Followerwonk vs quintly

• Allows you to search for Twitter users based on a keyword or trait
• Analyze anyone’s Twitter followers or the accounts they follow based on a variety of metrics
• Track Twitter followers over time
• Sort your followers or those you follow based on name, days on Twitter, tweet count, etc.

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• Benchmarking: the strongest point
• Customised dashboards with desired KPIs
• Has multiple social media platforms such as LinkedIn which is very uncommon when compared to other famous tools such as SocialBakers

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• I would have to use Followerwonk and other tools a lot more to find gaps and ways that Followerwonk could improve its service.

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• Tool does not measure individual posts well.
• Tool does not do a good job of attribution in terms of social engagement.
• Overall, the data and insights provided are broad and general for the accounts analyzed.
• If you want a tool with great depth, keep looking.

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• One initiative our team launched was a series of educational webinars. We have been able to add an average of six new leads per webinar because of social media. If the messages had been delivered at non-peak times, there would be less likelihood of success.
• When it comes to social media, it's difficult to nail down specific ROI without referencing a specific campaign. However, our team has seen a consistent follower growth with increasing RT's and Favorites. I attribute this to the right content hitting the right people at the right time.
• Our team has uncovered a number of valuable relationships with other Twitter users in our industry that have helped us increase the reach of our overall marketing message. These relationships were uncovered using Followerwonk's keyword search.

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• It's a pretty cost intensive tool but the fact that it provides LinkedIn data has offered us more positives than negatives.
• If you are careful with the swaps you can use the tool in a very good setting.

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