StackAdapt, headquartered in Toronto offers their native advertising specialized DSP, supporting programmatic advertising with audience discovery, B2B targeting, and engagement analytics among other features.
We have evaluated Criteo because we have many eCommerce clients. But we decided against it because StackAdapt seems to have much better and complete targeting options and ways to optimize campaigns post-launch, whereas Criteo feels more like a "spray & pray" approach. …
We selected StackAdapt because we thought they would provide us with a greater ROI for our prospecting campaigns and retargeting campaigns. Unfortunately, we had a problem with the prospecting campaigns which was that we had a very huge audience segment to target so it does not …
StackAdapt is significantly less expensive than The Trade Desk. StackAdapt doesn't have campaign minimums, unlike The Trade Desk, meaning you can experiment with a lower ad spend to gain client confidence before investing at a larger level. Plus they don't lock you into an …
Even though we find the StackAdapt UI clunky and not intuitive, it's a huge step up from the Basis UI. We previously used Basis and ran all the media ourselves, and there were spend thresholds we had to hit with Basis that often made it a constraining platform to use. …
Much better in terms of audience definition and campaign control. We found AdRoll to be relatively easy to use, but light in terms of campaign parameters, whereas StackAdapt is also easy to use but allows us to be completely in the driver's seat.
I couldn't find Teads in the dropdown, but that's what I'd most compare StackAdapt too. Both generated strong results for our various clients and campaigns run on the platforms, but overall, I've been far more impressed with StackAdapt. Not only is StackAdapt's dashboard …
Basis is great for display ads. StackAdapt, however, is in a completely different world when it comes to NAtie ADvertising. Typical DSPs like Basis do not come close to comparing.
In terms of Native advertising, StackAdapt blows Outbrain and Taboola out of the water. The ability to drive impressions is similar between all three, but we have seen a large improvement in the quality of these impressions from StackAdapt. Clicks, engagement, and sales are all …
StackAdapt's video capabilities perform in-line with what we have seen from Sharethrough, but without any minimums attached to their campaigns. As far as Nativo, their traffic was lower, but the quality of those sessions was better. As far as re-targeting capabilities, we have …
StackAdapt has better support, better integration, is easier to work with, and listens to customers. Other platforms serve up a take-it-or-leave-it attitude to all but the largest customers.