CommUnity by Personify vs. Salesforce Sales Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CommUnity by Personify
Score 10.0 out of 10
N/A
Small World Labs Community is a hosted collaboration and social networking platform with easy drag & drop modification capabilities. Small World Labs offers implementation and community engagement services, plus an open API for integration with other systems. Small World Labs has clients across industries, but a high concentration in the nonprofit area. Small World Labs was acquired by Personify Corp in 2016.N/A
Salesforce Sales Cloud
Score 8.3 out of 10
N/A
Salesforce Sales Cloud is a platform for sales with a community of Sellers, Sales Leaders, and Sales Operations, who use the solution to grow sales and increase productivity. The AI CRM for Sales features data built right in, so that companies can sell faster, sell smarter and sell efficiently. Salesforce Sales Cloud is used for, and supports: Buyer Engagement Sales Engagement Enablement Sales AI Sales Analytics Team…
$25
per month
Pricing
CommUnity by PersonifySalesforce Sales Cloud
Editions & Modules
No answers on this topic
Starter
$25.00
Per User/Per Month
Professional
$80.00
Per User/Per Month
Enterprise
$165.00
Per User/Per Month
Unlimited
$330.00
Per user/Per month
Offerings
Pricing Offerings
CommUnity by PersonifySalesforce Sales Cloud
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
CommUnity by PersonifySalesforce Sales Cloud
Top Pros
Top Cons
Features
CommUnity by PersonifySalesforce Sales Cloud
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
CommUnity by Personify
-
Ratings
Salesforce Sales Cloud
7.0
211 Ratings
9% below category average
Customer data management / contact management00 Ratings8.0211 Ratings
Workflow management00 Ratings7.3202 Ratings
Territory management00 Ratings6.7161 Ratings
Opportunity management00 Ratings7.9205 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings6.5194 Ratings
Contract management00 Ratings6.3165 Ratings
Quote & order management00 Ratings6.2150 Ratings
Interaction tracking00 Ratings7.0177 Ratings
Channel / partner relationship management00 Ratings7.2143 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
CommUnity by Personify
-
Ratings
Salesforce Sales Cloud
5.0
57 Ratings
39% below category average
Case management00 Ratings5.057 Ratings
Call center management00 Ratings5.043 Ratings
Help desk management00 Ratings5.047 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
CommUnity by Personify
-
Ratings
Salesforce Sales Cloud
6.7
192 Ratings
12% below category average
Lead management00 Ratings6.9188 Ratings
Email marketing00 Ratings6.5159 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
CommUnity by Personify
-
Ratings
Salesforce Sales Cloud
6.5
193 Ratings
15% below category average
Task management00 Ratings6.9184 Ratings
Billing and invoicing management00 Ratings5.038 Ratings
Reporting00 Ratings7.5148 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
CommUnity by Personify
-
Ratings
Salesforce Sales Cloud
7.2
207 Ratings
5% below category average
Forecasting00 Ratings6.7178 Ratings
Pipeline visualization00 Ratings7.1195 Ratings
Customizable reports00 Ratings7.8205 Ratings
Customization
Comparison of Customization features of Product A and Product B
CommUnity by Personify
-
Ratings
Salesforce Sales Cloud
7.3
199 Ratings
4% below category average
Custom fields00 Ratings7.3197 Ratings
Custom objects00 Ratings7.6188 Ratings
Scripting environment00 Ratings6.7138 Ratings
API for custom integration00 Ratings7.5162 Ratings
Security
Comparison of Security features of Product A and Product B
CommUnity by Personify
-
Ratings
Salesforce Sales Cloud
8.5
200 Ratings
2% above category average
Single sign-on capability00 Ratings8.6168 Ratings
Role-based user permissions00 Ratings8.3173 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
CommUnity by Personify
-
Ratings
Salesforce Sales Cloud
6.1
125 Ratings
17% below category average
Social data00 Ratings6.3124 Ratings
Social engagement00 Ratings5.9121 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
CommUnity by Personify
-
Ratings
Salesforce Sales Cloud
7.6
172 Ratings
6% above category average
Marketing automation00 Ratings7.5168 Ratings
Compensation management00 Ratings7.8110 Ratings
Platform
Comparison of Platform features of Product A and Product B
CommUnity by Personify
-
Ratings
Salesforce Sales Cloud
6.9
182 Ratings
8% below category average
Mobile access00 Ratings6.9182 Ratings
Best Alternatives
CommUnity by PersonifySalesforce Sales Cloud
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Score 9.5 out of 10
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Score 9.8 out of 10
Medium-sized Companies
PowerDMS by NEOGOV
PowerDMS by NEOGOV
Score 9.5 out of 10
Creatio
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Score 9.1 out of 10
Enterprises
Discord
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Score 8.5 out of 10
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Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CommUnity by PersonifySalesforce Sales Cloud
Likelihood to Recommend
9.1
(3 ratings)
8.1
(343 ratings)
Likelihood to Renew
9.1
(3 ratings)
9.0
(55 ratings)
Usability
9.1
(1 ratings)
7.5
(119 ratings)
Availability
9.1
(1 ratings)
9.8
(27 ratings)
Performance
9.1
(1 ratings)
9.0
(18 ratings)
Support Rating
9.1
(1 ratings)
5.8
(90 ratings)
In-Person Training
9.1
(1 ratings)
7.9
(11 ratings)
Online Training
8.2
(1 ratings)
9.1
(15 ratings)
Implementation Rating
9.1
(1 ratings)
1.0
(17 ratings)
Configurability
-
(0 ratings)
10.0
(2 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.8
(9 ratings)
Product Scalability
-
(0 ratings)
10.0
(2 ratings)
Professional Services
-
(0 ratings)
9.3
(8 ratings)
User Testimonials
CommUnity by PersonifySalesforce Sales Cloud
Likelihood to Recommend
Personify Corp
You can tell from the CEO and all staff that this is a very competent company that wants you to succeed with integrity. There is a strong
support and services team that works collaboratively with us to make
sure we are always getting what we need. They provide
24x7 emergency support, online ticket support, email support, a client
community, and the ability to call and talk to the same account manager or
community consultant every time (I even have Mariano's skype and he replies on weekends!). They recently launched a client community - so they are now even practicing what they preach. Our questions in the client community are always answered quickly.
Read full review
Salesforce
Salesforce is great for any business that is building to scale YoY; even with a very low spend amount you can get so much out of the tool and really tailor it to your liking. Any business that's GTM strategy includes a dedicated Sales team and Marketing team should utilize Salesforce in some capacity. However, Salesforce can work for small businesses, but the marketplace has became so fragmented with easy to use industry specific CRMs that are lightweight and built for an exact purpose. The downside to Salesforce is the initial lift and to configure it how you want it....it's not the most difficult thing out there, but it definitely takes time and thought, typically more than a smaller business owner would be willing to put it for a business with sub 15 employees or so
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Pros
Personify Corp
  • It's easy to use. The admin panel has a number of drag and drop options to modify the experience
  • Flexibility. There are a large number of standard block features that can be added to areas. In addition, each dynamic block as a number of settings that allow you to tailor the experience you want to create. You can do this without being a programmer.
  • Personalization. There are good tools that allow you to personalize the experience based on whether users are logged in or not, whether they are in particular segments (which we can create) or recommendations based on information the user has provided about themselves.
  • Mobile. Small World Labs has a really great way of doing mobile. They give you a drag and drop interface for designing the mobile environment so there is a lot of flexibility with this. We are currently turning this module on.
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Salesforce
  • Customer Relationship Management is made so much easier by using Salesforce. I love the ability to move between customer contacts easily and to chatter with my other teammates.
  • It’s so beneficial to have more industry data and to store it in Salesforce. From comparing my customers, I can make better recommendations as to what practices will be most beneficial and productive for them to use.
  • I love the integrations that I can use with Salesforce. It will document the communication I’ve had between customer contacts. It also documents tasks for me to complete regarding their implementations. I find it so easy to navigate to find good data.
  • In Salesforce I can also see the files and contractual agreements customers signed, and I love that it’s easy to find in their profiles. It’s helpful because sometimes my coworkers do not add the files to the google drive folders we use for storing customer facility data, so this is a great backup resource.
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Cons
Personify Corp
  • Integration with our Association Management System (AMS) didn't go as smoothly as I had wished. Having said that all of the issues with that integration have been addressed.
  • Because the platform is updated so frequently you need to stay on top of what is available to you and your end users or you may miss out on key functionality releases.
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Salesforce
  • The Knowledge module can be improved. It is still limited compared to regular CMS. Still not possible to have a filter view per data categories
  • Using the Community portal also comes with a limited Community reply function that doesn´t allow text formatting. Very difficult to move staff away from emailing customers when this text box is very poor
  • Rigidity when you work in a big organization with same template. It needs to be a one fits all instance and the local needs are deprioritized because SF doesn´t allow customization
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Likelihood to Renew
Personify Corp
From the first conversation and beyond, it has been a pleasure working with Small World Labs. Their staff are genuinely interested in understanding our business and our goals, and actively make recommendation on continued improvement and long-term strategy. All of their staff demonstrate a clear understanding of the product and when to expect new features. Furthermore, their CEO, Michael Wilson, is more than competent and has proven to be an industry expert. He understands both the technical side and the community strategy side of the business. In fact, we have already initiated a project to build a second community with Small World Labs for a separate business unit
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Salesforce
There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
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Usability
Personify Corp
There are a multitude of options to configure the exact user experience you want and what you want to emphasize.
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Salesforce
Salesforce has been designed on the basis of "Clicks, not code". So anyone willing to learn the Salesforce user interface (which is quite good as far as management software platforms go) is able to become a Salesforce user or even a Salesforce administrator. You don't have to know coding language to work in the Salesforce environment. Also, Salesforce has one of the best software training resources (Trailhead) that I have ever encountered. It is free to all, easy to use, and most importantly it is interactive. No scrolling through endless text in a user manual. There are hands-on modules and related videos interlaced and through it all you earn points and badges to display your level of learning.
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Reliability and Availability
Personify Corp
Uptime has never been an issue.
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Salesforce
Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
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Performance
Personify Corp
Speed is not an issue.
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Salesforce
Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day."
Points per Salesforce -
1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs.
2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers.
3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years.
4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed.
5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale.
6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com.
7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements.
8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training.
9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
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Support Rating
Personify Corp
The people at Small World Labs are very accessible. I can email, open a ticket, or call and they are there. I'd also point out that senior management is quite available too. We frequently have talks about potential strategies and new things we might be doing, which is great. I think the whole organization genuinely likes what they do and likes helping us succeed.
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Salesforce
The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
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In-Person Training
Personify Corp
In-person training is more ad-hoc based on if they are traveling to you or you are going to visit them. I imagine that if I paid for in-person training that it would be set up as well, but I've just used the standard training that comes with the initial set up and ongoing support.
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Salesforce
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
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Online Training
Personify Corp
Online training is through online webinar & how-to posts and videos in the client community.
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Salesforce
I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
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Implementation Rating
Personify Corp
We had staff turnover at our own organization during the implementation. We were able to get the community up and live in a good timeframe even though that happened and we had to switch some people around for managing the project on our side.
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Salesforce
Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
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Alternatives Considered
Personify Corp
We evaluated a few different community platform vendors over the course of a couple of months. I believe we also evaluated Jive, Lithium, KickApps, and Powered.
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Salesforce
I've used Act CRM by Xperience previously. Salesforce is way more robust and intuitive and meets the needs of an enterprise company with enterprise clients way more effectively. I don't think there is another CRM in the market with the overall functionality and usability that can complete with the Salesforce platform for someone in my role.
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Contract Terms and Pricing Model
Personify Corp
No answers on this topic
Salesforce
Salesforce is the most widely used CRM system. Professionalism tends to increase when things go wrong for market leaders. Salesforce considers us as users because they own the market. Having all of our data in one place and all of our teams working within Salesforce. Anyone who uses Salesforce is impacted by it, even if they don't.
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Scalability
Personify Corp
No answers on this topic
Salesforce
I've worked with Salesforce since 2001 in companies ranging from 4 to hundreds of sales people and the system has been able to scale and perhaps more importantly expand (functionally) to the needs of larger organizations. In fact in my previous company, as a provider of a solution that integrated with Salesforce, we had customers that had thousands of sales people using Salesforce.
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Professional Services
Personify Corp
No answers on this topic
Salesforce
Using Salesforce.com has made my daily routines more efficient and simplified the manual tasks I had to perform independently. I can now access data from any device, online or offline, and provide better guidance to my team about the forecasts provided by the built-in artificial intelligence (AI). A chat with a Salesforce support specialist would be great. The knowledge base has a community forum where Salesforce users can ask questions and learn more about the product.
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Return on Investment
Personify Corp
  • Our community has been very active since the re-launch of our site. Have seen some increases in member engagement.
  • Feedback from our membership has been nothing but positive since we transitioned off of our older Sharepoint community. Look and feel and ease of use have been real pluses for our members.
  • Having the Small World Labs community is allowing us to be more creative with the way we integrate our community into all aspects of our online presence, web-site, social media, etc.
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Salesforce
  • It requires a lot of time to manage but does a good job keeping everything in one place
  • Managers! Quit having sales professionals create spreadsheets and reports ad hoc. The information is in SFDC. Build a report so you can get it yourself.
  • If used properly and not restricted and overmanaged, SFDC will provide huge ROI
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ScreenShots

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Salesforce Sales Cloud Screenshots

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