Attentive Mobile vs. Mailigen

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Attentive
Score 8.0 out of 10
N/A
Attentive is a personalized mobile messaging platform that helps innovative brands & organizations connect with consumers in a new way from the company of the same name in New York. The service allows users to deliver relevant offers, content, and information to create seamless communication between a business and its audience.N/A
Mailigen
Score 7.1 out of 10
N/A
Mailigen is a web based integrated marketing provider offering email, mobile and social marketing. In the SaaS platform, you can gather subscribers, prepare, send or schedule email campaigns and receive real time reports. One can leverage statistics for behavioral segmentation and lifecycle email marketing. Mailigen offers several integration points including online surveys that you can use to segment your audience and send personalized emails.
$10
per month
Pricing
Attentive MobileMailigen
Editions & Modules
No answers on this topic
Mailigen
$10.00
per month
Offerings
Pricing Offerings
AttentiveMailigen
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
Attentive MobileMailigen
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Attentive Mobile
-
Ratings
Mailigen
7.4
1 Ratings
10% below category average
WYSIWYG email editor00 Ratings8.01 Ratings
Dynamic content00 Ratings8.01 Ratings
Ability to test dynamic content00 Ratings7.01 Ratings
A/B testing00 Ratings6.01 Ratings
Mobile optimization00 Ratings8.01 Ratings
Email deliverability reporting00 Ratings9.01 Ratings
List management00 Ratings3.01 Ratings
Triggered drip sequences00 Ratings10.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Attentive Mobile
-
Ratings
Mailigen
3.0
1 Ratings
89% below category average
Dashboards00 Ratings3.01 Ratings
Standard reports00 Ratings4.01 Ratings
Custom reports00 Ratings2.01 Ratings
Best Alternatives
Attentive MobileMailigen
Small Businesses
OneSignal
OneSignal
Score 9.0 out of 10
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Medium-sized Companies
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Attentive MobileMailigen
Likelihood to Recommend
3.3
(4 ratings)
8.0
(7 ratings)
Likelihood to Renew
-
(0 ratings)
8.6
(6 ratings)
Usability
10.0
(1 ratings)
8.2
(1 ratings)
Support Rating
10.0
(1 ratings)
9.1
(1 ratings)
Implementation Rating
-
(0 ratings)
7.3
(1 ratings)
User Testimonials
Attentive MobileMailigen
Likelihood to Recommend
Attentive
Attentive Mobile is great for those who actively want to build and talk to their community. The goal is to send two messages per week to optimize revenue while balancing out unsubscribes. If a client has trouble with content or finding appropriate marketing messages to send, Attentive Mobile might not be a good fit.
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Mailigen
Mailigen is great for designing and scheduling campaigns that do not require expert knowledge in the field. Creating specific lists, segmentation, & scheduling campaigns are very straightforward and user-friendly. Do not use Mailigen for email marketing blasts! If you are unable to provide documented evidence that the user 'Opt-in' to receive your campaigns, then expect the campaign to be flagged or contacted by your Mailigen Account Manager. You must comply with the CAN-SPAM Act ... no ifs, ands, or buts!
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Pros
Attentive
  • Account management
  • Platform interface
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Mailigen
  • Mail deliverability. MailiGen gets the mail delivered. We have our own data centre hosting and servers but struggled to get our bulk mails reliably delivered. Since we switched to MailiGen delivery rates have more than tripled.
  • Template editor and tools. There is a rich assortment of tools for preparation of mailers. They are easy to use and we often train customers is a single 2 hour session.
  • Mail List security and manageability. Cloud based mail lists are important best practices for some of our corporate customers, who often store mail address lists in Excel. These lists get lost, damaged and stolen. The MailiGen list management tools centralize list storage and provide tools for segmentation, importing and exporting.
  • Stats!! The mail campaign stats that MailiGen provides are world class. They are simple to understand and rich in depth. Our customers love the stats.
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Cons
Attentive
  • More communication on ways to improve
  • More structure on calls with our account manager
  • More clarity on insights and new ideas
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Mailigen
  • Segment creating could be more functional and may include statistics from previous mails. Time to time I need to use more advanced functions like "send information to people who clicked on link A".
  • It does not allow the user to choose mobile/tablet friendly templates. I'd like to decide myself.
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Likelihood to Renew
Attentive
No answers on this topic
Mailigen
We are satisfied with this cooperation and we don't see why we should change email marketing service provider at this point. Excellent service and rapid new feature development keeps us very satisfied.
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Usability
Attentive
Very easy to set up flows and individual campaigns. Creating a segment is also very easy and all fields are very intuitive.
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Mailigen
Although it is easy to use for basic users and people with no experience in e-mail marketing, but for more advanced users it still lacks functionality - really advanced filtering - on it's web interface. However everything is possible once you use API.
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Support Rating
Attentive
Fast and easy to communicate with. I wish we went over more insights and analytics on our monthly calls with our account manger. This would really give us the push that we need in order to best utilize the platform as a whole.
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Mailigen
Although time to time I send a support ticket, but more frequently I use the live support option on their website. I get instant feedback and feel that my problem is addressed immediately.
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Implementation Rating
Attentive
No answers on this topic
Mailigen
With most systems it is faily easy. It offers CSV import so transferring contacts should be easy.
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Alternatives Considered
Attentive
No contract, no problem.
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Mailigen
Mailigen falls short to Listrak due to Listrak's far superior contact, conversion, and message analytics. Some features are unavailable or not easily integrated with the Mailigen platform compared to its competition, but features such as model acquisition & shopping cart abandonment are available. The ability to integrate such features into your website may be easier when using a competitors platform, but easy usability comes with a price. Extra perks such Coupon managers & etc. are useful features that allow you to generate Barcodes & QR codes, as well as track various data analytics when implementing this feature. Small items as such are what Mailigen lacks in comparison to its competitors, but their price point kicks the rest out of the water if you can live without some of the bells and whistles.
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Return on Investment
Attentive
  • Some clients seeing 50x ROAS (which plateaus eventually)
  • All clients making money
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Mailigen
  • Better delivery of mail campaigns giving better ROI numbers
  • Better stats so that we can assess what works and what does not.
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ScreenShots