What users are saying about
5 Ratings
9 Ratings
5 Ratings
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Score 8.1 out of 101
9 Ratings
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Score 7.9 out of 101

Likelihood to Recommend

AdDataExpress

It is much better to prospect brands and find appropriate contacts at a parent account, and not such a strong suit for agencies.
Bryan Silverman profile photo

Leadfeeder

Leadfeeder is well suited for tracking website traffic for Sales and Marketing. The main business purpose it addresses for us is companies who visit anywhere on our website. Leadfeeder shows the company name, location our website was accessed, what pages of our website were visited, and how long the prospective company was on each page. Leadfeeder is not well suited to tracking emails or any other tracking.
DJ Kline profile photo

Feature Rating Comparison

Prospecting

AdDataExpress
6.6
Leadfeeder
Identification of new leads
AdDataExpress
9.1
Leadfeeder
List quality
AdDataExpress
6.4
Leadfeeder
Ideal customer targeting
AdDataExpress
5.5
Leadfeeder
Load time/data access
AdDataExpress
5.5
Leadfeeder

Sales Intelligence Data Standards

AdDataExpress
7.3
Leadfeeder
Contact information
AdDataExpress
7.3
Leadfeeder
Company information
AdDataExpress
7.3
Leadfeeder
Industry information
AdDataExpress
7.3
Leadfeeder

Data Augmentation & Lead Qualification

AdDataExpress
4.1
Leadfeeder
Lead qualification process
AdDataExpress
6.4
Leadfeeder
Salesforce integration
AdDataExpress
2.7
Leadfeeder
Company/business profiles
AdDataExpress
5.5
Leadfeeder
Data hygiene
AdDataExpress
2.7
Leadfeeder
Automatic data refresh
AdDataExpress
3.6
Leadfeeder
Filters and segmentation
AdDataExpress
3.6
Leadfeeder

Pros

AdDataExpress

  • Provides email addresses - essential when doing cold email outreach.
  • Provides agencies for each brand/company.
  • Provides media spend for parent company and brand.
Bryan Silverman profile photo

Leadfeeder

  • Website traffic by company.
  • Website traffic by location.
  • Website traffic by duration.
  • Alerting departments in various ways.
DJ Kline profile photo

Cons

AdDataExpress

  • Updating who works on each brand from the brand side.
  • Updating who works on each brand from the agency side.
  • Not having to log in as often.
Bryan Silverman profile photo

Leadfeeder

  • Slack integration alerts would be nice.
  • Tying in Salesforce owners (vs always manually assigning).
  • Real-time alerts (vs the day after).
DJ Kline profile photo

Likelihood to Renew

AdDataExpress

No score
No answers yet
No answers on this topic

Leadfeeder

Leadfeeder 10.0
Based on 1 answer
Leadfeeder is the best anonymous visitor tracking software platform that I've ever used. Sitting as a layer on top of Google Analytics, the tool consistently provides us with accurate intelligence of what our hottest prospects are looking at while visiting our site. The Leadfeeder customer support is top notch and the company is always coming out with new updates that further improve the technology. On top of all of this, Leadfeeder integrates with Slack and our CRM, allowing me to continue to do my job without having to switch between various platforms throughout the day.
Zach Ettelman profile photo

Usability

AdDataExpress

No score
No answers yet
No answers on this topic

Leadfeeder

Leadfeeder 10.0
Based on 1 answer
Extremely intuitive and easy to use. The ability to create custom views and reports is very easy.
Zach Ettelman profile photo

Alternatives Considered

AdDataExpress

Winmo allows more dynamic and functional searches, and puts agency and brand contacts in one place. It also allows exports based on spend and in general, is much more dynamic of a software.
Bryan Silverman profile photo

Leadfeeder

Leadfeeder seems to be more accurate than SharpSpring's visitor tracking, specifically with the ability to blacklist ISPs and internal users based on IP ranges. Leadfeeder's connection to Salesforce and the ability to assign prospects/visitors to our internal users makes it a complete gamechanger and provides way more functionality than SharpSpring.
Zach Ettelman profile photo

Return on Investment

AdDataExpress

  • Improved efficiency of prospecting.
  • Improved efficiency of finding emails and email syntax.
Bryan Silverman profile photo

Leadfeeder

  • Positive impact on finding "warm lead" companies.
  • Positive impact on reaching out to companies with the correct interests (knowing what pages they were on).
  • Positive impact in reaching out to individuals in the company (based on the location of the IP address).
DJ Kline profile photo

Pricing Details

AdDataExpress

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Leadfeeder

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details

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