What users are saying about
13 Ratings
9 Ratings
13 Ratings
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Score 9.4 out of 100
9 Ratings
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Score 7.2 out of 100

Likelihood to Recommend

Customer.io

If you have a very small database of people, then probably the whole integration isn't justified. If you have a small business and don't plan to scale much, don't do it. It will be expensive for what you can get elsewhere (Mailchimp).If you want a scalable and powerful platform, that will take some time to pay off, and you can wait, then do it. Once you get integrated and start sending events and attributes, the things you can do are almost limitless.
Santiago Valdés | TrustRadius Reviewer

Makesbridge

Makesbridge is great for email marketing and Salesforce integration. It is great for a startup or large company. Support is terrific. You can't go wrong with the service.
Michelle Rogers | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Customer.io
8.6
Makesbridge
7.7
WYSIWYG email editor
Customer.io
6.8
Makesbridge
6.9
Dynamic content
Customer.io
8.3
Makesbridge
8.0
Ability to test dynamic content
Customer.io
8.3
Makesbridge
8.0
A/B testing
Customer.io
7.7
Makesbridge
8.4
Mobile optimization
Customer.io
10.0
Makesbridge
7.9
Email deliverability reporting
Customer.io
8.0
Makesbridge
8.2
List management
Customer.io
10.0
Makesbridge
7.2
Triggered drip sequences
Customer.io
9.6
Makesbridge
8.2
Landing pages
Customer.io
Makesbridge
7.0

Reporting & Analytics

Customer.io
6.0
Makesbridge
8.0
Dashboards
Customer.io
5.7
Makesbridge
7.6
Standard reports
Customer.io
5.2
Makesbridge
8.4
Custom reports
Customer.io
7.0
Makesbridge
8.1

Lead Management

Customer.io
Makesbridge
8.1
Lead nurturing
Customer.io
Makesbridge
8.2
Lead scoring and grading
Customer.io
Makesbridge
7.6
Data quality management
Customer.io
Makesbridge
8.2
Automated sales alerts and tasks
Customer.io
Makesbridge
8.2

Campaign Management

Customer.io
Makesbridge
8.1
Calendaring
Customer.io
Makesbridge
7.7
Event/webinar marketing
Customer.io
Makesbridge
8.4

Social Media Marketing

Customer.io
Makesbridge
8.8
Social sharing and campaigns
Customer.io
Makesbridge
8.5
Social profile integration
Customer.io
Makesbridge
9.1

Platform & Infrastructure

Customer.io
Makesbridge
7.6
API
Customer.io
Makesbridge
7.1
Role-based workflow & approvals
Customer.io
Makesbridge
8.1
Customizability
Customer.io
Makesbridge
7.2
Integration with Salesforce.com
Customer.io
Makesbridge
8.2

Pros

Customer.io

  • Workflow building and management.
  • Extremely flexible and integrates easily with other services.
  • Solid email builder.
  • Webhook makes it easy to send and receive data in event-driven contexts.
  • Support for liquid makes highly detailed personalization possible in every message.
Joel McLean | TrustRadius Reviewer

Makesbridge

  • Makesbridge had the highest reviews in customer service on the Salesforce app exchange. This was the major reason that I chose them. Some of the implementation was over my head, but this was not a problem since they were always available to help with any issues that came up.
  • The team has even taken suggestions and implemented them quickly when I voiced a need for a particular Salesforce integration. Makesbridge has been a fantastic addition to my company.
Bryan Barnes | TrustRadius Reviewer

Cons

Customer.io

  • I may be missing it in the UI, but a place to see the list of emails who qualify for a certain email.
  • One easy to view chart of all our automated/lifecycle emails to see what a given user would see over their customer journey. (This is really just a feature request/idea - the product itself is really awesome.)
Ted Bennett | TrustRadius Reviewer

Makesbridge

  • I would like for users to be able to see campaigns and templates created by other non-admin users. I'd like the option as the sysadmin to select which parts of the application should be open to all users, and which I'd like to gate. (Permissions, if you will).
  • Configuration of training materials. The content is great, I just have had difficulty locating the specific article that would be most relevant to the situation. I'd love step-by-step guides for campaign creation, etc.
Julie Bylow | TrustRadius Reviewer

Likelihood to Renew

Customer.io

No score
No answers yet
No answers on this topic

Makesbridge

Makesbridge 9.1
Based on 2 answers
Great product, exceptional support. I'm going to be honest and say that I was apprehensive that the Makesbridge team was actually as wonderful as the app exchange reviews claim...How often does that actually happen?! But now, I can honestly say that the glowing reviews are spot-on, and my only concern is that they do not do justice in describing the product, support and service Makesbridge provides.
Julie Bylow | TrustRadius Reviewer

Usability

Customer.io

No score
No answers yet
No answers on this topic

Makesbridge

Makesbridge 8.8
Based on 2 answers
I'm not an IT guru. The layout and workflows make sense, and I appreciate not having to involve a developer for every change I'd like to make.
Julie Bylow | TrustRadius Reviewer

Reliability and Availability

Customer.io

No score
No answers yet
No answers on this topic

Makesbridge

Makesbridge 9.1
Based on 2 answers
Their tech support staff is the BEST I have worked with!
Anonymous | TrustRadius Reviewer

Performance

Customer.io

No score
No answers yet
No answers on this topic

Makesbridge

Makesbridge 9.1
Based on 1 answer
Best tech support in the software industry.
Anonymous | TrustRadius Reviewer

Support Rating

Customer.io

No score
No answers yet
No answers on this topic

Makesbridge

Makesbridge 8.2
Based on 2 answers
While their phone/chat support is outstanding, I wish there was more documentation and how-to information available online. There are many features that I have not used because I don't understand how to use them as well as I should
Anonymous | TrustRadius Reviewer

Alternatives Considered

Customer.io

Customer.io was really the first pure, full-featured drip email program on the market and as far as I know, it's still the simplest and best overall for that specific function. SendGrid has also added drip campaign features, but I would seriously evaluate Customer.io against any other drip email provider because they really have all the key elements you need to make it work.
Sean Anderson | TrustRadius Reviewer

Makesbridge

Makesbridge was easier to use and has a much better help desk. We were originally impressed with sales and then the technical side. At one point we handled e-mails with an internal program, what a headache, especially the list management.
Warren Wear | TrustRadius Reviewer

Return on Investment

Customer.io

  • Fast testing for new products to specific groups. It saves a lot of time and money.
  • Removed workload from marketing = more time to make it better.
  • Better contact with specific groups, seeing a increase in sales because of this.
Mike Koolwijk | TrustRadius Reviewer

Makesbridge

  • Good customer service and allows us to use our leads without much restriction.
  • Price still considered quite high for a very small business like us.
Cymon Tan | TrustRadius Reviewer

Screenshots

Pricing Details

Customer.io

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Customer.io Editions & Modules

Additional Pricing Details
Our basic plan starts at $150 a month and includes 12,000 profiles and up to a million messages. Our premium plan starts at $1,000 a month with an annual contract, dedicated CSM, and much more.

Makesbridge

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Makesbridge Editions & Modules

Edition
Pay As You Go1
Mini$292
SMB$752
MKS PRO$1503
Enterprise$5004
Engage$1,5005
  1. Custom Pricing
  2. per month (1 account)
  3. per month (5 accounts)
  4. per month (10 accounts)
  5. per month (25 accounts)
Additional Pricing Details
Makesbridge offers a range of pricing plans and packages to comfortably accommodate any combinate of needs and budget. Pay As You Go plans are just that - companies only pay for what they use in a given month. Alternative packages - PRO, Enterprise and Engage - are for companies with consistent use patterns and willingness to pay a minimum monthly fee. In all cases there is no long term obligation; 30 days notice is all that's required to cancel a PRO, Enterprise or Engage.

Rating Summary

Likelihood to Recommend

Customer.io
9.2
Makesbridge
8.2

Likelihood to Renew

Customer.io
Makesbridge
9.1

Usability

Customer.io
Makesbridge
8.8

Reliability and Availability

Customer.io
Makesbridge
9.1

Performance

Customer.io
Makesbridge
9.1

Support Rating

Customer.io
Makesbridge
8.2

Online Training

Customer.io
Makesbridge
5.5

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