What users are saying about

Cirrus Insight vs MediaRadar

Cirrus Insight
50 Ratings
MediaRadar
9 Ratings

Cirrus Insight

50 Ratings
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Score 7.1 out of 100

Based on 50 reviews and ratings

MediaRadar

9 Ratings
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Score 5 out of 100

Based on 9 reviews and ratings

Feature Set Ratings

    Prospecting

    Cirrus Insight

    Feature Set Not Supported
    N/A
    1.6

    MediaRadar

    16%
    MediaRadar ranks higher in 6/6 features
    MediaRadar ranks higher in 6/6 features

    Advanced search

    N/A
    0 Ratings
    1.5
    15%
    6 Ratings

    Identification of new leads

    N/A
    0 Ratings
    1.5
    15%
    6 Ratings

    List quality

    N/A
    0 Ratings
    1.6
    16%
    6 Ratings

    List upload/download

    N/A
    0 Ratings
    1.6
    16%
    5 Ratings

    Ideal customer targeting

    N/A
    0 Ratings
    1.5
    15%
    5 Ratings

    Load time/data access

    N/A
    0 Ratings
    1.6
    16%
    6 Ratings

    Sales Intelligence Data Standards

    Cirrus Insight

    Feature Set Not Supported
    N/A
    1.6

    MediaRadar

    16%
    MediaRadar ranks higher in 3/3 features
    MediaRadar ranks higher in 3/3 features

    Contact information

    N/A
    0 Ratings
    1.5
    15%
    6 Ratings

    Company information

    N/A
    0 Ratings
    1.6
    16%
    6 Ratings

    Industry information

    N/A
    0 Ratings
    1.6
    16%
    6 Ratings

    Data Augmentation & Lead Qualification

    Cirrus Insight

    Feature Set Not Supported
    N/A
    3.2

    MediaRadar

    32%
    MediaRadar ranks higher in 9/9 features
    MediaRadar ranks higher in 9/9 features

    Lead qualification process

    N/A
    0 Ratings
    1.5
    15%
    5 Ratings

    Smart lists and recommendations

    N/A
    0 Ratings
    1.4
    14%
    5 Ratings

    Salesforce integration

    N/A
    0 Ratings
    1.1
    11%
    2 Ratings

    Company/business profiles

    N/A
    0 Ratings
    1.5
    15%
    6 Ratings

    Alerts and reminders

    N/A
    0 Ratings
    1.5
    15%
    5 Ratings

    Data hygiene

    N/A
    0 Ratings
    6.0
    60%
    4 Ratings

    Automatic data refresh

    N/A
    0 Ratings
    7.5
    75%
    3 Ratings

    Tags

    N/A
    0 Ratings
    7.0
    70%
    3 Ratings

    Filters and segmentation

    N/A
    0 Ratings
    1.5
    15%
    6 Ratings

    Sales Intelligence Email Features

    Cirrus Insight

    Feature Set Not Supported
    N/A
    8.0

    MediaRadar

    80%
    MediaRadar ranks higher in 2/2 features
    MediaRadar ranks higher in 2/2 features

    Sales email templates

    N/A
    0 Ratings
    8.0
    80%
    1 Rating

    Append emails to records

    N/A
    0 Ratings
    8.0
    80%
    1 Rating

    Attribute Ratings

    • Cirrus Insight is rated higher in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    10.0

    Cirrus Insight

    100%
    22 Ratings
    1.6

    MediaRadar

    16%
    6 Ratings

    Likelihood to Renew

    9.1

    Cirrus Insight

    91%
    1 Rating

    MediaRadar

    N/A
    0 Ratings

    Usability

    9.1

    Cirrus Insight

    91%
    1 Rating

    MediaRadar

    N/A
    0 Ratings

    Availability

    9.1

    Cirrus Insight

    91%
    2 Ratings

    MediaRadar

    N/A
    0 Ratings

    Performance

    9.1

    Cirrus Insight

    91%
    2 Ratings

    MediaRadar

    N/A
    0 Ratings

    Implementation Rating

    9.1

    Cirrus Insight

    91%
    2 Ratings

    MediaRadar

    N/A
    0 Ratings

    Likelihood to Recommend

    Cirrus Insight

    For someone who uses both Gmail and Salesforce as part of their main role, this software is an invaluable connector for them both. Some of the features are also not Salesforce specific - such as the Meeting Scheduler, which has proved invaluable to me, and I would recommend to any Gmail user who frequently set up meetings (either internally or externally).

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 22 answers on this topic

    MediaRadar

    It's a great research tool to give someone a direction but it's definitely not the most accurate tool. The agency hierarchy (it shows the holding company structures) and client relationships are awesome. Certain webcrawler activities should available in reports but on the other hand MR builts custom reports if needed. Overall, it's a great tool for sales development. It helps sales and marketing to get started but not to rely on it 100%.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 6 answers on this topic

    Pros

    Cirrus Insight

    • Log email to Salesforce. You click one button and it logs for you. This is easier than adding the BCC email address that Salesforce provides as a way to log email.
    • Track views and engagement on these emails. It's nice to know if the email was opened and if links were clicked.
    • Update quick fields in Salesforce directly from their inbox using Cirrus. This prevented reps from needing to click into Salesforce, wait for it to load, then update fields like the phone number or name.
    • If the rep did need to open Salesforce, Cirrus provides a quick button to navigate to the Lead/Contact/Opportunity page quickly.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 22 answers on this topic

    MediaRadar

    • One of the strengths of Media Radar is that it has a lot of brands in the database. The big money spenders are there, along with smaller brands and startups. This is helpful when I'm looking for information for smaller brands, because I cannot say the same about other products I use.
    • The contact information is super organized and the site overall is very user-friendly.

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    Anonymous | TrustRadius Reviewer
    Verified User
    View all 6 answers on this topic

    Cons

    Cirrus Insight

    • Outlook for Mac could use some work as an add-on because it's hard to read sometimes on my laptop. It's not a sidebar, like the Windows functionality, so it's harder to read.
    • Doesn't always find an opportunity, even though I know it's in our Salesforce system.
    • Randomly shuts down and doesn't log in properly at times. I've had to remove and re-download more than once.

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    Kelsie Hamilton | TrustRadius Reviewer
    Kelsie Hamilton
    View all 22 answers on this topic

    MediaRadar

    • I think the user interface could use improvement.
    • Would be nice to have more accurate phone # information.
    • Could be updated more frequently.

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    David Willette | TrustRadius Reviewer
    David Willette
    View all 6 answers on this topic

    Pricing Details

    Cirrus Insight

    General

    Free Trial
    Yes
    Free/Freemium Version
    —
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    Optional
    $500

    Starting Price

    $15 per month

    Cirrus Insight Editions & Modules

    Edition
    Starter$271
    Closer$451
    Rainmaker$721
    1. per user/month
    Additional Pricing Details
    Pricing based on annual billing.

    MediaRadar

    General

    Free Trial
    —
    Free/Freemium Version
    —
    Premium Consulting/Integration Services
    —
    Entry-level set up fee?
    No

    Starting Price

    —

    MediaRadar Editions & Modules

    —
    Additional Pricing Details
    —

    Likelihood to Renew

    Cirrus Insight

    Cirrus Insight 9.1
    Based on 1 answer
    It is the best google to salesforce integration on the market.support is incredibly responsive and very helpful.They are constantly adding new features, and the current feature set is well beyond anything else that is currently offered in the market

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    Craig Grella | TrustRadius Reviewer
    Craig Grella
    View all 1 answers on this topic

    MediaRadar

    No score
    No answers yet
    No answers on this topic

    Usability

    Cirrus Insight

    Cirrus Insight 9.1
    Based on 1 answer
    Very easy to use. Everything opens in a familiar interface right inside the google apps sidebar.It brings in salesforce records, so as long as you know google apps / gmail and salesforce you'll be all set.It's point and click.

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    Craig Grella | TrustRadius Reviewer
    Craig Grella
    View all 1 answers on this topic

    MediaRadar

    No score
    No answers yet
    No answers on this topic

    Reliability and Availability

    Cirrus Insight

    Cirrus Insight 9.1
    Based on 2 answers
    Haven't had a down issue in the almost 2 years I've been using the product.Support is also super responsive.

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    Craig Grella | TrustRadius Reviewer
    Craig Grella
    View all 2 answers on this topic

    MediaRadar

    No score
    No answers yet
    No answers on this topic

    Performance

    Cirrus Insight

    Cirrus Insight 9.1
    Based on 2 answers
    Pulls in salesforce data very quickly, and syncs very quickly.

    Read full review

    Craig Grella | TrustRadius Reviewer
    Craig Grella
    View all 2 answers on this topic

    MediaRadar

    No score
    No answers yet
    No answers on this topic

    Implementation Rating

    Cirrus Insight

    Cirrus Insight 9.1
    Based on 2 answers
    The plugin is installed inside your internet browser as an extension/add-on.It can be found in most add on stores and is easy to install. Usually just a few clicks.It handles authorization for you once you sign in, and then takes care of all the rest.It couldn't be easier to get working right out of the box.You're up in running in less than 5 minutes.

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    Craig Grella | TrustRadius Reviewer
    Craig Grella
    View all 2 answers on this topic

    MediaRadar

    No score
    No answers yet
    No answers on this topic

    Alternatives Considered

    Cirrus Insight

    Yesware regularly sent me alerts that my emails had been opened by someone who I hadn't sent them to, from locations they couldn't possibly have been. I also don't recall its Salesforce activity logging working as smoothly, though I last used Yesware more than 12 months ago so my memory isn't as fresh as it could be

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    Blake Cohen | TrustRadius Reviewer
    Blake Cohen
    View all 22 answers on this topic

    MediaRadar

    MediaRadar is what my company chooses to use for this purpose because of a few specific unique things it does, such as tracking competitors and allowing us to make mock-ups.

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    Cassidy Ebert | TrustRadius Reviewer
    Cassidy Ebert
    View all 6 answers on this topic

    Return on Investment

    Cirrus Insight

    • Customer data is paramount and Cirrus Insight supports optimal data integrity.
    • Ease of capturing updated customer information and sales activity helps in forecasting, operational insight, etc.
    • Facilitates transition of sales opportunities by seeing a clear trail of correspondence and customer updates.

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    Jason Miller | TrustRadius Reviewer
    Jason Miller
    View all 22 answers on this topic

    MediaRadar

    • Given the spend amounts in media, finding the right contacts has a big ROI.
    • Saves a lot of time by giving you the media/marketing contacts you're looking for in media.
    • They have a concierge to help you if it's missing contacts.

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    David Willette | TrustRadius Reviewer
    David Willette
    View all 6 answers on this topic

    Screenshots

    MediaRadar

    —

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