Alyce is a corporate gifting platform designed to support B2B marketing and account-based marketing, as well as provide a sales accelerant and enablement tool.
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Postalytics
Score 10.0 out of 10
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Postalytics in Rockland offers direct mail automation technology.
I've used all the sending platforms (Sendoso, Reachdesk, Loop & Tie, Alyce, and Surgar Wish). I've had the most success with Alyce. We're a global SaaS platform with presence in NAM, EMEA and APAC. We're valued at $2B and drive around $2.5M in sales. As a demand gen team we have about ~$12M in program spend, so I'd say the tool is suitable for a scaling mid-market/enterprise brand that's focused on ROI, efficiency and scaling. I'm not sure who Alyce is not suitable for to be honest, I can only speak from my experience using it in my current role. I imagine it's not suitable for a company whose tech stack cannot integrate with Alyce.
Postalytics is well-suited for businesses aiming to execute targeted direct mail campaigns and track their performance. It works best for creating personalized mailers, integrating with digital marketing efforts, and managing mailing lists. However, it's less suited for users seeking Every Door Direct Mail or spamming marketing materials.
The main difference between Alyce and Sendoso's use at RingCentral is Alyce is more reliable and gets better meetings set. Sendoso is more of a confirmation for the meeting the very next day. More employees at RingCentral have access to Alyce and not Sendoso. Alyce is the better application and everyone loves it.
