Pulsar RESEARCH vs. Synthesio Social Intelligence Suite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Pulsar RESEARCH
Score 9.0 out of 10
N/A
Pulsar RESEARCH, from Pulsar headquartered in London, includes continuous and one-off research programs integrating quantitative and qualitative methodologies, to turn audience data into strategic insight.N/A
Synthesio Social Intelligence Suite
Score 8.8 out of 10
N/A
Synthesio, an Ipsos company (acquired 2019) offers social monitoring and engagement tools. Synthesio competes with major listening vendors like Radian6 and Sysomos. A point of differentiation is that Synthesio offers a mix of technology and human analysis. In their view, human analysis is required to validate and interpret the data. Customers are large, particularly French, brands.
$1,200
per month
Pricing
Pulsar RESEARCHSynthesio Social Intelligence Suite
Editions & Modules
No answers on this topic
Synthesio
$1,200.00
per month
Offerings
Pricing Offerings
Pulsar RESEARCHSynthesio Social Intelligence Suite
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Pulsar RESEARCHSynthesio Social Intelligence Suite
Top Pros

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Top Cons

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Best Alternatives
Pulsar RESEARCHSynthesio Social Intelligence Suite
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Mention
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Score 9.4 out of 10
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Social Suite by Reputation.com
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Score 9.3 out of 10
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User Ratings
Pulsar RESEARCHSynthesio Social Intelligence Suite
Likelihood to Recommend
9.0
(1 ratings)
9.0
(6 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(2 ratings)
Support Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Pulsar RESEARCHSynthesio Social Intelligence Suite
Likelihood to Recommend
Pulsar
Pulsar is well suited for delivering social listening campaign insights and reporting over a longer period of time. The information and report we create are great... eventually, but it takes a long time to feel like they have gathered enough content that we can readily use. If they were able to speed up the delivery of the data and insights that would be incredibly helpful for our teams in many instances where we have a short runway to providing insights for our clients.
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Ipsos
It's a very good tool. It covers every need we have for social media listening & monitoring. Bad thing is that those who were selling us the software were not much concerned about costs and were not reducing although there are a lot of market leaders like Sprinklr who are really good with compensation & value addition
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Pros
Pulsar
  • Social listening across multiple platforms
  • Identifies target audiences with easily understood data visualizations
  • Provides customizable, engaging reports with impressive quality assets
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Ipsos
  • Synthesio has an unlimited volume, which helps us to not worry about going over budget. This helps us focus on refining our search to pull in the mentions that have the most value.
  • Synthesio has an excellent support team. They are always available to answer any questions we have.
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Cons
Pulsar
  • Pulsar is awesome. However it would be great if they were able to pull data and insights across a few other social platforms that we know our targets are using.
  • Having easily accessible "Hot To" videos on platform use would have definitely helped us get off the ground faster.
  • They should do away with the need to have to use boolean information in order to access deeper dives into searches.
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Ipsos
  • I’d love better graphics when I pull reports.
  • The sentiment data is still inaccurate.
  • We are unable to weed out all mentions of the arena associated with the bank.
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Likelihood to Renew
Pulsar
No answers on this topic
Ipsos
Ben Farkas was the representative that worked with us on this project, while we have been very excited with the work he provided, especially the customer service, we just did not have enough time with the product hands on to be comfortable giving it the 10 we think it deserves. As the Data tracking was done beyond our expectations and the finished product (infographic) were all excellent, we used this service to fill our need in being shorthanded to cover the data ourselves. Synthesio provided outstanding customer service, their data tracking and materials where top notch, just we lacked the hands on experience to speak to everyday use.
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Support Rating
Pulsar
No answers on this topic
Ipsos
Everything we needed was handled, in many cases during the first time we used Synthesio the representative made adjustments and explained them to us, some things we did not even consider when setting up the service.
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Alternatives Considered
Pulsar
Pulsar does an excellent job standing up to and standing out from their competition. The thing that attracted us to the platform is its ongoing platform updates and improvements. A lot of SAS platforms get people to sign up and then they don't continue to refine their platform. They don't stay ahead of the curve in delivering leading-edge solutions. Pulsar has continued to modify and expand its solutions. That's really important - especially when you are recommending platform investments for your company... that last thing you want is to talk something up and then it doesn't deliver. Pulsar definitely has delivered.
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Ipsos
I have used Meltwater, Hootsuite for the same tracking purpose. Every tool has it own pros and cons. The best way to decide is go by the reviews of the people who have actually used it. Budget is yet another factor to consider.
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Return on Investment
Pulsar
  • Ease of use
  • Great data visualization options
  • Increased client engagement during reporting and presentations
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Ipsos
  • It has helped us understanding the on going topics on our social page quite well.
  • Really helped us in community management in due time for social accounts. Saved a lot of clicks and time as well as resources.
  • Employees feel really happy with the tool because it lets them do the work fast and securely.
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