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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ConvertKit

    Score8.3 out of 10
    N/AConvertKit, from the company of the same name headquartered in Boise, is presented as email marketing software for online creators - the authors, makers, podcasters, photographers, YouTubers, teachers, and artists. The vendor boasts 19,500 paying customers, sending 500 million emails per month, and rapid growth.

    $29

    per month

    Retainful

    Score10 out of 10
    N/ARetainful is an eCommerce marketing automation platform designed to allow emails to flow on their own while the user simply waits and watches the conversions unfold.N/A
    Pricing
    ConvertKitRetainful
    Editions & Modules
    Creator
    $29.00
    per month
    Creator Pro
    $59.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    ConvertKitRetainful
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    ConvertKitRetainful
    Considered Both Products
    ConvertKit
    No answer on this topic
    Retainful
    No answer on this topic
    Key User Insights
    Would buy again
    83%
    Would buy again
    5 Answers
    No answers on this topic
    Delivers good value for the price
    80%
    Delivers good value for the price
    4 Answers
    No answers on this topic
    Happy with the feature set
    83%
    Happy with the feature set
    5 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    6 Answers
    No answers on this topic
    Implementation went as expected
    83%
    Implementation went as expected
    5 Answers
    No answers on this topic
    Features
    ConvertKitRetainful
    Email & Online Marketing
    Comparison of Email & Online Marketing features of ConvertKit and Retainful
    Feature
    ConvertKit
    8.8
    6 Ratings
    9% above category average
    Retainful
    10.0
    1 Ratings
    22% above category average
    WYSIWYG email editor9.06 Ratings10.01 Ratings
    Dynamic content8.76 Ratings10.01 Ratings
    Ability to test dynamic content8.76 Ratings10.01 Ratings
    Landing pages8.36 Ratings10.01 Ratings
    A/B testing8.46 Ratings10.01 Ratings
    Mobile optimization9.76 Ratings10.01 Ratings
    Email deliverability reporting9.76 Ratings10.01 Ratings
    List management8.06 Ratings10.01 Ratings
    Triggered drip sequences8.46 Ratings10.01 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of ConvertKit and Retainful
    Feature
    ConvertKit
    8.2
    6 Ratings
    7% above category average
    Retainful
    10.0
    1 Ratings
    27% above category average
    Dashboards8.36 Ratings10.01 Ratings
    Standard reports9.76 Ratings10.01 Ratings
    Custom reports6.75 Ratings10.01 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of ConvertKit and Retainful
    Feature
    ConvertKit
    9.4
    6 Ratings
    14% above category average
    Retainful
    10.0
    1 Ratings
    20% above category average
    URL Validation10.05 Ratings10.01 Ratings
    Link Tracking10.05 Ratings10.01 Ratings
    Image Validation9.35 Ratings10.01 Ratings
    Inbox Display9.76 Ratings10.01 Ratings
    Email Accessibility Tools9.35 Ratings10.01 Ratings
    Spelling and Grammar Check9.05 Ratings10.01 Ratings
    Spam Testing8.05 Ratings10.01 Ratings
    Email Previews10.06 Ratings10.01 Ratings
    Best Alternatives
    ConvertKitRetainful
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ConvertKitRetainful
    Likelihood to Recommend
    8.0
    (6 ratings)
    10.0
    (1 ratings)
    Usability
    9.0
    (3 ratings)
    -
    (0 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    ConvertKitRetainful
    Likelihood to Recommend
    ConvertKit
    It is perfect for artists and content creators. It is perfect for service based providers who want to house their potential leads. Entry level entrepreneurs can also benefit. It is not an all in one type of platform, but it is useful for list building and setting up automation. If you have less than 1K subscribers, this is the route to go until you need to use automation. Then, just feel free to upgrade.
    Incentivized
    Read full review
    Retainful
    If you are looking for a WP plugin to manage your abandoned cart, Retainful is the best you can find. The UX is really nice, the platform is user-friendly and you don't need any skill to start using it from day one. You can create email automation in a few steps and offer coupon codes to grab the attention of your customers. Last but not least, Retainful has the best support team! They reply super fast, they assist you to set everything properly and they really help you to have the best service possible. Honestly, you can't ask more!
    Incentivized
    Read full review
    Pros
    ConvertKit
    • Literally unlimited templates for designing the Email campaigns
    • Launching a landing page to capture leads (emails) quickly
    • Analytics to track almost everything including delivery rates gives the ability to optimise next/future campaigns accordingly
    • Newly launched journey or drip email campaigns is great as well
    Incentivized
    Read full review
    Retainful
    • email automation
    • generate and send coupon code
    • data analysis
    Incentivized
    Read full review
    Cons
    ConvertKit
    • I think the dashboard could benefit form allowing more customization
    • The way you format email templates is pretty limited
    • The saved footer options seems glitchy. I can never get it to work right.
    Incentivized
    Read full review
    Retainful
    • I'd like to have more templates for emails
    Incentivized
    Read full review
    Usability
    ConvertKit
    Can be summed up in three words that 'It just Works'. Crafted for creators and artists in mind, it offers all they need for start building up list. Free tier is really a good move to test out stuff. I am staying with them considering their good email delivery and simple interface and easy integration with our website software. WYSIYG Editor, Standard reporting but not deep level analytics gives all the basic tools needed to support the business.
    Incentivized
    Read full review
    Retainful
    No answers on this topic
    Support Rating
    ConvertKit
    No answers on this topic
    Retainful
    Best team Support ever! Fast, kind, and always helpful
    Incentivized
    Read full review
    Alternatives Considered
    ConvertKit
    The other products I have used are not available on TrustRadius. I used ConvertKit before I used these other products because I need an all in one platform.
    Incentivized
    Read full review
    Retainful
    We use Mailchimp for email marketing but as integration with WordPress we found Retainful easier to use (automation workflow) and you can start for free! Moreover, we can generate and send coupon codes directly from the plugin, and works great with Woocommerce! It is more than one year that we use Retainful and we are completely satisfied
    Incentivized
    Read full review
    Return on Investment
    ConvertKit
    • Prospect follow up is much easier than it used to be with fewer real prospects slipping through the cracks
    • My return clients percentages have increased since I started using Convertkit
    Incentivized
    Read full review
    Retainful
    • Positive ROAS for abandoned cart
    • Positive ROAS for coupon code
    • Data analysis of customer behavior
    Incentivized
    Read full review
    ScreenShots