Draup for Sales vs. Global Database Sales & Marketing Platform

Well suited when I have less time and I need to present fair information about a particular account. Less appropriate when I go and check those executives on Linkedin

I haven't tried all of their solutions. We use their sales and marketing platform and data enrichment and it is a great fit for our lead generation needs. We use their data to help our clients achieve their goals too and have been satisfied so far. The platform is easy to use, and filters are pretty straightforward. An example of how we use it is take a certain region, industry, number of employees, some other criteria based on the task and what we get is a list of companies. We either narrow down the results by adding more requirements or export that data to our automation tools to start our campaigns.

• Gives a fair idea of the organisation
• Gives a fair idea of organisation's structure
• Gives good idea about spending

• Extensive company profiles.
• Efficient data enrichment.
• Information about companies that is hard to find manually.
• Great customer support and friendly team.
• We have not hit invalid emails so far.

• Missing or incorrect Linkedin profiles
• Incorrect titles or job roles of people

• For some regions it takes a bit longer to find the required data, but I guess it's more of an availability issue rather then the company's fault. They tell us though how long it may take so we can make plans accordingly.

The platform and data proved to be useful for the goals we pursue, so data quality and lead generation is what I rate their usability for.

• Positive - helped me to get information quickly
• Negative - not all information it gives is correct

• We save a lot in costs and time.