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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Surveys

    Score7.9 out of 10
    N/AGoogle Surveys is an app for custom surveys, and is part of Google Apps for Work. The insights from audience targeted surveys can be expressed in instant, easy-to-digest graphs and charts help you make sense of the survey data. Surveys natively integrates with other solutions, allowing you to use data from one product while working in another. Survey responses from real people can be sourced by Google's Opinion Rewards app, where respondents answer questions in exchange for incentives.

    $10

    per completed survey

    MailerLite

    Score8.9 out of 10
    Small Businesses (1-50 employees)
    MailerLite is an email marketing platform for small businesses, creators, and ecommerce brands, used to automate the customer journey and grow a customer list. Pricing starts at $12/month. MailerLite enables users to: Grow and engage their audience - Build newsletters, forms, pop-ups, landing pages, and even full websites with a Drag and drop builder that offers total creative control over designs. 150 customizable templates are available to get…

    $12

    per month

    Pricing
    Google SurveysMailerLite
    Editions & Modules
    Surveys
    10¢
    per completed survey
    Free
    $0
    per month 2 users
    Comfort
    $12
    per month 3 users
    Power
    $25
    per month Unlimited users
    Enterprise
    Custom pricing
    per month
    Offerings
    Pricing Offerings
    Google SurveysMailerLite
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—Additional 30% discount available to Non-profit organizations. Up to a 10% for paying yearly.
    More Pricing Information
    Community Pulse
    Google SurveysMailerLite
    Considered Both Products
    Google
    No answer on this topic
    Mailerlite
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    17 Answers
    95%
    Would buy again
    79 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    14 Answers
    96%
    Delivers good value for the price
    78 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    17 Answers
    95%
    Happy with the feature set
    79 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    13 Answers
    93%
    Lived up to sales and marketing promises
    69 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    14 Answers
    90%
    Implementation went as expected
    71 Answers
    Features
    Google SurveysMailerLite
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of Google Surveys and MailerLite
    Feature
    Google Surveys
    8.3
    17 Ratings
    3% above category average
    MailerLite
    -
    Ratings
    Survey templates9.517 Ratings00 Ratings
    Themes7.715 Ratings00 Ratings
    Custom logo/branding7.714 Ratings00 Ratings
    Survey Content
    Comparison of Survey Content features of Google Surveys and MailerLite
    Feature
    Google Surveys
    9.2
    16 Ratings
    8% above category average
    MailerLite
    -
    Ratings
    Changes to live survey9.915 Ratings00 Ratings
    Question design help9.313 Ratings00 Ratings
    Multiple question types8.416 Ratings00 Ratings
    Survey Logic
    Comparison of Survey Logic features of Google Surveys and MailerLite
    Feature
    Google Surveys
    7.5
    15 Ratings
    11% below category average
    MailerLite
    -
    Ratings
    Survey logic flexibility7.515 Ratings00 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of Google Surveys and MailerLite
    Feature
    Google Surveys
    8.4
    16 Ratings
    3% above category average
    MailerLite
    -
    Ratings
    Response tracking8.516 Ratings00 Ratings
    Data export9.415 Ratings00 Ratings
    Standard reports7.814 Ratings00 Ratings
    Custom reports8.412 Ratings00 Ratings
    Analytics7.814 Ratings00 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of Google Surveys and MailerLite
    Feature
    Google Surveys
    8.3
    16 Ratings
    4% below category average
    MailerLite
    -
    Ratings
    Access controls7.915 Ratings00 Ratings
    Compliance8.813 Ratings00 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of Google Surveys and MailerLite
    Feature
    Google Surveys
    5.8
    13 Ratings
    33% below category average
    MailerLite
    -
    Ratings
    Vendor-offered crowdsourcing5.810 Ratings00 Ratings
    Respondent restrictions5.812 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Google Surveys and MailerLite
    Feature
    Google Surveys
    -
    Ratings
    MailerLite
    8.9
    88 Ratings
    10% above category average
    WYSIWYG email editor00 Ratings9.577 Ratings
    Dynamic content00 Ratings9.169 Ratings
    Ability to test dynamic content00 Ratings7.863 Ratings
    Landing pages00 Ratings8.666 Ratings
    A/B testing00 Ratings8.854 Ratings
    Mobile optimization00 Ratings8.569 Ratings
    Email deliverability reporting00 Ratings9.377 Ratings
    List management00 Ratings9.376 Ratings
    Triggered drip sequences00 Ratings9.151 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Google Surveys and MailerLite
    Feature
    Google Surveys
    -
    Ratings
    MailerLite
    7.0
    76 Ratings
    8% below category average
    Dashboards00 Ratings6.01 Ratings
    Standard reports00 Ratings8.976 Ratings
    Custom reports00 Ratings6.01 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Google Surveys and MailerLite
    Feature
    Google Surveys
    -
    Ratings
    MailerLite
    9.5
    69 Ratings
    15% above category average
    Email Previews00 Ratings9.569 Ratings
    Best Alternatives
    Google SurveysMailerLite
    Small Businesses
    Jotform
    Score8.5 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Qualaroo
    Score7 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    QuestionPro
    Score9.2 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google SurveysMailerLite
    Likelihood to Recommend
    8.6
    (17 ratings)
    9.4
    (93 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (2 ratings)
    Usability
    8.8
    (15 ratings)
    9.4
    (30 ratings)
    Support Rating
    7.5
    (12 ratings)
    9.1
    (5 ratings)
    User Testimonials
    Google SurveysMailerLite
    Likelihood to Recommend
    Google
    Google Surveys is perfect when trying to collaborate with co-workers and find a date & time that works best for them to get together, whether it's for a regular meeting, team photo session, celebratory dinner, or Christmas celebration. It's also great for getting feedback on proposed changes that would affect the team.
    Incentivized
    Read full review
    Mailerlite
    I didn't have much luck when testing other similar tools and since we tested with free plan, we couldn't commit to something else if we couldn't get basic stuff fixed. That's when we switched to MailerLite, and their support was great and super helpful all the way (during our free plan, especially). Plus, they're super budget-friendly for startups, so I highly recommend.
    Incentivized
    Read full review
    Pros
    Google
    • Measure the pulse of how our members are feeling (yes/no questions, multiple-choice questions).
    • Learn how students are doing with specific projects (textual-based questions, essay-type answers).
    • Run an election for board members (use of the "other" notation so that people can write in their own choices).
    Incentivized
    Read full review
    Mailerlite
    • Offers a user-friendly interface, making it simple to create beautiful forms, group subscribers, and automate emails.
    • Includes email automation workflows in their free plan - the only provider I know of that doesn't charge you after one month or hit you with "transaction fees".
    • Excellent video tutorial library so you can learn email marketing as a beginner without feeling overwhelmed.
    Read full review
    Cons
    Google
    • While it is very intuitive, there are many ways you can fine-tune your survey (such as word limits, counts, etc) and these are not always obvious where those settings are.
    • I would like to see some ways of changing the formatting (and maybe I just haven't explored that yet), ie: colors, set up on the screen.
    Incentivized
    Read full review
    Mailerlite
    • EVERYONE should be allowed to at least use the AI bot chat feature. This doesn't take a person and is such basic customer service that it should be offered at all levels.
    • It would be nice if MailerLite worked better with AddEvent icons
    • When emailing support it took days to get a response (after an agent escalated the issue). Some concerns are more urgent and email support shouldn't mean bad support.
    Read full review
    Likelihood to Renew
    Google
    No answers on this topic
    Mailerlite
    Mailerlite is awesome and it does everything I need and then some. They're always innovating and adding new features, and their team is flippin' amazing. Can't see myself ever switching. They may not have everything, but looking at how well their team works, they'll get there for sure and I'm willing to wait.
    Incentivized
    Read full review
    Usability
    Google
    Relatively simple so that those who are less than familiar with computers can figure it out. User friendly and already embedded with other Google products. Receives an 8 because many features available with Google Surveys are also available with similar, free products on the internet today. Good, but not stellar.
    Incentivized
    Read full review
    Mailerlite
    I find it very easy to use, intuitive with a clean interface and drag and drop functionality where that adds value. It's quite configurable for our brand and the template and duplication options are very useful as we reuse a lot of content.
    Read full review
    Support Rating
    Google
    This is by far the only area where I think that there is room for improvement because Google does not respond as fast as I would like them to. We live in a fast-paced world and this is probably the only area where Google can improve on and as a teacher, I find it challenging to wait for a day or two for a response when everything that I am doing in the Google Classroom is running instantly and with no breaks in between.
    Incentivized
    Read full review
    Mailerlite
    Whenever I contact Support, either via email or through online chat, I always get a speedy response that gives me the answer I need. The AI Agent on the online chat is excellent and has helped me so much on numerous occasions.
    Read full review
    Alternatives Considered
    Google
    Google is a quick and easy to use survey analysis tool that allows you to send cheap or free surveys to an audience. In comparison to tools like SurveyMonkey I would have more faith in the Google technology and robustness of sample. As we have Microsoft 365, sometimes Microsoft forms is a preferred internal source of surveying for free and easily analysing the data. For more robust and accurate market research projects, or even just insights that I can trust more, I would recommend a Market Research Provider as they offer a lot more options to target a key audience and you can rely on their data a bit more - it is weighted, nationally representative etc. Companies with their own research panels tend to have greater data quality that you can put more trust in
    Incentivized
    Read full review
    Mailerlite
    MailerLite has similar features to the tools mentioned above. The main advantage is that it is very complete in its free version. This is ideal for those who are starting out and want to try a complete email marketing platform.
    Incentivized
    Read full review
    Return on Investment
    Google
    • Google Surveys are responded by our customers - dealers, retailers and end users. As it's easy to handle, greater is its adoption and hence it definitely has a good ROI.
    • Employees as internal stakeholders also use it well to drive initiatives & projects within the organization. This enhances their engagement showcasing digital workplace and hence again a good ROI.
    Incentivized
    Read full review
    Mailerlite
    • Gives us the ability to track the popularity of content in our email as well as who has read the content.
    • The customizable layout gives us the opportunity to be creative and have our culture shine through our company communication.
    • The ability to see who has un-subscribed helps our HR department to see who isn't receiving important company information so we can ask them to re-subscribe.
    • Helps our company to be more transparent and communicate more effectively.
    Incentivized
    Read full review
    ScreenShots

    MailerLite Screenshots

    Screenshot of reports, that can include unsubscribe count, spam complaints, bounces, link activity and other metrics that are critical to measuring success.Screenshot of automations for every subscriber journeyScreenshot of the MailerLite landing page builderScreenshot of an example newsletterScreenshot of some of the over 150 templates availableScreenshot of where to find MailerLite's integrations