What users are saying about
12 Ratings
59 Ratings
12 Ratings
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Score 9.8 out of 100
59 Ratings
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Score 7.1 out of 100

Likelihood to Recommend

360 Campaigner

360 Campaigner has simplistic marketing solutions, from email marketing, and automatic social media posting. Besides, 360 Campaigner has email delivery notifications and tracking, which helps the company to know when an audience has received an email. Furthermore, on lead management and nurturing, 360 Campaigner has played a critical role.
Jessica Bwire | TrustRadius Reviewer

LeadSquared

Leadsquared is well suited for small to medium-sized enterprises where the team is small and you have a lot of areas to explore.Every team can have their suites/ accounts customised accordingly. I am not sure if I can compare it for bigger enterprises but I feel this best of best to get your work done more efficiently.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

360 Campaigner
9.6
LeadSquared
8.1
WYSIWYG email editor
360 Campaigner
10.0
LeadSquared
8.1
Dynamic content
360 Campaigner
9.0
LeadSquared
8.1
Ability to test dynamic content
360 Campaigner
10.0
LeadSquared
8.5
Landing pages
360 Campaigner
10.0
LeadSquared
6.6
A/B testing
360 Campaigner
9.0
LeadSquared
8.1
Mobile optimization
360 Campaigner
10.0
LeadSquared
8.2
Email deliverability reporting
360 Campaigner
9.0
LeadSquared
8.3
List management
360 Campaigner
9.0
LeadSquared
8.2
Triggered drip sequences
360 Campaigner
10.0
LeadSquared
9.3

Lead Management

360 Campaigner
9.8
LeadSquared
8.8
Lead nurturing
360 Campaigner
10.0
LeadSquared
10.0
Lead scoring and grading
360 Campaigner
10.0
LeadSquared
10.0
Data quality management
360 Campaigner
10.0
LeadSquared
5.1
Automated sales alerts and tasks
360 Campaigner
9.0
LeadSquared
10.0

Campaign Management

360 Campaigner
9.5
LeadSquared
5.3
Calendaring
360 Campaigner
9.0
LeadSquared
2.1
Event/webinar marketing
360 Campaigner
10.0
LeadSquared
8.5

Social Media Marketing

360 Campaigner
10.0
LeadSquared
8.1
Social sharing and campaigns
360 Campaigner
10.0
LeadSquared
8.1
Social profile integration
360 Campaigner
10.0
LeadSquared
8.0

Reporting & Analytics

360 Campaigner
9.3
LeadSquared
10.0
Dashboards
360 Campaigner
9.0
LeadSquared
9.9
Standard reports
360 Campaigner
10.0
LeadSquared
10.0
Custom reports
360 Campaigner
9.0
LeadSquared
10.0

Platform & Infrastructure

360 Campaigner
9.3
LeadSquared
8.7
API
360 Campaigner
9.0
LeadSquared
9.6
Role-based workflow & approvals
360 Campaigner
9.0
LeadSquared
8.0
Customizability
360 Campaigner
10.0
LeadSquared
9.0
Integration with Salesforce.com
360 Campaigner
9.0
LeadSquared
8.5
Integration with Microsoft Dynamics CRM
360 Campaigner
9.0
LeadSquared
8.7
Integration with SugarCRM
360 Campaigner
10.0
LeadSquared
8.6

Pros

360 Campaigner

  • 360 Campaigner has lead management, which helps in segmentation and lead nurturing.
  • 360 Campaigner supports email marketing and delivery tracking.
  • Mobile optimization is another marketing solution.
Jessica Bwire | TrustRadius Reviewer

LeadSquared

  • LeadSquared is doing a great job in providing a detailed dashboard of all the campaigns and these dashboards are very informative and easy to understand, like open rate, bounce rate, click rate, etc.
  • LeadSquared is great when it comes to 100% inbox delivery rate and I can say that this is one of the best features in it.
  • LeadSquared's user interface is very easy to understand and easy to use as well.
Asif Ismail | TrustRadius Reviewer

Cons

360 Campaigner

  • No mobile application for 360 Campaigner.
  • Furthermore, 360 Campaigner requires online classes, to make the software more efficient.
  • Lastly, the dashboard of 360 Campaigner is inflexible and not practical to use.
Jessica Bwire | TrustRadius Reviewer

LeadSquared

  • Some basic requirements for BFSI were not part of the initial product offered to us. We had to wait for some time to get it included in the product and had to work around with stop gap solutions.
  • Reports section can be better with more customization related to industry and direct link to data view.
Sanju Mathew George | TrustRadius Reviewer

Likelihood to Renew

360 Campaigner

No score
No answers yet
No answers on this topic

LeadSquared

LeadSquared 8.8
Based on 9 answers
It is an excellent value for money solution and is fulfilling all our needs quite efficiently. They keep working on the product and each month sees an update allowing for a bug free experience and faster incorporation of newer tools. I see no reason why I would not like to renew the subscription for this fabulous product.
Suneet Singh Kochar | TrustRadius Reviewer

Usability

360 Campaigner

No score
No answers yet
No answers on this topic

LeadSquared

LeadSquared 9.2
Based on 3 answers
Having talked about all other things in detail in my previous responses, this question I feel is redundant but then I will highlight the points again- Easy to Use- Flexible- Robust System- Ever-evolving- Support & Service- Integrations with third party tools & technologies- LMS- Data Management & Reports- Landing Page Options
Aniruddh Rathore | TrustRadius Reviewer

Support Rating

360 Campaigner

No score
No answers yet
No answers on this topic

LeadSquared

LeadSquared 9.6
Based on 6 answers
Great to work with and also Easy to work withDo not just listen to the problem but provide upfront solutionsAlways available and are ready to support on holidaysConsiderate of user's knowledge and always ready to explain the smallest / dumbest doubt a user can askAlways available to help with the internal tasks as well like creating automations, drip creations etc
Aniruddh Rathore | TrustRadius Reviewer

Alternatives Considered

360 Campaigner

360 Campaigner has a delivery tracking option, which helps us understand the moment an email has been received. Also, lead segmentation is a tool that helps us know our market, and keep the client's database. The drip email marketing is another feature that I see with 360 Campaigner. Lastly, 360 Campaigner can easily extract or dig the client's contacts from various sources.
Jessica Bwire | TrustRadius Reviewer

LeadSquared

I looked closely at Infusionsoft. While the nurturing/decision tree tool of Infusionsoft was far more sophisticated, the many negative reviews of Infusionsoft lead me to look elsewhere. Leadsquared had very positive reviews and aggressive pricing. It has less features, but the features they have were the ones I wanted to focus on.
Anonymous | TrustRadius Reviewer

Return on Investment

360 Campaigner

  • Email marketing brings more clients on board, making us have huge sales.
  • Lead management increases the customer loyalty and the brand reputation.
  • The sales volume exceeds the cost of installing 360 Campaigner.
Jessica Bwire | TrustRadius Reviewer

LeadSquared

  • Leads Management has become very easy.
  • Automated Lead Nurturing helps reduce a lot of manual work.
  • A lot of our time goes into creating custom reports. Making the reporting feature more flexible and robust will help in saving a lot of time and energy.
Navdeep Trivedi | TrustRadius Reviewer

Screenshots

Pricing Details

360 Campaigner

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

360 Campaigner Editions & Modules

Edition
Starter$901
Genius$2492
Explorer$1,4993
Champion$1,6994
  1. upto 10000 emails
  2. up to 10000 emails, 30000 Nurture emails
  3. up to 10000 emails & Contacts
  4. up to 10000 emails & Contacts, 30000 Nurture emails
Additional Pricing Details
For additional tiers of emails, contacts and nurturing credits under each plan.

LeadSquared

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
$100*

* Per Account

LeadSquared Editions & Modules

Edition
Basic-Marketing Automation$1501
Standard-Marketing Automation$4002
Enterprise-Marketing Automation$1,2003
Lite - Sales +Mobile CRM$154
Pro - Sales +Mobile CRM$304
  1. per month (5,000 contacts)
  2. per month (25,000 contacts)
  3. per month (100,000 contacts)
  4. per month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

360 Campaigner
10.0
LeadSquared
8.1

Likelihood to Renew

360 Campaigner
LeadSquared
8.8

Usability

360 Campaigner
LeadSquared
9.2

Support Rating

360 Campaigner
LeadSquared
9.6

Add comparison