What users are saying about

AdRoll

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74 Ratings
7 Ratings

AdRoll

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74 Ratings
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Score 7.5 out of 101
7 Ratings
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Score 6.8 out of 101

Add comparison

Likelihood to Recommend

AdRoll

AdRoll is great for those who have a strong creative department and want the ability to retarget users who land on their site. AdRoll is also great for prospecting as you can upload your database and AdRoll will prospect lookalikes. For folks who want to track users on social (Facebook and Instagram), AdRoll does wonders. You also have the ability to email prospects which is another great way to build a unique database.
Stefanie Cash profile photo

Shareaholic

This is a great tool to use for content sharing and link building. So if either of those are part of your digital marketing strategy, which they should be, Shareaholic may be beneficial for your business
Lauren Witte profile photo

Feature Rating Comparison

Ad Network Integration

AdRoll
7.5
Shareaholic
Data Transfer
AdRoll
7.7
Shareaholic
DSP integration
AdRoll
7.4
Shareaholic

Ad Campaigns

AdRoll
7.9
Shareaholic
Ad campaign creation
AdRoll
8.2
Shareaholic
Ad deployment
AdRoll
8.4
Shareaholic
Display advertising
AdRoll
8.3
Shareaholic
Ad display and retargeting segmentation
AdRoll
8.1
Shareaholic
Sequence targeting
AdRoll
6.5
Shareaholic

Ad Reporting & Analytics

AdRoll
7.0
Shareaholic
Ad dashboards
AdRoll
7.6
Shareaholic
Ad performance reports
AdRoll
7.4
Shareaholic
Ad conversion tracking
AdRoll
6.5
Shareaholic
Ad attribution reporting
AdRoll
6.8
Shareaholic
Cross-channel ad management
AdRoll
7.4
Shareaholic
Ad forecasting and optimization
AdRoll
6.1
Shareaholic

Pros

  • Customizability of visual ads is easy and efficient. I can make it look the way I want it with the words I need to use.
  • I think the reach not being limited to just Google but rather accross multiple channels is an advantage for AdRoll.
  • Has a great support team that is always ready to help out. They were particularly helpful when we were first trying to set up our first ad campaign.
No photo available
  • Great editorial staff, great content!
  • Clean website, easy to navigate.
  • Very high domain authority, great for link building.
Lauren Witte profile photo

Cons

  • They could make their documentation more easy to understand such that it is more user-friendly for first time users, so we don't have to reach out to support for more information.
  • They could have the functionality of more design options on the page. I had to externally make the ad have the background I wanted and upload it. But having editing capabilities on site would be easier.
  • I would like to see them expand into other aspects of advertising, not just remarketing and retargeting ads.
No photo available
  • The home page could offer some more direction/explanation of what Shareaholic is all about.
Lauren Witte profile photo

Likelihood to Renew

AdRoll6.5
Based on 4 answers
Account management is a big issue for us, its something we were looking for but we didn't get too many big ideas or big strategies to move the needle.
No photo available
Shareaholic10.0
Based on 1 answer
In terms of co-creation, the process of working with Shareaholic was easy and pleasant. Furthermore, the design of their site is clean and modern. The Shareaholic team is also active on social media, a quality I like to look for when targeting products for content collaboration
Lauren Witte profile photo

Usability

AdRoll10.0
Based on 3 answers
Honestly, AdRoll is like every other ad management system. In fact, all ad management systems are pretty much identical with a few proprietary tweaks. Creating a campaign is done in one seamless screen with everything you need right there. The ability to add creative and even order AdRoll to create ads for you is also easy. The monitoring of a live campaign is easy as you can see all the necessary information from the main screen. Super easy to use and reliable deliverability
Stefanie Cash profile photo
No score
No answers yet
No answers on this topic

Support

AdRoll10.0
Based on 3 answers
Really reliable support. Dependable, easy to understand billing. I rarely have any issues, but if I do they are super quick to respond
No photo available
No score
No answers yet
No answers on this topic

Implementation

AdRoll6.0
Based on 1 answer
It was easy to implement.
Alya Grinberg profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

Adroll ends up being more costlier than alternatives offered from companies such as Google or Microsoft as you ultimately have a higher level of control on the budget, the platforms that your display banners are showing up on as well as the demographics. I would not choose Adroll again if given the chance as it was costly to execute without much return to show for it.
No photo available
No answers on this topic

Return on Investment

  • We have seen an increase in traffic to the key pages we've built campaigns around. Within the first week, we had a 70% increase in traffic.
  • Results can take time to product ROI. We are not at a point where we can begin tracking ROI whereas with other we have been.
Justina Logozzo profile photo
  • We got a great backlink from collaborating with Shareaholic, which improved our organic online rankings, and hopefully also led to an increase in client contact and retention.
Lauren Witte profile photo

Pricing Details

AdRoll

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Shareaholic

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details