Leadfeeder vs. SWZD Intelligent ABM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Leadfeeder
Score 7.3 out of 10
Mid-Size Companies (51-1,000 employees)
Leadfeeder is a B2B sales tool that shows organizations which companies are visiting their website. It integrates into the user’s CRM and shows information on leads’ visit data straight in Salesforce, Pipedrive or any other supported CRM. By installing Leadfeeder's tracking script, your website will be monitored for visits from companies in close to real-time (fresh leads appearing in your account every hour.) The vendor’s value proposition is that Leadfeeder’s simple interface…N/A
SWZD Intelligent ABM
Score 0.0 out of 10
N/A
SWZD’s Intelligent ABM aims to help users plan and execute a more effective conversion-powered ABM strategy with best-in-class data. SWZD and Aberdeen have partnered to provide B2B tech sellers with scale, quality and diversity of data. With the combination of SWZD’s first-party and Aberdeen’s third-party data insights, users get visibility into the entire buying collective - from the boardroom to the server room. According to the vendor, this actionable intent data can be…N/A
Pricing
LeadfeederSWZD Intelligent ABM
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
LeadfeederSWZD Intelligent ABM
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
LeadfeederSWZD Intelligent ABM
Top Pros

No answers on this topic

Top Cons

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Best Alternatives
LeadfeederSWZD Intelligent ABM
Small Businesses
Affinity
Affinity
Score 9.1 out of 10
Leadfeeder
Leadfeeder
Score 7.3 out of 10
Medium-sized Companies
Intercom
Intercom
Score 8.7 out of 10
LeanData
LeanData
Score 9.8 out of 10
Enterprises
DiscoverOrg (discontinued)
DiscoverOrg (discontinued)
Score 5.0 out of 10
Folloze
Folloze
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LeadfeederSWZD Intelligent ABM
Likelihood to Recommend
1.9
(12 ratings)
-
(0 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
Usability
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
LeadfeederSWZD Intelligent ABM
Likelihood to Recommend
Leadfeeder
If you're looking to find new sales/customer contacts and are not a fan of complete "cold calling", Leadfeeder is a great source for finding those contacts or companies which may benefit you as they're clearly already looking at you. It weeds out half of the footwork for you.
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Spiceworks Ziff Davis
No answers on this topic
Pros
Leadfeeder
  • Displaying the company and location as well as employees at the company to make it easier to find the right person to contact
  • You can use LinkedIn Sales Navigator to be able to contact them directly on LinkedIn
  • It shows all the pages visited so the sales team can advertise the right product
  • The user management within Leadfeeder is easy to use as you can assign a company to another user and keep everything organized
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Spiceworks Ziff Davis
No answers on this topic
Cons
Leadfeeder
  • Leadfeeder has basic lead Tagging capabilities and some native integrations. It would be great to see more lead Activity Tracking and integration capabilities that sync with sales tools so a team could hypothetically keep their eyes on Leadfeeder-only while updating the CRM/sales tool.
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Spiceworks Ziff Davis
No answers on this topic
Likelihood to Renew
Leadfeeder
Leadfeeder is the best anonymous visitor tracking software platform that I've ever used. Sitting as a layer on top of Google Analytics, the tool consistently provides us with accurate intelligence of what our hottest prospects are looking at while visiting our site. The Leadfeeder customer support is top notch and the company is always coming out with new updates that further improve the technology. On top of all of this, Leadfeeder integrates with Slack and our CRM, allowing me to continue to do my job without having to switch between various platforms throughout the day.
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Spiceworks Ziff Davis
No answers on this topic
Usability
Leadfeeder
Extremely intuitive and easy to use. The ability to create custom views and reports is very easy.
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Spiceworks Ziff Davis
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Alternatives Considered
Leadfeeder
Leadfeeder is very easy to set up, use, and maximize functionality. It is also easy to train. Other tools have a higher cost of acquisition and ownership. Plus, the customer support and training are helpful and very accessible! It's great for small to mid-market businesses.
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Spiceworks Ziff Davis
No answers on this topic
Return on Investment
Leadfeeder
  • It has helped support us to understand our market and if our website is properly communicating to and providing value to that market
  • We currently do not have the sales staff to go after potentially qualified organizations that visit the site but don't convert but it is a strategy we will employ at some point.
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Spiceworks Ziff Davis
No answers on this topic
ScreenShots

Leadfeeder Screenshots

Screenshot of Leadfeeder shows you the names of companies visiting your website.Screenshot of Leadfeeder prioritizes companies based on how active they've been on your website.Screenshot of Leadfeeder enriches your leads with company and contact information.Screenshot of Automatically update your CRM or get emails with lead data.

SWZD Intelligent ABM Screenshots

Screenshot of FOCUS: Build your target account lists with accounts currently in-market for your products and services to optimize your ABM and sales efforts. Match your customer database to SWZD+Aberdeen intent data to see the purchase intent of businesses. Expand your view into the account using lookalike capabilities.Screenshot of ACTIVATE: Plan data powered, integrated marketing campaigns to connect with your target accounts and convert your prospects. Engage the buying collective through SWZD to reach the right contact across multiple channels.Screenshot of CONVERT: Using top in-market intelligence paired with bottom of the funnel campaign activation, focus the purchase message to accounts ready to make a decision. Seamlessly integrate real-time intelligence with your CRM/MAP to better support your sales & marketing teams.Screenshot of MEASURE: Monitor overall campaign progress, accounts reached, and site attribution through our easy to use Campaign Analytics dashboard. You can also track company profiles and job title breakdowns within each campaign launched.