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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Lexer

    Score10 out of 10
    N/ALexer is an enterprise level, SaaS deployed web analytics solution built to drive personalization and omni-channel research.N/A

    StatCounter

    Score9 out of 10
    N/AWeb analytics product designed for SMB.s Statistics collected are based on page loads.

    $5

    per month

    Pricing
    LexerStatCounter
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    LexerStatCounter
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Best Alternatives
    LexerStatCounter
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    Matomo Analytics
    Score9 out of 10
    Medium-sized Companies
    Lead Forensics
    Score8.9 out of 10
    Lead Forensics
    Score8.9 out of 10
    Enterprises
    Chartbeat
    Score9.2 out of 10
    Chartbeat
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LexerStatCounter
    Likelihood to Recommend
    10.0
    (1 ratings)
    9.6
    (12 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.9
    (7 ratings)
    Usability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    LexerStatCounter
    Likelihood to Recommend
    Lexer
    For any direct to consumer business that cares about their customer, and the message that they serve to those customers, then this is the tool for you. It is easy to "test and chase" into strategies by simultaneously creating multiple campaigns. Lexer's tool measures the performance of each for the continuous improvement of direct marketing decisions. It is also perfect if you're looking to turn responsive customer service strategies into proactive customer experiences. Their engage desktop tool significantly improves productivity, meaning some of your least productive staff can become high performers within the business and establish a platform against which they can grow.
    Incentivized
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    StatCounter
    Free services provide a wonderful resource for people on tight budgets. If willing to put forth work in data managing/analysis and If basic high traffic information or drilling down specific users in low traffic situations is needed, then StatCounter may fit your needs. If automation and low overhead are a high priority then some more expensive packages can provide the same and more information with less hassle. Because StatCounter is free, there is low risk to see if StatCounter works in your specific usage scenario.
    Read full review
    Pros
    Lexer
    • Easy for all levels of employees to use.
    • Fast implementation with immediate learnings.
    Incentivized
    Read full review
    StatCounter
    • I can visit my site in real time showing pages visited and the duration of the visit.
    • It shows very detailed data on where visitors came from.
    • I could monitor the performance of campaigns in real-time as visitors came to my site from a promotion.
    Incentivized
    Read full review
    Cons
    Lexer
    • We are incredibly happy with the tool as is.
    Incentivized
    Read full review
    StatCounter
    • I would like to see our referral traffic ranked in order of most to least. I'm not sure if this function exists already, but if it does, I do not know how to do it.
    • Maybe put the average time on site on the same chart as the visitors and page views graphs.
    • I feel as though some tasks can be streamlined, but this is not just unique to statcounter but to other analytics sites I've used. But people like digging really deep into the data, but for people like me who use it for one purpose, a shorter one-stop-shop version would be nice. Like one page where everything can be seen.
    Read full review
    Likelihood to Renew
    Lexer
    No answers on this topic
    StatCounter
    I have not had any issues with malfunctions when using statcounter, so that would lead me to continue using the program. I would like to see more social media measuring tools, but again, we don't use the program to dig really deep. We're just looking to figure out who is reading what articles on our website are the most liked. And it helps lead our editorial team in the right direction.
    Read full review
    Usability
    Lexer
    No answers on this topic
    StatCounter
    I never have to call tech support and never get frustrated because I can't get the information that I need.
    Read full review
    Support Rating
    Lexer
    Instant responses are available over the phone, Slack, or Email. We are also able to have meaningful top-to-top conversations where their President of North America will talk to ours as frequently as is needed. They are true partners who genuinely care about us as a client.
    Incentivized
    Read full review
    StatCounter
    No answers on this topic
    Alternatives Considered
    Lexer
    We decided not to pursue alternates to Lexer based on: 1. Value proposition. Lexer had the greatest value. 2. Our belief in other products' internal team and ongoing support capabilities. Other companies didn't feel as believable. 3. User interface. Lexer has done an incredible job making their tool extremely simple to use.
    Incentivized
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    StatCounter
    Wish StatCounter had a more comprehensive report feature comparable to Google Analytics. I feel StatCounter is easier to use and to understand when compared to Google. Some people prefer Google Analytics, but it provides so much more information that the average person really needs. It meets basic needs. If you are looking for something more robust and high level of detail, I would recommend Google Analytics instead
    Incentivized
    Read full review
    Return on Investment
    Lexer
    • We're able to create strategies around lapsed customers and return this consumer subset to revenue.
    • We're able to more easily identify consumer purchasing habits to create customer journeys.
    Incentivized
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    StatCounter
    • StatCounter enabled us to track what works and doesn't work with regards to driving web traffic. On a personal use level, StatCounter enabled me to gauge how much additional effort I needed to make to reach the traffic levels needed on my website.
    Read full review
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