Mautic (open source) vs. PostUp

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Mautic
Score 9.1 out of 10
N/A
Mautic Community Edition is an open source cross-channel campaign management software solution designed to enable users to build email, nurture campaigns, personalize messages, execute A/B tests, and measure results. The open source edition is community supported. Support is available for Acquia Campaign Studio, which is based on Mautic technology acquired by Acquia in May 2019. Acquia Campaign Studio is available on the
$0
PostUp
Score 3.4 out of 10
N/A
Email marketing and audience development solution to grow, engage and monetize audiences​N/A
Pricing
Mautic (open source)PostUp
Editions & Modules
Mautic Marketing Automation
$0
No answers on this topic
Offerings
Pricing Offerings
MauticPostUp
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Features
Mautic (open source)PostUp
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Mautic (open source)
8.5
9 Ratings
9% above category average
PostUp
9.3
1 Ratings
14% above category average
WYSIWYG email editor7.98 Ratings10.01 Ratings
Dynamic content7.89 Ratings00 Ratings
Ability to test dynamic content7.89 Ratings00 Ratings
Landing pages9.47 Ratings00 Ratings
A/B testing8.98 Ratings00 Ratings
Mobile optimization8.58 Ratings00 Ratings
Email deliverability reporting8.49 Ratings9.01 Ratings
List management9.59 Ratings9.01 Ratings
Triggered drip sequences8.58 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Mautic (open source)
8.4
9 Ratings
8% above category average
PostUp
-
Ratings
Lead nurturing automation8.59 Ratings00 Ratings
Lead scoring and grading8.59 Ratings00 Ratings
Data quality management8.57 Ratings00 Ratings
Automated sales alerts and tasks8.07 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Mautic (open source)
8.5
7 Ratings
11% above category average
PostUp
-
Ratings
Calendaring8.07 Ratings00 Ratings
Event/webinar marketing9.06 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Mautic (open source)
7.5
6 Ratings
0% below category average
PostUp
-
Ratings
Social sharing and campaigns7.55 Ratings00 Ratings
Social profile integration7.56 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Mautic (open source)
8.7
9 Ratings
15% above category average
PostUp
10.0
1 Ratings
26% above category average
Dashboards8.99 Ratings10.01 Ratings
Standard reports8.99 Ratings10.01 Ratings
Custom reports8.47 Ratings10.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Mautic (open source)
6.0
9 Ratings
23% below category average
PostUp
-
Ratings
API7.49 Ratings00 Ratings
Role-based workflow & approvals8.05 Ratings00 Ratings
Customizability7.97 Ratings00 Ratings
Integration with Salesforce.com4.65 Ratings00 Ratings
Integration with Microsoft Dynamics CRM4.02 Ratings00 Ratings
Integration with SugarCRM4.02 Ratings00 Ratings
Best Alternatives
Mautic (open source)PostUp
Small Businesses
Vbout
Vbout
Score 9.5 out of 10
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Mautic (open source)PostUp
Likelihood to Recommend
9.9
(9 ratings)
10.0
(1 ratings)
User Testimonials
Mautic (open source)PostUp
Likelihood to Recommend
Acquia
Mautic is not Salesforce or Dynamics of course; it is hard to install, still buggy and you have to know what you're doing if you want to use it. But that is your admission fee to an always free system that does essentially all the same things as the pricey alternatives, does it effectively and gives you total control. Mautic was acquired by Acquia, the company behind Drupal, and has been making substantial upgrades since that seem to be accelerating. The system has an active user community, active development and will only get better, making it an excellent choice to grow with and build your own systems around and never be dependent on third parties
Read full review
Upland Software
For what we are using the service for, it accomplishes everything that we need. We use it across a couple departments and it is very easy to keep track of everything scheduled so there is no confusion. We started using it at the beginning of the year and it's become very simple to navigate, which is great. That makes it much easier for me to train people how to use it.
Read full review
Pros
Acquia
  • Marketing email organization
  • Email tracking
  • Email automation
  • Contact management
  • Open rates
  • Delivery rates
  • A/B testing
  • Email sending
  • Unsubscribe management
  • SMTP management
Read full review
Upland Software
  • It is set up in a way that is very easy to learn how to use.
  • The features cover everything I can even imagine for what I am using it for.
  • Their help desk is very responsive.
Read full review
Cons
Acquia
  • Setting up the email templates has required hiring a professional. The templates that are provided are not fully responsive.
  • More responsive form templates are needed.
Read full review
Upland Software
  • There was a recent update they did that was sort of hard to get adjusted to, things weren't in the same spot as normal and it was sort of difficult learning where things were located now.
  • It only shows you 7 mailings at a time by default, it would be nice to be able to change the default setting to whatever is preferred.
  • In the "server" I wish there was a way to filter by department, not just by users.
Read full review
Alternatives Considered
Acquia
Infusionsoft, at the time I tested it, had a crazy editor--very unintuitive and not very clean. Mautic (open source) makes it much easier to build up campaigns. Besides that, it didn't provide what we needed to justify the lack of possibility to self-host it and the requirement to pay for it.
Read full review
Upland Software
No answers on this topic
Return on Investment
Acquia
  • We made our ROI back within a year.
  • Fulfills our needs and our client's needs, our clients love it.
  • I would just add more templates to the email construction selection, other than that, it is just perfect.
Read full review
Upland Software
  • It makes scheduling emails very easy.
  • It was very easy to learn how to use/get adjusted to.
  • We are able to keep track of scheduled mailings across all departments which is very convenient.
Read full review
ScreenShots

PostUp Screenshots

Screenshot of WYSIWYG email editor.Screenshot of PostUp reporting and bot/spam appliance detection.