AffinityIQ vs. Wunderkind

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AffinityIQ
Score 9.0 out of 10
N/A
To help users direct resources to the biggest opportunities for impact, Affinaquest’s data enrichment solution (formerly HEPdata CareerAppend) offers information that can be used to build a complete profile of prospects and donors. Its append matching and identity resolution tools deliver the up-to-date contact information, helping users to craft personalized outreach to constituents to build meaningful relationships that grow pipelines and donor base.N/A
Wunderkind
Score 2.6 out of 10
N/A
Wunderkind (formerly BounceX) is presented as a people-based marketing cloud. It includes behavior-based personalization capabilities for website content, email, and other channels. The vendor states digital businesses use Wunderkind to remember who site visitors are, allowing them to deliver high-converting, one-to-one messages on websites, through emails and texts, and in ads at scale.N/A
Pricing
AffinityIQWunderkind
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AffinityIQWunderkind
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
AffinityIQWunderkind
Top Pros

No answers on this topic

Top Cons

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Best Alternatives
AffinityIQWunderkind
Small Businesses
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Score 8.0 out of 10
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Yahoo DSP
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Yahoo DSP
Yahoo DSP
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Score 7.7 out of 10
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All AlternativesView all alternativesView all alternatives
User Ratings
AffinityIQWunderkind
Likelihood to Recommend
-
(0 ratings)
1.8
(6 ratings)
Support Rating
-
(0 ratings)
1.0
(1 ratings)
User Testimonials
AffinityIQWunderkind
Likelihood to Recommend
Affinaquest
No answers on this topic
Wunderkind
BounceX is well suited if you want to boost list/customer base growth, but a tricky aspect of it for me is that I don't know the benefit smaller companies would get from BounceX to accelerate growth without having an existing customer base.
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Pros
Affinaquest
No answers on this topic
Wunderkind
  • Personalization in email - they have a great ability to surface products in email directly tied to what a past customer was browsing on the site
  • Great account management and fast turnaround times to address evolving needs we have
  • Very robust site experience capabilities to accommodate a lot of different use cases
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Cons
Affinaquest
No answers on this topic
Wunderkind
  • Support is awful
  • Management will not work with you to make things right
  • Tool is buggy. It went down for 50 hours during our Black Friday sale resulting in substantial amount of lost revenue.
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Support Rating
Affinaquest
No answers on this topic
Wunderkind
Beware if you buy from them you are committed for a year. It is too expensive for the offering and they offer no solutions for you to manage the process/tool at a discounted rate. Will not renew my contract, that’s for sure.
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Alternatives Considered
Affinaquest
No answers on this topic
Wunderkind
We've used both Emarsys and Klaviyo as our ESP, while using Wunderkind to handle email/SMS acquisition and abandonment emails. Wunderkind has proven to be able to capture more emails and send more behavioral emails with the contact matching technology.
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Return on Investment
Affinaquest
No answers on this topic
Wunderkind
  • For the email campaigns we had an original agreement for them to produce a 5X return on ad spend and thus far they have produced a greater than 8X return
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