Sitecore Send vs. WhatCounts

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Sitecore Send
Score 8.8 out of 10
N/A
Sitecore Send, formerly Moosend, is an email marketing platform featuring drag and drop editor and templates for newsletters, automated workflow, mailing list management with custom fields and advanced segmentation, and personalized content.
$10
Per Subscriber
WhatCounts
Score 4.0 out of 10
N/A
WhatCounts is a popularly-used, global enterprise level suite of email marketing tools from the company of the same name founded in 2000 and headquartered in Atlanta, GA. Their customers range from Costco, FoxNews.com, the Seattle Times, Red Lion Hotels, and number over a thousand. Central to the platform is... email. From that it handles advanced segmentation, customer lifecycle building and automation, and personalization. WhatCounts bills itself as a full service marketing agency with…N/A
Pricing
Sitecore SendWhatCounts
Editions & Modules
Starting Price
$10.00
Per Subscriber
Maximum Price
$760.00
Per Subscriber
No answers on this topic
Offerings
Pricing Offerings
Sitecore SendWhatCounts
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Sitecore SendWhatCounts
Features
Sitecore SendWhatCounts
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Sitecore Send
9.4
10 Ratings
16% above category average
WhatCounts
9.8
1 Ratings
20% above category average
WYSIWYG email editor8.910 Ratings9.01 Ratings
Dynamic content8.99 Ratings00 Ratings
Ability to test dynamic content8.39 Ratings00 Ratings
Landing pages8.38 Ratings10.01 Ratings
A/B testing10.06 Ratings10.01 Ratings
Mobile optimization10.08 Ratings10.01 Ratings
Email deliverability reporting10.09 Ratings10.01 Ratings
List management10.09 Ratings10.01 Ratings
Triggered drip sequences10.06 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Sitecore Send
10.0
8 Ratings
26% above category average
WhatCounts
10.0
1 Ratings
26% above category average
Dashboards10.08 Ratings10.01 Ratings
Standard reports10.08 Ratings10.01 Ratings
Custom reports10.06 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Sitecore Send
10.0
6 Ratings
21% above category average
WhatCounts
-
Ratings
URL Validation10.06 Ratings00 Ratings
Link Tracking10.06 Ratings00 Ratings
Image Validation10.06 Ratings00 Ratings
Inbox Display10.05 Ratings00 Ratings
Email Accessibility Tools10.06 Ratings00 Ratings
Spelling and Grammar Check10.05 Ratings00 Ratings
Spam Testing10.06 Ratings00 Ratings
Email Previews10.06 Ratings00 Ratings
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User Ratings
Sitecore SendWhatCounts
Likelihood to Recommend
8.9
(10 ratings)
10.0
(1 ratings)
Usability
8.9
(2 ratings)
-
(0 ratings)
Support Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Sitecore SendWhatCounts
Likelihood to Recommend
Sitecore
UI presented by this application is not only unique but also important to implement for further creation. Hence a proven and tested application for tracing the developments at all places to check the capability of the developmental process. It’s a powerful email marketing tool and helps to maintain the client’s relationship with full support.
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Whatcounts
How big is your email list? For the money WhatCounts allows us to manage a large list and gives us great tools. If you have a small list this product might be more than you need. How many emails do you want to send? WhatCounts charges by the email and of course you get a better price per email the more emails you send. If you will not be sending many emails or are sending to a small list WhatCounts might not be the right tool for you.
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Pros
Sitecore
  • Moosend is the best application to trace the business development and to create ideas through email marketing
  • This tool is helpful in the atomization of developments on a certain level
  • It promotes business opportunities in the market with innovation and ideas
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Whatcounts
  • We receive super customer service from a dedicated account representative.
  • The list management tools are easy to use and give us granular insight into what users are opening and where they are clicking.
  • The analytics give us a variety of ways to look at the types of devices being used to view our content and the ways our users interact with content. For example we can see that most opens are on mobile but if a reader wants to spend time clicking into more in depth content they move over to a desktop computer.
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Cons
Sitecore
  • If you have more than 1000 subscribers you will be required to upgrade to the Pro plan.
  • Free plan users have limited customer support.
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Whatcounts
  • Some of the list management tools were hard to find at first but now I use them every month. If I could change one thing I would allow the account details filter window to show all the available slots with no scrolling and I would add a feature to set / reset all selections on the dropdowns.
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Usability
Sitecore
Pretty straight forward but it takes sometime to get used to. Not exactly like WordPress or other open source cms but it gets the job done
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Whatcounts
No answers on this topic
Support Rating
Sitecore
No answers on this topic
Whatcounts
We have a great representative. She schedules regular calls with our team and helps us learn new ways to use the tool. We get great personal support. I know she has many other clients but I always feel like she has time for me and genuinely enjoys working with our team.
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Alternatives Considered
Sitecore
Moosend is known as more of an industry standard than BuzzStream (which is a more budget tool), and it shows. BuzzStream has clearly cut corners in areas of usability and general UI, where Moosend, on the other hand, seems to have done it right from the beginning. Moosend is so much less clunky than the other tools we evaluated.
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Whatcounts
We selected WhatCounts because it had the ability to help us manage our large list and gave us tools to help tailor our messages. In addition, WhatCounts had the ability to allow us to have an enterprise license but we could still have individual department accounts.
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Return on Investment
Sitecore
  • Moosend is quite affordable (500,000 emails for $500), so it's easy to see an ROI. It only takes a few recipients converting to make a campaign worth the spend.
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Whatcounts
  • We use WhatCounts as a communication tool to our external groups mainly families and alumni. In our case our main objective is to get these groups timely information. While some of our emails do have a call to action for example signing up for Family Weekend or a Reunion Weekend we don't use the tool to generate leads in the way many organizations use html email.
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ScreenShots