What users are saying about
28 Ratings
28 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8.4 out of 101
67 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 7.8 out of 101

Add comparison

Likelihood to Recommend

Amazon SES

While most companies can get away with stock or lightly modified SaaS solutions, if email is absolutely core to your business, I'd recommend Amazon's Simple Email Service. It provides the lowest pricing outside of building up your own sender reputation, while providing the same flexibility and performance, especially if your application servers are already in AWS.
The drawback to all this power is that you need to dedicate engineering resources to building, modifying, and maintaining your email pipeline. If you can't justify those expenses, go with a SaaS product.
No photo available

Oracle Responsys

You need a full-service front end and back end team and marketers to get the best use out of this platform. It is clunky to use day to day. The best example to give is Oracle uses their own form of SQL called RPL. Responsys Programming Language. Whilst simple enough to learn if you know SQL, many marketers do not have time to write query after query. You'd typically get a developer to do it. As a Marketer, decide whether you can delegate this out or not.
Nick Pape profile photo

Pros

  • Easy to send thousands of messages without worrying about scaling.
  • Very easy to understand SDK and modules in Java and Python and start sending custom emails in minutes.
  • Not a costly service. Implementing using the service and training people is really simple.
No photo available
  • Trigger programs can be highly customized and segmented.
  • Filtering for audiences is very powerful, but SQL skills are often required for more advanced filters.
  • Customer records can be highly customized to accept business-specific variables.
Kelly Saux profile photo

Cons

  • For users that are not used to semi-complex APIs, the AWS SDK can be a little intimidating. That said, with the SMTP credential feature, the API learning curve can be avoided.
  • It is frustrating that you have to verify each e-mail address or domain name (wildcard) you wish to use in the From: header of the e-mail messages. I understand this is a security feature, but for long-time verified accounts, it would be nice to use arbitrary e-mail addresses and domains.
D. Marshall Lemcoe Jr. profile photo
  • The user interface is very dated. I would like to see a much more refined GUI.
  • The requirement to map all data tables in advance is cumbersome and slows down the ability for a marketer to iterate programs rapidly.
Juston Brommel profile photo

Likelihood to Renew

No score
No answers yet
No answers on this topic
Oracle Responsys9.0
Based on 2 answers
We believe Responsys offers the largest feature set in the industry. While it took some time for us to ramp up and feel confident using all the features in the beginning, we're now in a good position to take full advantage. Our investment is paying off in terms of regular, targeted interaction with our customers and prospects, driving traffic to our site and generating additional revenue
No photo available

Usability

No score
No answers yet
No answers on this topic
Oracle Responsys8.2
Based on 1 answer
The system is robust but usable. Just like with any new system, there will be a learning curve.
Shenea Edison profile photo

Support

No score
No answers yet
No answers on this topic
Oracle Responsys4.0
Based on 1 answer
Too often the support team is unable to answer my question or I have to explain the issue over and over.
Mike Bernard profile photo

Alternatives Considered

Amazon SES is bare-bones, insofar as it will not "help" you with the contents of your message. You cannot use variables in the e-mail, it will not automatically track whether or not the recipient opened the mail or not, it will not help with unsubscribe links, and it will not generate and manage web-based copies of the e-mail. That said, it gives the developer full control of the messages.Pricing, again, is the killer feature here. SES is cheaper than every single e-mail delivery provider I have ever encountered.
D. Marshall Lemcoe Jr. profile photo
Oracle/Responsys has a more mature feature set, a better professional team, and simpler/single app pricing.
Juston Brommel profile photo

Return on Investment

  • All positive things. The fact that we can send tens of thousands of e-mails per month for less than $5 is incredible. Find a better price for something even remotely as high-quality as SES.
  • SES provides a set-and-forget way of handling e-mail. Drop in the credentials, and your developers will never have to mess with it again.
D. Marshall Lemcoe Jr. profile photo
  • Increased efficiency for creating, launching and optimizing programs.
  • More accurate automated 1:1 marketing programs.
  • Better analytics and better program optimization.
Juston Brommel profile photo

Pricing Details

Amazon SES

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Oracle Responsys

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
16,250.00*
1.  per account
Additional Pricing Details
Oracle Responsys pricing covers marketing messages sent across Email, SMS, MMS, Push, Social, Display, and Web.