Amazon Marketing Cloud vs. Adobe Marketo Engage
Amazon Marketing Cloud vs. Adobe Marketo Engage
Product | Rating | Most Used By | Product Summary | Starting Price |
---|---|---|---|---|
Amazon Marketing Cloud | N/A | To help advertisers understand how their marketing performs across media such as search, display, video, and audio, Amazon Advertising is introducing Amazon Marketing Cloud (AMC)—a holistic measurement and analytics solution currently in beta for eligible advertisers. AMC is built on Amazon Web Services (AWS). | N/A | |
Adobe Marketo Engage | N/A | Adobe Marketo Engage (acquired by Adobe in 2018) is a marketing automation platform whose basic features include email marketing, drip nurturing, landing pages, and lead scoring, but other editions offer additional advanced features. Typical customers are B2B firms with complex sales cycles. | N/A |
Amazon Marketing Cloud | Adobe Marketo Engage | |||||||||||||||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
Offerings |
| |||||||||||||||
Entry-level Setup Fee | No setup fee | Optional | ||||||||||||||
Additional Details | — | — | ||||||||||||||
More Pricing Information |
Amazon Marketing Cloud | Adobe Marketo Engage | |
---|---|---|
Top Pros |
| |
Top Cons |
|
|
Amazon Marketing Cloud | Adobe Marketo Engage | ||||||||||||||||||||||||||||||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Email & Online Marketing |
| ||||||||||||||||||||||||||||||
Lead Management |
| ||||||||||||||||||||||||||||||
Campaign Management |
| ||||||||||||||||||||||||||||||
Social Media Marketing |
| ||||||||||||||||||||||||||||||
Reporting & Analytics |
| ||||||||||||||||||||||||||||||
Platform & Infrastructure |
|
Amazon Marketing Cloud | Adobe Marketo Engage | |
---|---|---|
Small Businesses | TapClicks Score 9.2 out of 10 | Vbout Score 9.5 out of 10 |
Medium-sized Companies | TapClicks Score 9.2 out of 10 | PFL Direct Mail Platform Score 9.3 out of 10 |
Enterprises | Alteryx Score 9.0 out of 10 | PFL Direct Mail Platform Score 9.3 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Amazon Marketing Cloud | Adobe Marketo Engage | |
---|---|---|
Likelihood to Recommend | - (0 ratings) | 8.4 (1134 ratings) |
Likelihood to Renew | - (0 ratings) | 9.0 (146 ratings) |
Usability | - (0 ratings) | 8.0 (98 ratings) |
Availability | - (0 ratings) | 9.0 (25 ratings) |
Performance | - (0 ratings) | 9.0 (30 ratings) |
Support Rating | - (0 ratings) | 8.8 (89 ratings) |
In-Person Training | - (0 ratings) | 10.0 (12 ratings) |
Online Training | - (0 ratings) | 6.7 (29 ratings) |
Implementation Rating | - (0 ratings) | 10.0 (37 ratings) |
Configurability | - (0 ratings) | 6.0 (6 ratings) |
Contract Terms and Pricing Model | - (0 ratings) | 7.9 (4 ratings) |
Ease of integration | - (0 ratings) | 1.6 (9 ratings) |
Product Scalability | - (0 ratings) | 7.0 (10 ratings) |
Professional Services | - (0 ratings) | 9.4 (3 ratings) |
Vendor post-sale | - (0 ratings) | 8.2 (7 ratings) |
Vendor pre-sale | - (0 ratings) | 8.2 (6 ratings) |
Amazon Marketing Cloud | Adobe Marketo Engage | |
---|---|---|
Likelihood to Recommend | Amazon AWS No answers on this topic | Adobe |
Pros | Amazon AWS No answers on this topic | Adobe |
Cons | Amazon AWS No answers on this topic | Adobe |
Likelihood to Renew | Amazon AWS No answers on this topic | Adobe |
Usability | Amazon AWS No answers on this topic | Adobe |
Reliability and Availability | Amazon AWS No answers on this topic | Adobe |
Performance | Amazon AWS No answers on this topic | Adobe |
Support Rating | Amazon AWS No answers on this topic | Adobe |
In-Person Training | Amazon AWS No answers on this topic | Adobe |
Online Training | Amazon AWS No answers on this topic | Adobe |
Implementation Rating | Amazon AWS No answers on this topic | Adobe |
Alternatives Considered | Amazon AWS No answers on this topic | Adobe |
Contract Terms and Pricing Model | Amazon AWS No answers on this topic | Adobe |
Scalability | Amazon AWS No answers on this topic | Adobe |
Return on Investment | Amazon AWS No answers on this topic | Adobe |
ScreenShots | Adobe Marketo Engage Screenshots |