CallFire vs Ringostat

• CallFire provides detailed analytics that show what/when callers select within the phone system
• The text message broadcast feature is a game changer. This allows a company to dispatch text campaigns with specific calls-to-action, with tracking analytics.
• The voice broadcast feature allows a mass automated message to be sent to client phones. This saves a lot of time when the same notification needs to go out to multiple clients.

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• Calltracking service. You can track sources of your calls (ads campaigns), also you can set up calls as goals in Google Analytics.
• Virtual PBX service. You can set up your own call center with voice menu for different schemes of routing calls.
• Works with your CRM. You can get all the info about your client from the CRM right before the call.
• Integrates with different services. You have ready integrations for Google Analytics and amoCRM.
• Rich API. You can build your custom solution with simple API.
• Productivity reports. You have all analytics about work of your managers and track their personal efficiency.

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• The services are easy to use and robust, but there is room for improvement. Unfortunately, not much has changed over the last 2 years of use. There haven't been any new features or innovations in that time.
• API integration and automation is not easy for most folks to jump into and there is very little technical support or documentation to take advantage of such features.
• The standard reports are generally sufficient, but there isn't any customization or intelligence available.

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• Lacking of full support for end-to-end analytics.
• Price. It might be expensive for small companies with a not so huge amount of traffic.

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• I sent out a broadcast message pretty deep in our data base, well three years out. I had one customer come in and buy thanking me for contacting her.
• Our holiday season was up 35% over last year, this year we used CallFire more than we did in the past.

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• We determined what are the sources of our leads, and which ads worked more effectively to provide them.
• Our company didn't need to buy a separate virtual PBX service.
• We completely eliminated the problem with missed calls.

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