SpyFu vs. WooRank

If you have a Google ads PPC campaign and then I would say this is more or less essential if you want to know what your competitors are doing. You can get very useful data out of it even if you subscribe for one month. And the pricing is very reasonable. Even if you don't use Google ads, I would say this is still useful for your SEO/SMO team since it gives you a great idea of what keywords and traffic your competitors are working on.

Incentivized

This is something WooRank has always known. In terms of on-page technical concerns, their crawler is certainly the finest and perhaps even the also in the world—save for Google itself—to provide an understandable, easy-to-read report. As part of six tiny websites, we're discovering and correcting on-page faults, particularly those that are deep within the site. There are two more things that you may do to keep an eye on your competition and your own business.

Incentivized

• Keeping a tab on competitors organic and inorganic activities
• Helps identify where the competitor is getting the backlinks from.
• Identify competitors top content and the keywords that's bringing them traffic
• Get proper information of their current and past ADS run on Google.

Incentivized

• Suggest On-page optimization
• Helps to rank website on Google
• Provide In-depth insight

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• As with any database, their keyword database has limits, so the data returned is relative to their database, not necessarily the full picture.
• When SpyFu database or scoring chances, the data provided can spike, thus causing confusion among stakeholders, we're reporting to.

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• Does not identify the advanced problems. Most of the audits are fixed to the basic problems
• Gives only a generic solution to the problem

Incentivized

Love this tool but would like insights from all 3 major search engines not just Google. I would also like deeper understanding of the placement for local businesses on Google Places/Maps. Insight into mobile search rankings and best landing pages per industry would also help :) Overall, SpyFu is a necessity for serious search marketers.

SpyFu comes with a link to tutorial videos. I recommend you watch them. The software is capable of so much you really need to watch the videos and learn how to get the most out of it. When I have a question 90% of the time it's there. When it isn't, and I reach out to them, support is always quick and concise.

Incentivized

I was surprised to find I preferred Semrush when it comes to keyword research. SpyFu is great (and less expensive than Semrush), but I felt the data Semrush provided was vaster than SpyFu. I was able to get more competitors spending insights in Semrush than SpyFu. Overall, I liked the ability to use both in our keyword research for both paid and organic marketing.

Incentivized

I prefer WooRank over SEMRush because Woorank is easy to use and has a clean interface. It also never stalls and is easy to use for everyone versus just having too much information sometimes that isn't even relevant to the improvement of the site.

Incentivized

• Helping us track our ranking.
• It helps solve the problem of ambiguity when it comes to Google Ads. It makes the strategy more clear.
• You can sift through lots of different online analytics to find the information, but it takes way too long. SpyFu has it all in one place!

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• Positive: Tells how your site is truly performing and can help dictate whether your site needs a total overhaul vs. some site fixes.

Incentivized