Email Marketing Software - Reviews

Show Filters 
Hide Filters 
Filter 4065 vetted Email Marketing reviews and ratings
Clear all filters
Overall Rating
Reviewer's Company Size
Vendor
Product
Last Updated
Industry
Department
Experience
Job Type
Role

Reviews (1-25 of 955)

Berlynn Pierce profile photo
March 09, 2019

Cordial Messaging Platform Review: "Cordial: the good, the bad, but no ugly"

Score 7 out of 10
Vetted Review
Verified User
Review Source

Cordial has multiple options to create a message: single campaign, automation, orchestration and sculpt templates, which are drag-and-drop type functionalities but each of these blocks are based on HTML content so a user needs to be technically savvy. I would avoid using HTML includes as it is no...

    Ben Marcoux Roofing Lead Generation Expert profile photo
    March 02, 2019

    Review: "ActiveCampaign - The Perfect Combination of Simplicity Plus Power"

    Score 10 out of 10
    Vetted Review
    Reseller
    Review Source

    ActiveCampaign is great for any company looking to leverage email marketing effectively to share content that builds goodwill and makes sales. They make it simple, fast, and easy to set up lists and automations so that you can easily keep in touch with your customers. Whether you send out a weekl...

      Aaron Metzger profile photo
      January 14, 2019

      Emma Review: "Enterprise-Level Multi-Location Email Platform That Works"

      Score 6 out of 10
      Vetted Review
      Verified User
      Review Source

      I would really recommend Emma to Enterprise clients more than anything. In most cases, there are other platforms that are easier and more cost effective for brands looking to begin or bolster email efforts. If you are an enterprise client that has multi-location businesses, then this is going to ...

        Aaron Treguboff profile photo
        January 08, 2019

        Review: "Need to know what your site visitors are doing today, tomorrow and next week.... Look no further than Kissmetrics!"

        Score 8 out of 10
        Vetted Review
        Verified User
        Review Source

        I personally vetted and researched different analytics platforms two years ago. I realized that I had no idea if our blog content or social content was delivering top of the funnel leads and most importantly demos. After careful research and testing, I found that Kissmetrics is able to answer the...

          Nick Pape profile photo
          December 27, 2018

          Review: "If you do not need enterprise strongly consider whether Oracle Responsys is for you"

          Score 6 out of 10
          Vetted Review
          Verified User
          Review Source

          You need a full-service front end and back end team and marketers to get the best use out of this platform. It is clunky to use day to day. The best example to give is Oracle uses their own form of SQL called RPL. Responsys Programming Language. Whilst simple enough to learn if you know SQL, many...

            Felicia DiSano profile photo
            April 12, 2019

            Oracle Responsys Review: "Responsys is cool"

            Score 7 out of 10
            Vetted Review
            Verified User
            Review Source

            Responsys is being used primarily by Marketing in our corporation, with the exception of myself, who is using it to develop templates for our eCommerce emails. It is a helpful program that allows you to design and view your design simultaneously.

              Sherice Dominguez profile photo
              December 17, 2018

              Review: "Litmus is the tool for all your email experience and deliverability needs"

              Score 10 out of 10
              Vetted Review
              Verified User
              Review Source

              Litmus is a great tool for the entire email marketing process from code, testing, deliverability and analytics. You see how the customer is also interacting with your email through a snippet of code placed in the email. You can see how long they've read your email, the clients they've read them i...

                Patrick Stephens profile photo
                December 17, 2018

                User Review: "iContact - Good for Small Businesses"

                Score 5 out of 10
                Vetted Review
                Verified User
                Review Source

                I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so ...

                  Kirsten Rodriguez profile photo
                  December 14, 2018

                  iContact Review: "Great for Small Business"

                  Score 8 out of 10
                  Vetted Review
                  Verified User
                  Review Source

                  We use iContact for our email marketing contacts. I am the only one that uses it in our organization, but the entire company gives me what they want me to put out, as well as bringing contacts in. We send out a monthly newsletter as well as various promotions and announcements.

                    Nivas Ravichandran profile photo
                    April 05, 2019

                    Autopilot Review: "Good Visual Marketing Automation Software"

                    Score 8 out of 10
                    Vetted Review
                    Verified User
                    Review Source

                    Autopilot is good to run complicated journeys with the help of the visual journey builder and can be used very well. It is easy to onboard new users to the platform as well for different campaigns. The segments help build specific lists for different campaigns too.

                      Daniel Shatzkes CEO Entrepreneur, Manufacturer, Musician profile photo
                      December 06, 2018

                      Review: "Mailchimp is best at what it's name suggests - email!"

                      Score 10 out of 10
                      Vetted Review
                      Verified User
                      Review Source

                      Mailchimp is absolutely fantastic for email communication between your business and your customers/subscribers. Especially if you're just getting started, Mailchimp is a no brainer. You don't have to worry about making sure to utilize the platform enough times in 30 days before your trial period ...

                        Taylor Martz profile photo
                        March 26, 2019

                        Salesforce Marketing Cloud Email Studio Review: "Great for Internal and External Communications!"

                        Score 9 out of 10
                        Vetted Review
                        Verified User
                        Review Source

                        Definitely great for external marketing communications, but doesn't have as much customization as many marketers would want to see. As for internal communication, it works, BUT it is very limited when sending to Outlook, and many things either break or no longer work properly. Extra spacing is us...

                          Mauro García Aurelio profile photo
                          March 21, 2019

                          Mailchimp Review: "A great user interface with many features that will allow you to manage your mail campaigns in the best way"

                          Score 9 out of 10
                          Vetted Review
                          Verified User
                          Review Source

                          If what you require is to manage communication with your clients, Mailchimp will help you create email campaigns for different lists in a very easy and accessible way. It is ideal in particular for those that have a large volume of emails and communications to make, and has great scalability, bei...

                            Oral Tosun profile photo
                            March 21, 2019

                            Review: "Mailchimp is the only powerful and free email subscriber solution for small businesses"

                            Score 10 out of 10
                            Vetted Review
                            Verified User
                            Review Source

                            Mailchimp is a perfect fit for small businesses with a lower budget, though bigger businesses might choose Mailchimp's competitors because of the greater features they provided. If you're hoping to develop a six-figure business, then you should be thinking from the beginning whether to start with...

                              Rhianna Albert profile photo
                              March 21, 2019

                              Oracle Responsys Review: "For the right response...."

                              Score 9 out of 10
                              Vetted Review
                              Verified User
                              Review Source

                              While my organization does not use Responsys internally we implement and integrate to it for many of our clients. We have clients who use it for marketing and then integrate their customer experience systems with it for a more detailed view to empower agents. Typically the information that is exp...

                                Berlynn Pierce profile photo
                                March 14, 2019

                                "Litmus - great for previews, but prepare yourself to figure it out on your own"

                                Score 7 out of 10
                                Vetted Review
                                Verified User
                                Review Source

                                Litmus is a very simple tool that can be utilized to preview how your email will be viewed in different clients and with different devices. There are multiple options to ensure the accuracy of your email in regards to opens, images, and link verification. There is a lot of manual exploring that w...

                                  Sarah Bandy profile photo
                                  March 12, 2019

                                  User Review: "ActiveCampaign helps you super sell!"

                                  Score 8 out of 10
                                  Vetted Review
                                  Verified User
                                  Review Source

                                  ActiveCampaign is fantastic for getting a plan together and organizing a bird's-eye view of your sales and marketing. It's super helpful to set up automation and educate yourself on the options available to you in that realm of sales. It's not necessarily the best email blast system, I personally...

                                    Kimberly Yolitz profile photo
                                    November 16, 2018

                                    Review: "Epsilon Agility Harmony - A Great Choice for Email"

                                    Score 7 out of 10
                                    Vetted Review
                                    Verified User
                                    Review Source

                                    Epsilon Agility Harmony is used by Radisson Hotel Groups to deploy email content to members and non-members of Radisson group of hotels. It is used by the marketing departments in the US and Belgium. It is primarily used to send hotel marketing communications but we also have member statements an...

                                      Nichole Aramapakul profile photo
                                      March 11, 2019

                                      "Cordial Messaging Platform Review"

                                      Score 7 out of 10
                                      Vetted Review
                                      Verified User
                                      Review Source

                                      This is the email marketing platform we use to build and send our emails. It is primarily used by the marketing team but also used by our engineering department when new features are added.

                                        Jeff Bramhall profile photo
                                        November 15, 2018

                                        Constant Contact Review: "Adequate!"

                                        Score 8 out of 10
                                        Vetted Review
                                        Verified User
                                        Review Source

                                        If you're a relatively low-tech user, CC is pretty straightforward. If you don't have a high degree of know-how, CC will meet you well. If you need help figuring out when to send things and need ideas, CC will offer those. If you want a lot of control over everything, CC might not be the right an...

                                          Hayley Squire profile photo
                                          November 14, 2018

                                          User Review: "Sailthru: The Good, The Bad, The Ugly"

                                          Score 8 out of 10
                                          Vetted Review
                                          Verified User
                                          Review Source

                                          Sailthru is well suited for any company that is working with a large email subscriber list and needs to send campaigns on a daily basis. It is probably less appropriate for anyone with a small list, or an e-commerce brand. I think there are better ESPs out there for e-commerce brands.

                                            Jason Kelly profile photo
                                            November 13, 2018

                                            Review: "Constant Contact is a great product for small businesses"

                                            Score 8 out of 10
                                            Vetted Review
                                            Verified User
                                            Review Source

                                            Constant Contact is well suited for a small or medium-sized business that needs to send regular marketing emails and collect leads without much headache. The email builder is nice and the extra features, such as event registration and reporting, are helpful, as well. Constant Contact is less appr...

                                              Alex Varney profile photo
                                              March 05, 2019

                                              Review: "Delivra has good features and a unique feature useful for companies interested in detailed email marketing records"

                                              Score 6 out of 10
                                              Vetted Review
                                              Verified User
                                              Review Source

                                              We use Delivra to handle email marketing and as a part of our inbound marketing efforts for a client. We utilize a sub-account that is part of the client's parent account. It is primarily used by our earned media team. It is comparable to other email marketing/marketing automation platforms, but ...

                                                Lawrence Ladomery profile photo
                                                March 05, 2019

                                                IBM Watson Campaign Automation Review: "Powerful, but clunky and hasn't innovated fast enough"

                                                Score 5 out of 10
                                                Vetted Review
                                                Verified User
                                                Review Source

                                                IBM Watson Campaign Automation was being used by two clients in two different ways. For one-off campaigns, simple email blasts, and more sophisticated cross-channel campaigns. And, to support the 'buyer journey' taking leads and engaging them to learn more about who they are and what they want, t...