Twilio SendGrid vs. ZoomInfo Engage

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Twilio SendGrid
Score 7.4 out of 10
N/A
Twilio SendGrid Marketing Campaigns provides users with segmentation, campaign editing, and deliverability. According to the vendor, Twilio SendGrid Marketing Campaigns is trusted by over 80,000 customers globally, including Airbnb, Spotify and Uber. Twilio SendGrid Marketing Campaigns aims to help users by providing: MORE EFFICIENT EMAIL BUILDING The campaign building process is free from frustrating, rigid step-by-step wizards that slow users down. The vendor says…
$15
per month
ZoomInfo Engage
Score 7.4 out of 10
N/A
Engage by ZoomInfo is a sales engagement platform that sellers use to source and connect with prospects from a single platform, automate multi-step email and call campaigns, personalize communications at scale, and analyze results.N/A
Pricing
Twilio SendGridZoomInfo Engage
Editions & Modules
Basic
$15
per month
Advanced
$60
per month
Free
Free
No answers on this topic
Offerings
Pricing Offerings
Twilio SendGridZoomInfo Engage
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Twilio SendGridZoomInfo Engage
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
Twilio SendGridZoomInfo Engage
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Twilio SendGrid
7.7
46 Ratings
5% below category average
ZoomInfo Engage
-
Ratings
WYSIWYG email editor7.733 Ratings00 Ratings
Dynamic content7.936 Ratings00 Ratings
Ability to test dynamic content8.034 Ratings00 Ratings
Landing pages7.522 Ratings00 Ratings
A/B testing8.526 Ratings00 Ratings
Mobile optimization9.034 Ratings00 Ratings
Email deliverability reporting7.546 Ratings00 Ratings
List management5.840 Ratings00 Ratings
Triggered drip sequences7.520 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Twilio SendGrid
8.0
46 Ratings
3% above category average
ZoomInfo Engage
-
Ratings
Dashboards8.544 Ratings00 Ratings
Standard reports8.544 Ratings00 Ratings
Custom reports7.028 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Twilio SendGrid
9.1
8 Ratings
7% above category average
ZoomInfo Engage
-
Ratings
URL Validation9.38 Ratings00 Ratings
Link Tracking9.08 Ratings00 Ratings
Image Validation9.07 Ratings00 Ratings
Inbox Display9.38 Ratings00 Ratings
Email Accessibility Tools9.08 Ratings00 Ratings
Spelling and Grammar Check8.66 Ratings00 Ratings
Spam Testing9.38 Ratings00 Ratings
Email Previews9.08 Ratings00 Ratings
Best Alternatives
Twilio SendGridZoomInfo Engage
Small Businesses
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Mixmax
Mixmax
Score 8.8 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
Groove, a Clari company
Groove, a Clari company
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Twilio SendGridZoomInfo Engage
Likelihood to Recommend
5.5
(57 ratings)
7.1
(8 ratings)
Likelihood to Renew
7.0
(1 ratings)
10.0
(1 ratings)
Usability
1.0
(4 ratings)
-
(0 ratings)
Support Rating
3.0
(9 ratings)
-
(0 ratings)
User Testimonials
Twilio SendGridZoomInfo Engage
Likelihood to Recommend
Twilio
I think Sendgrid is a great tool for sending out emails of all types. I've primarily used it for transactional emails as we've had other solutions for marketing emails, but I'm sure it would do just a good job - there is a "Marketing" section within the app you can use. Sendgrid integrates really easily with the development frameworks I've used, such as Laravel and Lumen; I've also integrated it with Moodle with ease.
Read full review
ZoomInfo
ZoomInfo Engage has been outstanding in setting up automated workflows. It allows us to be more efficient in our day-to-day planning because once you set up a workflow, your planning for the next several days is done. One area for improvement would be to allow other domain emails for marketing. I have my primary domain email, but when I'm reaching out to potential candidates I would rather use a different domain. This is not possible.
Read full review
Pros
Twilio
  • Managing email lists / audiences is easy with features like groups and segments.
  • They provide pre-built email templates that are very easy to modify. It is also super easy to create new email templates with their drag-and-drop email builder.
  • Provides clear / easy-to-read analytics of email campaigns.
  • I can easily import large email contact lists all at once or add a user manually one-at-a-time, when needed.
Read full review
ZoomInfo
  • Track email opens and links clicked
  • Auto-voicemail after calls
  • Customizable templates
  • Easily Integrates into Salesforce
  • Easily add PDFs, word Docs., or URLs into templates
  • Relevant merge fields.
Read full review
Cons
Twilio
  • Not necessarily their Email API but their email in general - they are currently in beta for automated email sequences but are still bare bones. Much more work is needed before it can be used mainstream and be able to convert everything to SendGrid.
  • Helping with warming up our dedicated IP for the best-sending score.
  • We seem to hit the promotions folder a decent amount (maybe the IP problem above) and even a lot of their emails hit my spam or promotions folder (whether they be transactional or marketing) which isn't a great sign when trusting an ESP.
  • Transactional email sequences would be a huge plus.
  • Now that Twilio owns SenGrid, having an integrated platform where you could see all our transactional emails together.
  • Better reporting and split reporting between transactional and marketing emails.
Read full review
ZoomInfo
  • Hot Prospects - I don't find this particularly useful. A flame in varying colors doesn't tell me anything the Activity doesn't
Read full review
Likelihood to Renew
Twilio
No answers on this topic
ZoomInfo
I think the automated workflows and outstanding support are game-changers. I typically won't use a software platform that does not offer exceptional real-time support.
Read full review
Usability
Twilio
It has the potential to be really cool. However, it feels as if it was created by developers for developers (and I work with developers, yet even for me the instrument was somewhat not easy to use - just read SendGrid's help manuals...) However, if you are into data and your way of thinking is more mathematical rather than lyrical, you'll enjoy this instrument
Read full review
ZoomInfo
No answers on this topic
Support Rating
Twilio
Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
Read full review
ZoomInfo
No answers on this topic
Alternatives Considered
Twilio
If given a choice between the two, I would pick Mandrill over SendGrid. Mandrill is slightly more expensive but the data & reports that you receive from it make the service worth it. Mandrill lets you export reports over a period of time, view the actual content of emails that you've dispatched and the customer support is way better. If you can bear the slightly higher cost, Mandrill would be a better choice.
Read full review
ZoomInfo
Tellwise is a very promising communication platform for sales but still needs to mature. We chose CirrusInsight in the end.
Read full review
Return on Investment
Twilio
  • Our clients experience significant ROI from their web forms - without receipt of forms, many of them would not still be in business.
  • As a solution for clients' sites, we find SendGrid is a fast installation and a 1 stop problem solver, saving us man-hours.
Read full review
ZoomInfo
  • Tellwise has freed up my time to focus on things other than sending emails individually.
  • Organizing and editing groups within their tool is a breeze compared to attempting the same in Outlook, for example.
Read full review
ScreenShots

ZoomInfo Engage Screenshots

Screenshot of Engage Home Screen: An automated, real-time view of upcoming tasks, so follow-ups don’t slip through the cracks.Screenshot of Contacts that meet the Ideal Customer Profile (ICP) can be reached from a single platform.Screenshot of A Contact’s demographic information, prior engagement activity, and company information can be seen before reaching out.Screenshot of Pre-written email templates from Engage’s library save time crafting email communications.Screenshot of Multi-step omnichannel campaigns help to increase response rates and reduce manual activity tracking.Screenshot of Engage’s intelligent recommendations engine will recommend the perfect persona that is most likely to engage.