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Marketo Sales Connect

Marketo Sales Connect
Formerly ToutApp

Overview

What is Marketo Sales Connect?

Marketo Sales Connect (ToutApp) is a sales email tracking tool that includes tracking, templates, click-to-call, and analytics. It also includes a Calendar to streamline bookings. It is presented as a "swiss-army knife" for sales development reps, account executives, sales ops,…

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Recent Reviews
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Pricing

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What is Marketo Sales Connect?

Marketo Sales Connect (ToutApp) is a sales email tracking tool that includes tracking, templates, click-to-call, and analytics. It also includes a Calendar to streamline bookings. It is presented as a "swiss-army knife" for sales development reps, account executives, sales ops, sales managers,…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is Marketo Sales Connect?

Marketo Sales Connect (ToutApp) is a sales email tracking tool that includes tracking, templates, click-to-call, and analytics. It also includes a Calendar to streamline bookings. It is presented as a "swiss-army knife" for sales development reps, account executives, sales ops, sales managers, marketing teams, and customer success teams.

Its template library can be used as a content repository, to upload Powerpoints, case studies, etc. The recommended templates feature allows users to map templates in the library to specific parts of the sales process, based on meta-data about the prospect. There are capabilities for managers to control who can share/create templates based on roles. In addition, Tout integrates with Box, so content in the user's cloud storage files can also be attached to emails.

Marketo acquired ToutApp in 2017.

Marketo Sales Connect Competitors

Marketo Sales Connect Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Yesware, ClearSlide, and Salesloft are common alternatives for Marketo Sales Connect.

Reviewers rate Support Rating highest, with a score of 8.5.

The most common users of Marketo Sales Connect are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(58)

Attribute Ratings

Reviews

(1-19 of 19)
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Score 8 out of 10
Vetted Review
Verified User
Incentivized
Marketo Sales Connect (ToutApp) was a strong tool for finding and qualifying new business. As a sales organization, we would be able to easily share best practices and best emails through Tout and look through campaigns that other sales executives had created. Through this, there was an increased collaboration in email-based prospecting.

The bridge between ToutApp and our CRM (Salesforce) was great. It logged activity from a Gmail account and synced up emails sent from ToutApp to Gmail. It was used across our organization for several years, and the number of new opportunities our team found after adding in ToutApp as a sales productivity tool skyrocketed.
Score 4 out of 10
Vetted Review
Verified User
Incentivized
  • Marketo Sales Connect (ToutApp) is useful if you are starting your journey with Sales Enablement tools and get it for free(or very cheap).
  • But it just has too many gaps. The user interface is confusing, just like Marketo Sales Connect (ToutApp). You continuously need to monitor the health of the system since bugs happen almost every day. Not having a dialer is a considerable gap as well, because sales cadences/campaigns can't be only email-based.
  • There is no way to automate adding people to cadence. You still need to do in manually. So, overall, Marketo Sales Connect (ToutApp) is just overpriced Email-to-Salesforce application.
Score 3 out of 10
Vetted Review
Verified User
Incentivized
  • Marketo Sales Connect (ToutApp) is suitable for quick and simple messaging to targeted audience members.
  • Marketo Sales Connect (ToutApp) is not that great for drip campaigns or on-going sales prospecting efforts.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
If you are in a sales or marketing role, especially as it relates to demand generation, the email tracking features allows to easily identify promising prospects and close more deals. There are also highly customizable templates that can be easily personalized when sending bulk emails. It comes in very handy for SDRs.
Score 5 out of 10
Vetted Review
Verified User
Incentivized
Well-suited:
  1. Slower environments where Tout covers all your needs, without needing any other add-on applications.
Less appropriate:
  1. High volume, fast environments in which you cannot sacrifice your speed or efficiency.
  2. Environments in which Tout does not satisfy all the technical needs you're looking for from an application like this (if you need another plugin).
Score 4 out of 10
Vetted Review
Verified User
Incentivized
ToutApp is ideally suited for an Individual Contributor role that is looking for added control over their sales engagement processes. In my experience, there are better tools on the market that more seamlessly/easily give sales rep control over their book of business.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Very effective for sales positions or any position where it would be useful to save time in typing up emails. Very good for tracking emails and campaigns. I wouldn't consider it useful in situations where very few emails are being sent - or you are planning to have very tailored emails every single time.
Erika Conners | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We are solving our small sales team problem. I am the only SDR in the company and Tout helps me manage, send and follow up with many of my leads automatically. Tout is more focused on “success or failure” of emails than Yesware is. They are going in different directions – as you can see that they’ll probably have some features from one another.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
ToutApp is excellent for a smaller team that is trying to look/act like a team that is much larger. Using ToutApp you can send FAR more emails than just sending individual emails or SFDC/Marketo campaigns. You will get in contact with more prospects this way that you would without Toutapp.
Josh Studzinski | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
For a smaller company or someone who wants to focus exclusively on sales, ToutApp would be a good option. It has a lot of the features you need to create a successful sales team. Follow up is key when it comes to sales and ToutApp helps you stay on top of all of the leads and prospects.
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