MarcomCentral is a marketing & brand asset management platform developed by the company formerly known as PTI Marketing Technologies, now MarcomCentral. The company is supported by Ricoh since December 2014.
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MediaValet
Score 9.9 out of 10
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MediaValet’s Digital Asset Management platform makes enterprise digital libraries accessible, discoverable, and shareable to the organization's entire ecosystem – globally.
Pros: I like that we can easily add products and how simple it is for our static products. It's easy to add users, products and cost centers. The approval process for products is easy and intuitive. It's a localized resource that our users can use. Cons: The back end of the product is fairly slow. It takes a long time to add products because of how slow it is at times. The reporting for the portal could be better. I know the Business Intelligence feature was created to solve reporting. Also sometimes we experience difficulty with customizable products. I feel like there's more options to build this out more based on the users needs. Overall: It's a localized place where users can find collateral and promotional items.
MediaValet is an exceptional tool for our end users. We upload the images and they find them. Most often with great ease. Had we known how many images we would be adding, and our different audiences from the start, we might have set up our file structure a little differently.
The best part of MarcomCentral is its flexibility to solve many unique problems for our customers. It gives us the ability to build solutions that truly allow our customers to operate more efficiently.
The best admin feature that I use all day, every day, is the Bulk Operations feature. This allows me to manage entire portals through spreadsheets allowing me to create and manage massive amounts of products, users, and images very efficiently.
The reporting feature is second to none as well. Our most successful customers are paying close attention to the ordering history of their products. This allows them to fight obsolescence and focus on the products that their teams or customers are truly using.
Replace an old version of an asset with a newer one without having to check-out, then check-in
Sharing an asset or a set of assets via a share link -- would be great to generate shorter, dynamic URLs for sharing as opposed to the longer string URLs it currently generates
It is not only likely, but we have been doing it for more than 6 years. We have even had the service since before I joined the company. The service works well for me and I hope that this service will continue to be renewed next year, as not having it would make my job more complicated.
I mainly use MediValet to send special medical images to our partners. Collaboration with other companies is very simplified through MediaValet. The qualitatively uploaded images can be excactly assigned and organised through various filters. It is much clearer and easier for our partners to understand when the images have been accurately labelled and assigned beforehand.
We chose this program to test it out and decided to keep it. It helped in many ways and improved the quality of our marketing and digital marketing work essentially. We noticed not only that our ads and content became better, but we also noticed that our know-how improved by adding valuable insights to our news.
Asset sharing and organization is better, more user friendly, and more appealing within MediaValet. The layout and flexibility give these portals a much more professional look and feel. Both internally and externally we have appreciated the output of these specific portals much more than what we had been attempting to share with these other programs.
Fully robust tool to help manage our internal assets, ability to customize digital assets or send them to print, a way to share assets across the entire enterprise in simple, easy user interface.
Marcom's print-on-demand functionality is fantastic. There are so many possibilities that we are just beginning to explore. There are some integration hiccups but mostly on our end, and Marcom has worked to help us through those as best as they can. Also, they have been very open in discussing improvements that we are looking for and keeping us up to date on the progress of those updates within their own development schedule. The depth of this software is extensive and their customer support personnel are always very friendly and helpful.
Very customizable and a lot of things you can accomplish in Marcom Central. They are always willing to help us work out any need we come up with and make it work in the system.
While we have had MediaValet only for a short period, we are already seeing improvements in how quickly certain projects can be completed.
I recently created an Annual Report which had a lot of big image files and data tables and using a Lightbox with our design agency to share these files saved us a huge amount of time.
As we roll out MediaValet to the teams, staff are becoming more aware of the quality, amount, and value of our best assets.
