
7
Filters and segmentation
10
Sales email templates
Not Rated