What users are saying about

ActiveCampaign

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Top Rated
67 Ratings
2 Ratings

ActiveCampaign

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Top Rated
67 Ratings
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Score 8.5 out of 101
2 Ratings
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Score 7 out of 101

Add comparison

Likelihood to Recommend

ActiveCampaign

ActiveCampaign is perfect for teams that want a lightweight, easy to use email software which still has the ability to deeply integrate with your codebase/business logic (through tagging via their API and automations).It strikes the balance nicely between allowing developers and marketers to collaborate --- simply instruct the developers to tag users appropriately in the business logic / code base, and then the marketers can use AC's automations initiated by a tag to come up with whatever complex follow-up they desire (all without bugging the developers again).
Ben Gelsey profile photo

Sendwithus

It is very well suited for newsletters. With newsletters, I can easily and frequently share market news with my clients. It also gives good results in transactional emails. Its drip email feature makes it a result oriented tool because it sends e-mail as per the recipient's convenience.
No photo available

Feature Rating Comparison

Email & Online Marketing

ActiveCampaign
7.7
Sendwithus
7.5
WYSIWYG email editor
ActiveCampaign
7.7
Sendwithus
Dynamic content
ActiveCampaign
7.3
Sendwithus
Ability to test dynamic content
ActiveCampaign
7.4
Sendwithus
Landing pages
ActiveCampaign
6.7
Sendwithus
A/B testing
ActiveCampaign
7.1
Sendwithus
7.5
Mobile optimization
ActiveCampaign
7.7
Sendwithus
Email deliverability
ActiveCampaign
8.3
Sendwithus
List management
ActiveCampaign
8.1
Sendwithus
Triggered drip sequences
ActiveCampaign
9.3
Sendwithus

Reporting & Analytics

ActiveCampaign
7.0
Sendwithus
Dashboards
ActiveCampaign
7.0
Sendwithus
Standard reports
ActiveCampaign
7.2
Sendwithus
Custom reports
ActiveCampaign
6.8
Sendwithus

Pros

  • The automation interface is fairly intuitive to work through and offers powerful, flexible features.
  • For the price and features it offers, it's the best value of any automation service that exists today.
  • It has a TON of options for the advanced user to tinker and test with.
Nicholas De Salvo profile photo
  • Creating a user account on this tool is very easy, and it offers a very easy user interface.
  • Its email constructor is very easy to operate. Users can easily create and edit their emails through this constructor. It also shows a preview of the constructed template before sending it to customers.
  • Its drip campaign feature is very good for great results on your campaigns.
No photo available

Cons

  • One-to-one email automation (all automations have unsubscribe / impersonal req'd fields)
  • Sometimes the Chrome plugin does not work properly.
  • The email builder could use improvement on the UX end.
No photo available
  • I found its template gallery but switching between templates is not a very smooth process. It takes time.
  • HTML editor is not easy to operate. Users need to have technical knowledge about it.
  • Searching emails in the list is slightly a difficult task I found in it. It should be more easy to navigate.
No photo available

Alternatives Considered

We have selected ActiveCampaign because it has all the basic features in marketing automation we wanted. It is a cheap and effective Marketing Automation software when you are a small business. We simply wanted a tool powerful enough to help us increase the number of new leads for a very low cost.
Audréa Trinh profile photo
Its user interface is quite impressive. And its drip email feature gives us the maximum outcome on our promotional campaigns. It also helps us to reduce unsubscribe rate on our email campaigns. I also find some templates on this tool very much relatable to the kind of information I share with my clients so I don't need to alter those templates much.
No photo available

Return on Investment

  • ActiveCampaign is the base of our marketing communications operations. So all the leads that we generate and nurture go through ActiveCampaign, which means most of not all of our revenue directly or indirectly is related to ActiveCampaign. It helps us operate and grow the business.
  • It helps us provide more personalized experience for new leads as well as our existing customers.
  • It makes communication more efficient, especially with the Gmail integration.
Viktor Nagornyy profile photo
  • It helped me to grow my portfolio by acquiring more clients.
  • It helped my company to increase its customer database by registering more clients.
  • It helps us to increase traffic on our social platforms.
No photo available

Pricing Details

ActiveCampaign

General
Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
ActiveCampaign Editions & Modules
ActiveCampaign
Additional Pricing Details

Sendwithus

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
1.  per
Sendwithus Editions & Modules
Sendwithus
Edition
Free Trial
$01
Lite
$1501
Enterprise
varies
1. per month
Additional Pricing Details
Our GDPR-compliant Enterprise platform, Dyspatch, allows global organizations to centralize security, compliance, and reputation management while streamlining collaborative creation, revision, and approval workflows.