Cheetah Digital Customer Engagement Suite (discontinued) vs. Mautic (open source)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cheetah Digital Customer Engagement Suite (discontinued)
Score 7.0 out of 10
N/A
The Cheetah Digital Marketing Suite (formerly the Experian Marketing Suite) provided cross-channel campaign management as well as real-time offers, messaging, and engaging interactions. The product is discontinued, and is no longer available.N/A
Mautic
Score 8.6 out of 10
N/A
Mautic Community Edition is an open source cross-channel campaign management software solution designed to enable users to build email, nurture campaigns, personalize messages, execute A/B tests, and measure results. The open source edition is community supported. Support is available for Acquia Campaign Studio, which is based on Mautic technology acquired by Acquia in May 2019. Acquia Campaign Studio is available on the
$0
Pricing
Cheetah Digital Customer Engagement Suite (discontinued)Mautic (open source)
Editions & Modules
No answers on this topic
Mautic Marketing Automation
$0
Offerings
Pricing Offerings
Cheetah Digital Customer Engagement Suite (discontinued)Mautic
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
Cheetah Digital Customer Engagement Suite (discontinued)Mautic (open source)
Top Pros
Top Cons
Features
Cheetah Digital Customer Engagement Suite (discontinued)Mautic (open source)
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Cheetah Digital Customer Engagement Suite (discontinued)
-
Ratings
Mautic (open source)
8.1
9 Ratings
5% above category average
WYSIWYG email editor00 Ratings7.28 Ratings
Dynamic content00 Ratings7.29 Ratings
Ability to test dynamic content00 Ratings7.29 Ratings
Landing pages00 Ratings9.17 Ratings
A/B testing00 Ratings8.58 Ratings
Mobile optimization00 Ratings8.48 Ratings
Email deliverability reporting00 Ratings8.013 Ratings
List management00 Ratings9.49 Ratings
Triggered drip sequences00 Ratings8.38 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Cheetah Digital Customer Engagement Suite (discontinued)
-
Ratings
Mautic (open source)
8.3
9 Ratings
7% above category average
Lead nurturing00 Ratings8.49 Ratings
Lead scoring and grading00 Ratings8.49 Ratings
Data quality management00 Ratings8.47 Ratings
Automated sales alerts and tasks00 Ratings7.87 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Cheetah Digital Customer Engagement Suite (discontinued)
-
Ratings
Mautic (open source)
8.3
7 Ratings
10% above category average
Calendaring00 Ratings7.97 Ratings
Event/webinar marketing00 Ratings8.86 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Cheetah Digital Customer Engagement Suite (discontinued)
-
Ratings
Mautic (open source)
7.2
6 Ratings
5% below category average
Social sharing and campaigns00 Ratings7.25 Ratings
Social profile integration00 Ratings7.26 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Cheetah Digital Customer Engagement Suite (discontinued)
-
Ratings
Mautic (open source)
8.1
9 Ratings
7% above category average
Dashboards00 Ratings8.49 Ratings
Standard reports00 Ratings8.19 Ratings
Custom reports00 Ratings7.97 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Cheetah Digital Customer Engagement Suite (discontinued)
-
Ratings
Mautic (open source)
5.9
9 Ratings
25% below category average
API00 Ratings7.29 Ratings
Role-based workflow & approvals00 Ratings7.65 Ratings
Customizability00 Ratings7.77 Ratings
Integration with Salesforce.com00 Ratings4.85 Ratings
Integration with Microsoft Dynamics CRM00 Ratings4.02 Ratings
Integration with SugarCRM00 Ratings4.02 Ratings
Best Alternatives
Cheetah Digital Customer Engagement Suite (discontinued)Mautic (open source)
Small Businesses
Iterable
Iterable
Score 8.6 out of 10
SALESmanago
SALESmanago
Score 9.6 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 6.5 out of 10
SALESmanago
SALESmanago
Score 9.6 out of 10
Enterprises
Oracle Marketing
Oracle Marketing
Score 8.6 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Cheetah Digital Customer Engagement Suite (discontinued)Mautic (open source)
Likelihood to Recommend
7.1
(2 ratings)
9.5
(9 ratings)
Support Rating
6.8
(4 ratings)
-
(0 ratings)
User Testimonials
Cheetah Digital Customer Engagement Suite (discontinued)Mautic (open source)
Likelihood to Recommend
Discontinued Products
I think that Cheetah is specifically well suited for personalized, relevant messaging to customers. They help provide tools to give users the ability to create campaigns that will generate positive interpretations and help move your business forward.
Read full review
Acquia
Mautic is not Salesforce or Dynamics of course; it is hard to install, still buggy and you have to know what you're doing if you want to use it. But that is your admission fee to an always free system that does essentially all the same things as the pricey alternatives, does it effectively and gives you total control. Mautic was acquired by Acquia, the company behind Drupal, and has been making substantial upgrades since that seem to be accelerating. The system has an active user community, active development and will only get better, making it an excellent choice to grow with and build your own systems around and never be dependent on third parties
Read full review
Pros
Discontinued Products
  • It offers social media tracking, which is a big competitive advantage against its rivals.
  • Email targeting options are better than MailChimp.
  • Good price.
Read full review
Acquia
  • Marketing email organization
  • Email tracking
  • Email automation
  • Contact management
  • Open rates
  • Delivery rates
  • A/B testing
  • Email sending
  • Unsubscribe management
  • SMTP management
Read full review
Cons
Discontinued Products
  • I would love more ability to create programmatic campaigns that follow customers on a lifecycle.
  • Continue to improve the user interface to make all features more usable to their users.
Read full review
Acquia
  • Setting up the email templates has required hiring a professional. The templates that are provided are not fully responsive.
  • More responsive form templates are needed.
Read full review
Support Rating
Discontinued Products
Cheetah has never been known for its customer service and the few times I had to contact the answers I got were either incomplete or not really useful for the problem I was having at the moment. I think there is a lot of room for improvement in this aspect.
Read full review
Acquia
No answers on this topic
Alternatives Considered
Discontinued Products
They are very comparable to each other. Cheetah is a little more user-friendly and the customer service is much better, but Responsys had more features that I liked to use.
Read full review
Acquia
Infusionsoft, at the time I tested it, had a crazy editor--very unintuitive and not very clean. Mautic (open source) makes it much easier to build up campaigns. Besides that, it didn't provide what we needed to justify the lack of possibility to self-host it and the requirement to pay for it.
Read full review
Return on Investment
Discontinued Products
  • It has raised costs due to its price, reducing ROI.
  • However, we have gotten good results and great CPAs with them, improving margins.
  • It has allowed us to be faster on testing, improving ROI in the long term.
Read full review
Acquia
  • We made our ROI back within a year.
  • Fulfills our needs and our client's needs, our clients love it.
  • I would just add more templates to the email construction selection, other than that, it is just perfect.
Read full review
ScreenShots

Cheetah Digital Customer Engagement Suite (discontinued) Screenshots

Screenshot of Enable marketers to deliver personalized experiences, cross-channel messaging, and loyalty strategies.