What users are saying about
Top Rated
37 Ratings
Top Rated
37 Ratings
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Score 7.4 out of 101

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Likelihood to Recommend

Social Studio

If there is only one person managing social media within the organisation, then the features of social studio would be under-utilised and therefor the cost may be unwarranted. But if you have anyone else supporting customer service or content creation, this is a great platform
Nicole Swanson profile photo

Feature Rating Comparison

Listening/monitoring

Social Studio
6.3
Boolean keyword searches
Social Studio
6.0
Filtering out noise/spam
Social Studio
6.7
Sentiment analysis
Social Studio
5.5
Broad channel coverage
Social Studio
7.0

Publishing

Social Studio
7.3
Content planning and scheduling
Social Studio
8.3
Audience targeting
Social Studio
7.0
Content optimization
Social Studio
5.9
Workflow management
Social Studio
7.8

Engagement

Social Studio
6.7
Automated routing and prioritization
Social Studio
6.2
Customer interaction histories
Social Studio
7.1
Bulk actions
Social Studio
6.7

Marketing

Social Studio
6.0
Lead generation
Social Studio
5.8
Content marketing
Social Studio
6.3
Paid media management
Social Studio
5.5
Campaigns and promotions
Social Studio
6.5

Channel coverage/integration

Social Studio
6.8
Twitter
Social Studio
8.0
Facebook
Social Studio
8.0
LinkedIn
Social Studio
7.6
Google+
Social Studio
6.6
Instagram
Social Studio
5.3
Pinterest
Social Studio
5.8
YouTube
Social Studio
6.3

Reporting/analytics

Social Studio
5.7
Campaign success analytics
Social Studio
5.7
Real-time tracking
Social Studio
6.2
Competitor analysis
Social Studio
5.2

Account management

Social Studio
7.3
Role-based user permissions & privileges
Social Studio
8.2
Mobile access
Social Studio
6.5

Pros

  • Scheduling Content
  • Calendar Organization
  • Facebook, Twitter, LinkedIn capabilities
Christopher Perkowski profile photo

Cons

  • Notes to write why a post might not be approved
  • Radian6 Keyword Groups into Listening Streams, not just Topic Profiles
  • Reduce number of small glitches in tool overall
  • Global strategy with multiple pages - costly
  • Only can publish to Facebook and Twitter right now (working on LinkedIn) Need Instagram, Google+ and Pinterest
No photo available

Likelihood to Renew

Social Studio8.5
Based on 3 answers
It is very easy to work with and our SF Support Team is so strong, that we work through any issues and we know that the roadmap for the product will provide greater opportunities.
No photo available

Usability

Social Studio9.0
Based on 1 answer
It looks good, is easy to use and totally customisable to individual users. It does everything I need in one place. I spend many hours of everyday in this platform and I still like it!
Nicole Swanson profile photo

Support

Social Studio9.0
Based on 1 answer
I am able to contact support directly via email rather than through an account manager. I get a support auto response immediately with a case number. I usually get an initial response from a support person via email within a 24 hour period and then if it's not resolved quickly I get further phone of email support until the matter resolved. I always get an email asking if I am happy with the resolution before the case is closed
Nicole Swanson profile photo

Alternatives Considered

This makes sense from an integration standpoint when a company is using other Salesforce tools or CRM solutions. Building out that complete profile of the user including their social profiles
No photo available

Return on Investment

  • The one-stop-shop aspect enables us to combine multiple tool functionality into one subscription
  • Integration with Salesforce is a key selling point meaning we can coordinate all activity with a constant reference to CRM data
  • It is a little light on functionality in some areas (analyse as the prime example) so you may find you'll need to spend on an alternative / supplementary platform to fulfil the use-case requirements here
Jeremy Cowles profile photo

Pricing Details

Social Studio

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details