What users are saying about
5 Ratings
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Top Rated
359 Ratings
5 Ratings
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Score 9 out of 100

Keap

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Top Rated
359 Ratings
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Score 8.3 out of 100

Feature Set Ratings

  • ActiveDEMAND ranks higher in 5 feature sets: Email & Online Marketing, Lead Management, Campaign Management, Reporting & Analytics, Platform & Infrastructure

Email & Online Marketing

9.5

ActiveDEMAND

95%
6.8

Keap

68%
ActiveDEMAND ranks higher in 9/9 features

WYSIWYG email editor

9.2
92%
2 Ratings
7.6
76%
49 Ratings

Dynamic content

9.6
96%
2 Ratings
5.8
58%
46 Ratings

Ability to test dynamic content

9.6
96%
2 Ratings
N/A
0 Ratings

Landing pages

9.0
90%
2 Ratings
7.2
72%
124 Ratings

A/B testing

9.6
96%
2 Ratings
6.0
60%
9 Ratings

Mobile optimization

9.6
96%
2 Ratings
6.9
69%
116 Ratings

Email deliverability reporting

9.6
96%
4 Ratings
8.2
82%
187 Ratings

List management

9.2
92%
2 Ratings
8.6
86%
137 Ratings

Triggered drip sequences

9.6
96%
2 Ratings
8.6
86%
48 Ratings

Lead Management

9.0

ActiveDEMAND

90%
8.0

Keap

80%
ActiveDEMAND ranks higher in 3/4 features

Lead nurturing

9.6
96%
2 Ratings
8.6
86%
136 Ratings

Lead scoring and grading

9.0
90%
2 Ratings
7.2
72%
120 Ratings

Data quality management

8.6
86%
2 Ratings
7.1
71%
121 Ratings

Automated sales alerts and tasks

8.6
86%
2 Ratings
9.1
91%
129 Ratings

Campaign Management

9.4

ActiveDEMAND

94%
7.7

Keap

77%
ActiveDEMAND ranks higher in 2/2 features

Calendaring

9.6
96%
2 Ratings
8.4
84%
82 Ratings

Event/webinar marketing

9.2
92%
2 Ratings
N/A
0 Ratings

Social Media Marketing

8.6

ActiveDEMAND

86%

Keap

Feature Set Not Supported
N/A
ActiveDEMAND ranks higher in 2/2 features

Social sharing and campaigns

8.6
86%
2 Ratings
N/A
0 Ratings

Social profile integration

8.6
86%
2 Ratings
N/A
0 Ratings

Reporting & Analytics

9.2

ActiveDEMAND

92%
7.4

Keap

74%
ActiveDEMAND ranks higher in 3/3 features

Dashboards

8.8
88%
2 Ratings
6.6
66%
54 Ratings

Standard reports

9.2
92%
2 Ratings
8.1
81%
136 Ratings

Custom reports

9.6
96%
2 Ratings
7.6
76%
126 Ratings

Platform & Infrastructure

9.6

ActiveDEMAND

96%
6.3

Keap

63%
ActiveDEMAND ranks higher in 6/6 features

API

9.0
90%
1 Rating
8.0
80%
117 Ratings

Role-based workflow & approvals

9.0
90%
1 Rating
7.5
75%
100 Ratings

Customizability

9.6
96%
2 Ratings
7.3
73%
129 Ratings

Integration with Salesforce.com

10.0
100%
1 Rating
N/A
0 Ratings

Integration with Microsoft Dynamics CRM

10.0
100%
1 Rating
N/A
0 Ratings

Integration with SugarCRM

10.0
100%
1 Rating
N/A
0 Ratings

CRM Project Management

ActiveDEMAND

Feature Set Not Supported
N/A
7.1

Keap

71%
Keap ranks higher in 3/3 features

Task management

N/A
0 Ratings
6.9
69%
19 Ratings

Billing and invoicing management

N/A
0 Ratings
8.2
82%
15 Ratings

Reporting

N/A
0 Ratings
6.1
61%
26 Ratings

Attribute Ratings

  • ActiveDEMAND is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

9.6

ActiveDEMAND

96%
2 Ratings
8.3

Keap

83%
199 Ratings

Likelihood to Renew

ActiveDEMAND

N/A
0 Ratings
7.6

Keap

76%
39 Ratings

Usability

ActiveDEMAND

N/A
0 Ratings
5.8

Keap

58%
24 Ratings

Availability

ActiveDEMAND

N/A
0 Ratings
9.1

Keap

91%
11 Ratings

Performance

ActiveDEMAND

N/A
0 Ratings
9.1

Keap

91%
11 Ratings

Support Rating

ActiveDEMAND

N/A
0 Ratings
8.6

Keap

86%
31 Ratings

In-Person Training

ActiveDEMAND

N/A
0 Ratings
9.1

Keap

91%
6 Ratings

Online Training

ActiveDEMAND

N/A
0 Ratings
8.6

Keap

86%
7 Ratings

Implementation Rating

ActiveDEMAND

N/A
0 Ratings
8.0

Keap

80%
16 Ratings

Configurability

ActiveDEMAND

N/A
0 Ratings
2.0

Keap

20%
1 Rating

Ease of integration

ActiveDEMAND

N/A
0 Ratings
1.0

Keap

10%
1 Rating

Product Scalability

ActiveDEMAND

N/A
0 Ratings
8.8

Keap

88%
3 Ratings

Vendor post-sale

ActiveDEMAND

N/A
0 Ratings
6.0

Keap

60%
1 Rating

Vendor pre-sale

ActiveDEMAND

N/A
0 Ratings
1.0

Keap

10%
1 Rating

Likelihood to Recommend

JumpDEMAND Inc.

When choosing a marketing automation system, it is important to think of what exactly you want it to do. I think no matter what you are hoping to get out of a marketing automation platform, you can achieve it with ActiveDEMAND. It can be used for simple/basic marketing email sending and campaign execution or it can be used to develop a microsite, create sales and marketing kiosks, run multi-step campaigns, host protected assets or whatever you want to do with it. You can easily choose (or ignore) the modules and features to be as creative as you choose to be.
Read full review

Keap (formerly Infusionsoft)

Keap is a good fit for any business looking to do more of what they do best. It helps you systemize your processes and deliver a consistently positive customer experience over and over. At a more detailed level, I think it's best suited for small businesses with 1-25 employees. I've seen it work for larger organizations too, but usually, they have a handful of individuals who actually log into the software. Ideally, the company would be earning 100,000 or more - that's not to say it can't benefit a smaller company or a start-up; I just find that more established companies seem more willing to invest in their marketing budget, and using Keap successfully requires an investment of time, money, or both. As far as industries go, it works well for any business that generates leads and wants to automate the follow-up with their new prospects - this could be coaching businesses, agencies, consultants, local service providers, or more formal professions like dentists and lawyers.
Read full review

Pros

JumpDEMAND Inc.

  • Customer Service - this company EXCELS at customer service, always answering our questions and being helpful.
  • Innovative Ideas - they stay on top of the trends in marketing, offer ways for us to incorporate these items into our efforts.
  • Friendly staff - the staff at ActiveDEMAND are great to work with and are responsive to our needs.
Read full review

Keap (formerly Infusionsoft)

  • Pricing: Keap Max Classic (formerly Infusionsoft) is affordable for nonprofits and small businesses and includes all the automation features we need!
  • Customer Support: Our onboarding and success coaches have been so helpful, taking into account some unique processes we have and finding solutions.
  • Updates: Keap is constantly providing more and better solutions!
Read full review

Cons

JumpDEMAND Inc.

  • Reporting - Though the reporting is extensive and very very good... I sometimes miss a simplified view of email opens/clicks/link clicks etc.
  • Don't get me wrong, you can get to this data in ActiveDEMAND relatively easily, the default views through the campaign dashboard are just quite detailed (which some people would probably prefer) and I just don't think that we need that level of reporting on first glance. That being said, I do love the option to drill down and uncover the complex detailed data when i do want it (ActiveDEMAND is very good at this).
  • One element of reporting that I would also like would be an event registrant report showing all registered people (this part exists) and their responses on the registration form they completed to register for the event. (These things would be dietary restrictions, industry, customized responses to other event related questions).
  • I also wish the reports autorefreshed more frequently.
  • ICS Files - Right now there are work arounds for loading an ICS file (Calendar meeting invite file) that can be accessed in campaign assets. I just wish this was more native to the tool.
  • Archive Filing - Now, first of all, it is so amazing that ActiveDEMAND even has an archiving feature... I LOVE this. One small downside, however, is that the archiving cannot be organized using a folder structure or anything. I would like to be able to group my live events together, then group my webinars together etc.
Read full review

Keap (formerly Infusionsoft)

  • More articles and videos on how to use the various functions of Keap
  • Having representatives designated to certain regions or companies for a point of contact when help is needed
  • More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions
Read full review

Pricing Details

ActiveDEMAND

Starting Price

$3 Per Phone Number/mth

Editions & Modules

ActiveDEMAND editions and modules pricing
EditionModules
Call Tracking$31
Email Marketer$72
Small Business Marketer$693
Corporate Marketer$1994
Agency Marketer$7995

Footnotes

  1. Per Phone Number/mth
  2. Per Month [Unlimited Users]
  3. Per Month [Unlimited Users]
  4. Per Month [Unlimited Users]
  5. Per Month [Unlimited Users]

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

Keap

Starting Price

$129 per month

Editions & Modules

Keap editions and modules pricing
EditionModules
Pro$129.001
Max$199.002

Footnotes

  1. per month
  2. per month

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

All plans awith 1 user and 500 contacts. The price is $30.00 for each additional user.

Likelihood to Renew

JumpDEMAND Inc.

No answers on this topic

Keap (formerly Infusionsoft)

We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
Read full review

Usability

JumpDEMAND Inc.

No answers on this topic

Keap (formerly Infusionsoft)

You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
Read full review

Reliability and Availability

JumpDEMAND Inc.

No answers on this topic

Keap (formerly Infusionsoft)

There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.
Read full review

Performance

JumpDEMAND Inc.

No answers on this topic

Keap (formerly Infusionsoft)

OMG, it's all in one and that compromises everything, fundamentally. If you want a race car, invest in a race car. If you want a dune buggy, get that. If you want a boat that floats, go for it.
Read full review

Support Rating

JumpDEMAND Inc.

No answers on this topic

Keap (formerly Infusionsoft)

Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.
Read full review

In-Person Training

JumpDEMAND Inc.

No answers on this topic

Keap (formerly Infusionsoft)

I have been to a number of in-person training sessions over the years with Keap and all of them have been FANTASTIC. They really put a lot of time and effort into these sessions. Staff and facilitators go out of their way to ensure that participants are getting what they need.
Read full review

Online Training

JumpDEMAND Inc.

No answers on this topic

Keap (formerly Infusionsoft)

The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.
Read full review

Implementation Rating

JumpDEMAND Inc.

No answers on this topic

Keap (formerly Infusionsoft)

Don't let the fear of implementing a new software solution keep you from unleashing the power of automation that Infusionsoft provides. With the right implementation partner, the process can not only be smooth and painless, it can actually help you get a better understanding for how your current communication process can be improved upon.
Read full review

Alternatives Considered

JumpDEMAND Inc.

Vertical Response wasn't a full marketing platform at the time when we used it, but it was clunky and the tech support wasn't easy to use. I like the one-on-one response we get from ActiveDemand and really being on a first name basis with the folks there
Read full review

Keap (formerly Infusionsoft)

Keap, compared to Mailchimp, AWeber, and SendFox, is a complete solution. The latter 3 are primarily for email and don't have the same flexibility by themselves for a campaign or email automation. Keap, compared to Typeform, is similar, but Typeform does form building better. There are more options for customization in Typeform.
Read full review

Scalability

JumpDEMAND Inc.

No answers on this topic

Keap (formerly Infusionsoft)

You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
Read full review

Return on Investment

JumpDEMAND Inc.

  • Simplified email marketing and event management
  • Better tracking of leads
  • Better intelligence about which initiatives are working well and where future opportunities lie
  • Less reliant on IT department/third party to execute our online marketing
Read full review

Keap (formerly Infusionsoft)

  • I recently created a FB ads funnel with Keap that brought a 2.29 ROI. That's right - with some simple automation, I was able to more than double my money. #happyentrepreneur
  • Keap's automation has made my business SUSTAINABLE. So if I'm on vacation, or out sick, or just busy with a new project, Keap insures that I'm staying on top of everything.
  • Keap has allowed me to sell and deliver programs priced from 99 cents to $10k, fill 100+ person events, launch books, fill a retreat in Belize, deliver a podcast, create a thriving membership site and generate enough profit that I don't have to do anything else to support myself and my family.
Read full review

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