50 Ratings
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Score 8.3 out of 100
142 Ratings
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Score 7 out of 100

Likelihood to Recommend

LeadSquared

LeadSquared offers end to end CRM functionalities at competitive pricing in the market and becomes an easy fit for most of the startups and companies in their growth phase. Having said that, some features are missing but they are on an roadmap and might surprise people out there with their evolving CRM.
Aniruddh Rathore | TrustRadius Reviewer

Playbooks, from XANT (formerly InsideSales.com)

It is well suited for any sales department, to try to get ahold of the person you are trying to get ahold of. Playbooks has increased the number of decision makers that I can get ahold of on a day to day basis. This tool would probably be less suited for people that do not have calls to make outside of the company.
Norma Vergara | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

LeadSquared
9.0
Playbooks, from XANT (formerly InsideSales.com)
WYSIWYG email editor
LeadSquared
8.7
Playbooks, from XANT (formerly InsideSales.com)
Dynamic content
LeadSquared
8.6
Playbooks, from XANT (formerly InsideSales.com)
Ability to test dynamic content
LeadSquared
9.3
Playbooks, from XANT (formerly InsideSales.com)
Landing pages
LeadSquared
8.6
Playbooks, from XANT (formerly InsideSales.com)
A/B testing
LeadSquared
8.1
Playbooks, from XANT (formerly InsideSales.com)
Mobile optimization
LeadSquared
9.4
Playbooks, from XANT (formerly InsideSales.com)
Email deliverability reporting
LeadSquared
9.4
Playbooks, from XANT (formerly InsideSales.com)
List management
LeadSquared
9.4
Playbooks, from XANT (formerly InsideSales.com)
Triggered drip sequences
LeadSquared
9.4
Playbooks, from XANT (formerly InsideSales.com)

Lead Management

LeadSquared
8.6
Playbooks, from XANT (formerly InsideSales.com)
Lead nurturing
LeadSquared
10.0
Playbooks, from XANT (formerly InsideSales.com)
Lead scoring and grading
LeadSquared
10.0
Playbooks, from XANT (formerly InsideSales.com)
Data quality management
LeadSquared
5.1
Playbooks, from XANT (formerly InsideSales.com)
Automated sales alerts and tasks
LeadSquared
9.5
Playbooks, from XANT (formerly InsideSales.com)

Campaign Management

LeadSquared
5.4
Playbooks, from XANT (formerly InsideSales.com)
Calendaring
LeadSquared
2.1
Playbooks, from XANT (formerly InsideSales.com)
Event/webinar marketing
LeadSquared
8.8
Playbooks, from XANT (formerly InsideSales.com)

Social Media Marketing

LeadSquared
8.5
Playbooks, from XANT (formerly InsideSales.com)
Social sharing and campaigns
LeadSquared
8.7
Playbooks, from XANT (formerly InsideSales.com)
Social profile integration
LeadSquared
8.3
Playbooks, from XANT (formerly InsideSales.com)

Reporting & Analytics

LeadSquared
8.8
Playbooks, from XANT (formerly InsideSales.com)
Dashboards
LeadSquared
8.5
Playbooks, from XANT (formerly InsideSales.com)
Standard reports
LeadSquared
9.0
Playbooks, from XANT (formerly InsideSales.com)
Custom reports
LeadSquared
9.0
Playbooks, from XANT (formerly InsideSales.com)

Platform & Infrastructure

LeadSquared
8.8
Playbooks, from XANT (formerly InsideSales.com)
API
LeadSquared
9.0
Playbooks, from XANT (formerly InsideSales.com)
Role-based workflow & approvals
LeadSquared
8.8
Playbooks, from XANT (formerly InsideSales.com)
Customizability
LeadSquared
8.9
Playbooks, from XANT (formerly InsideSales.com)
Integration with Salesforce.com
LeadSquared
8.5
Playbooks, from XANT (formerly InsideSales.com)
Integration with Microsoft Dynamics CRM
LeadSquared
8.7
Playbooks, from XANT (formerly InsideSales.com)
Integration with SugarCRM
LeadSquared
8.6
Playbooks, from XANT (formerly InsideSales.com)

Pros

LeadSquared

  • LeadSquared is doing a great job in providing a detailed dashboard of all the campaigns and these dashboards are very informative and easy to understand, like open rate, bounce rate, click rate, etc.
  • LeadSquared is great when it comes to 100% inbox delivery rate and I can say that this is one of the best features in it.
  • LeadSquared's user interface is very easy to understand and easy to use as well.
Asif Ismail | TrustRadius Reviewer

Playbooks, from XANT (formerly InsideSales.com)

  • Playbooks does a great job of letting reps know when phone numbers are not a working number.
  • Playbooks does a great job being able to be tailored to your specific organization or business.
  • Playbooks does a great job of having a very friendly user experience.
Matt King | TrustRadius Reviewer

Cons

LeadSquared

  • Some basic requirements for BFSI were not part of the initial product offered to us. We had to wait for some time to get it included in the product and had to work around with stop gap solutions.
  • Reports section can be better with more customization related to industry and direct link to data view.
Sanju Mathew George | TrustRadius Reviewer

Playbooks, from XANT (formerly InsideSales.com)

  • The ability to filter specific plays or pieces of information so that it's more user-friendly for the overall organization. Essentially, more room to customize the organization of accounts and how you're working them.
  • The initial onboarding process of accounts results in high levels of tasks - the ability to break these down in an easier way to help with time management would be helpful.
Britni Berg | TrustRadius Reviewer

Likelihood to Renew

LeadSquared

LeadSquared 8.8
Based on 9 answers
It is an excellent value for money solution and is fulfilling all our needs quite efficiently. They keep working on the product and each month sees an update allowing for a bug free experience and faster incorporation of newer tools. I see no reason why I would not like to renew the subscription for this fabulous product.
Suneet Singh Kochar | TrustRadius Reviewer

Playbooks, from XANT (formerly InsideSales.com)

No score
No answers yet
No answers on this topic

Usability

LeadSquared

LeadSquared 8.2
Based on 2 answers
Having talked about all other things in detail in my previous responses, this question I feel is redundant but then I will highlight the points again- Easy to Use- Flexible- Robust System- Ever-evolving- Support & Service- Integrations with third party tools & technologies- LMS- Data Management & Reports- Landing Page Options
Aniruddh Rathore | TrustRadius Reviewer

Playbooks, from XANT (formerly InsideSales.com)

Playbooks, from XANT (formerly InsideSales.com) 7.9
Based on 99 answers
It only took a day to get comfortable with Playbooks. The ease of use and overall usability is fantastic in the sense that it's pretty straightforward once you get enough repetitions in the tool. I also like all of the videos and resources available if support is needed
Nickolas Pulido | TrustRadius Reviewer

Support Rating

LeadSquared

LeadSquared 9.1
Based on 3 answers
Great to work with and also Easy to work withDo not just listen to the problem but provide upfront solutionsAlways available and are ready to support on holidaysConsiderate of user's knowledge and always ready to explain the smallest / dumbest doubt a user can askAlways available to help with the internal tasks as well like creating automations, drip creations etc
Aniruddh Rathore | TrustRadius Reviewer

Playbooks, from XANT (formerly InsideSales.com)

No score
No answers yet
No answers on this topic

Alternatives Considered

LeadSquared

I looked closely at Infusionsoft. While the nurturing/decision tree tool of Infusionsoft was far more sophisticated, the many negative reviews of Infusionsoft lead me to look elsewhere. Leadsquared had very positive reviews and aggressive pricing. It has less features, but the features they have were the ones I wanted to focus on.
Anonymous | TrustRadius Reviewer

Playbooks, from XANT (formerly InsideSales.com)

The products I was using aren't available in the listings. I was using Replyify, which is a great tool for email automation, but it lacks the ability to call out of the system and integration with Dynamics. Overall, that's the biggest advantage over it's competitors. Seamless integration with MSDynamics, and a unified platform to complete all of your sales development tasks.
Joe M. Fuller | TrustRadius Reviewer

Return on Investment

LeadSquared

  • Leads Management has become very easy.
  • Automated Lead Nurturing helps reduce a lot of manual work.
  • A lot of our time goes into creating custom reports. Making the reporting feature more flexible and robust will help in saving a lot of time and energy.
Navdeep Trivedi | TrustRadius Reviewer

Playbooks, from XANT (formerly InsideSales.com)

  • The tool has given me the ability to make cold calls and catch up on deals quickly when I only have a short amount of time.
  • It has helped me reach out to more of my whitespace accounts than I otherwise would have been able to.
Natasha Toccket | TrustRadius Reviewer

Screenshots

Pricing Details

LeadSquared

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
$100*

* Per Account

LeadSquared Editions & Modules

Edition
Basic-Marketing Automation$1501
Standard-Marketing Automation$4002
Enterprise-Marketing Automation$1,2003
Lite - Sales +Mobile CRM$154
Pro - Sales +Mobile CRM$304
  1. per month (5,000 contacts)
  2. per month (25,000 contacts)
  3. per month (100,000 contacts)
  4. per month
Additional Pricing Details

Playbooks, from XANT (formerly InsideSales.com)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

Playbooks, from XANT (formerly InsideSales.com) Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

LeadSquared
9.0
Playbooks, from XANT (formerly InsideSales.com)
7.6

Likelihood to Renew

LeadSquared
8.8
Playbooks, from XANT (formerly InsideSales.com)

Usability

LeadSquared
8.2
Playbooks, from XANT (formerly InsideSales.com)
7.9

Support Rating

LeadSquared
9.1
Playbooks, from XANT (formerly InsideSales.com)

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