Looker Studio vs. NodeXL Pro

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Looker Studio
Score 8.2 out of 10
N/A
Looker Studio is a data visualization platform that transforms data into meaningful presentations and dashboards with customized reporting tools.N/A
NodeXL Pro
Score 10.0 out of 10
Small Businesses (1-50 employees)
NodeXL offers insights into Networks. Webs of connections define the modern world. Social networks, and particularly social media networks, are now a major force in business, politics, and culture. NodeXL enables users to collect, analyze, visualize, and report on networks. Users can import network data from Twitter, YouTube, and Wikis. Network data sets are present in many databases. When it is possible to answer the questions: Who did what with whom when and where, then NodeXL…
$39
per year per user
Pricing
Looker StudioNodeXL Pro
Editions & Modules
No answers on this topic
NodeXL Pro - Annual Desktop - Student
$39
per year per user
NodeXL Pro - Monthly Cloud - Student
$39
per month per user
NodeXL Pro - Monthly Cloud - Non-profit/Academic
$69
per month per user
NodeXL Pro - Monthly Cloud - Commercial
$99
per month per user
NodeXL Pro - Annual Desktop - Non-profit/Academic
$239
per year per user
NodeXL Pro - Annual Desktop - Commercial
$799
per year per user
Offerings
Pricing Offerings
Looker StudioNodeXL Pro
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Looker StudioNodeXL Pro
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
Looker StudioNodeXL Pro
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Looker Studio
7.5
51 Ratings
11% below category average
NodeXL Pro
-
Ratings
Pixel Perfect reports8.235 Ratings00 Ratings
Customizable dashboards9.350 Ratings00 Ratings
Report Formatting Templates4.949 Ratings00 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Looker Studio
6.3
50 Ratings
24% below category average
NodeXL Pro
-
Ratings
Drill-down analysis7.442 Ratings00 Ratings
Formatting capabilities8.446 Ratings00 Ratings
Integration with R or other statistical packages2.823 Ratings00 Ratings
Report sharing and collaboration6.450 Ratings00 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Looker Studio
7.5
50 Ratings
11% below category average
NodeXL Pro
-
Ratings
Publish to Web9.344 Ratings00 Ratings
Publish to PDF6.943 Ratings00 Ratings
Report Versioning8.131 Ratings00 Ratings
Report Delivery Scheduling4.534 Ratings00 Ratings
Delivery to Remote Servers8.818 Ratings00 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Looker Studio
8.9
49 Ratings
8% above category average
NodeXL Pro
-
Ratings
Pre-built visualization formats (heatmaps, scatter plots etc.)9.449 Ratings00 Ratings
Location Analytics / Geographic Visualization9.546 Ratings00 Ratings
Predictive Analytics8.024 Ratings00 Ratings
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Looker StudioNodeXL Pro
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Social Suite by Reputation.com
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Score 9.3 out of 10
Enterprises
IBM SPSS Modeler
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1-Social
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Score 8.0 out of 10
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User Ratings
Looker StudioNodeXL Pro
Likelihood to Recommend
8.9
(51 ratings)
10.0
(1 ratings)
Likelihood to Renew
9.0
(1 ratings)
-
(0 ratings)
Usability
9.0
(3 ratings)
-
(0 ratings)
Support Rating
6.7
(10 ratings)
-
(0 ratings)
User Testimonials
Looker StudioNodeXL Pro
Likelihood to Recommend
Google
Does great at open canvas editing and letting you fully customize without the need for a grid. It is democratizing self-service no-code analytics. You do not need to be a data or analytics engineer to get started, and you can go very far based on how intuitive and straightforward the UI is. Some of the biggest challenges with Looker Studio relate to user management/security, embedding options, and issue support. For a long time, every user needed to have a Gmail to invite them to view a dashboard via login, not sure if that has been improved yet. You can let any user view without logging in, but that is not always recommended due to security reasons. In terms of embedding, you can only iframe dashboards. More sophisticated BI tools let you embed elements via API or Javascript. Iframing dashboards also make drill downs and dashboard to dashboard navigation tricky/near impossible. There is also no ability to contact Google for support when bugs or outages happen. They point everyone to the Data Studio community. There is some ability to get in contact with Google if you have an enterprise-level contract with Google Cloud, but the path for support is very ad hoc and not always fruitful.
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Social Media Research Foundation
It is suited for social scientists who are more focused on the interpretation that fits in the area of Social Science and Humanity and has nothing to do with computer programming and mathematics
Read full review
Pros
Google
  • Self-service
  • Easy to use, point and click
  • Little to no training required
  • Easy to share internally and externally
  • Rich visualizations
  • Canned reports
  • Easy to copy/paste/dupe existing reports
  • Ability to join data sets
  • Easy integration with various data sources
  • Flexible data integrations, including lowest common denominator (CSV, XLS, G-Sheets)
  • Wide range of APIs
  • Secure / authentication via Google SSO
  • Easy to share / re-assign ownership of reports and data sources
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Social Media Research Foundation
  • extracting the data from the social media
  • visualising the big data of the social media
  • sentiment analysis
  • cluster analysis
  • time series analysis
Read full review
Cons
Google
  • Few functionalities are very exclusive only for data studio.
  • It's time taking to load data and at the same time only single Data source can be connected.
  • When editing the reports you have to switch between Edit and View mode to see how does the change looks like.
Read full review
Social Media Research Foundation
  • It would be nice if NodeXL can analyse other type of social media such as Instagram, Facebook and TikTok
  • It would be nice if it is 100 percent stable, as sometimes I have a problem with error in NodeXL when it is processing the data
  • It would be nice if is able to reduce the price for adding Microsoft Power BI in NodeXL
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Likelihood to Renew
Google
It is the simplest and least expensive way for us to automate our reporting at this time. I like the ability to customize literally everything about each report, and the ability to send out reports automatically in emails. The only issue we have been having recently is a technical glitch in the automatic email report. Sadly, there is almost no support for this tool from Google, but is also free, so that is important to take into consideration
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Social Media Research Foundation
No answers on this topic
Usability
Google
Google Data Studio has a clean interface that follows a lot of UX best practices. It is fairly easy to pick up the first time you use it, and there is a lot of documentation on line to help troubleshoot, if needed
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Social Media Research Foundation
No answers on this topic
Support Rating
Google
I give it a lower support rating because it seems like our Dev team hasn't gotten the support they need to set up our database to connect. Seems like we hit a roadblock and the project got put on pause for dev. That sucks for me because it is harder to get the dev team to focus on it if they don't get the help they need to set it up.
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Social Media Research Foundation
No answers on this topic
Alternatives Considered
Google
Google Data Studio provides a great feature set considering its price point, especially when compared to commercial options from Microsoft and Tableau. While it may not be as versatile when it comes to working with and developing complex datasets, there is enough charm in its simple, easy-to-use UI to allow not-so-complex analytics to be conducted without having to hire a data analyst.
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Social Media Research Foundation
NodeXL is userfriendly, and needed for conducting advanced data analysis techniques which emphasizes the metrics of the visualization NodeXL produce an interesting interactive visualisation
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Return on Investment
Google
  • Free, so the only investment is time
  • Because it doesn't have native support of non-Google sources, it can cost more money than Tableau
  • The time spent formatting the templates or building connectors can have a negative impact on ROI
  • As a agency, charging for the reporting service is profitable after the first month or two after building the dashboard.
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Social Media Research Foundation
  • More advance in analysis data
  • Attract more people to collaborate with me
  • Minimise the time for analysing the data
Read full review
ScreenShots

NodeXL Pro Screenshots

Screenshot of Network visualization of connections  among Twitter users.Screenshot of NodeXL imports from the Twitter API 2.0 - with support for Academic accessScreenshot of Visualizations of networks can reveal the shape of the crowd and the leaders within them.