TrustRadius Insights
Shoutlet, a social media management tool, has proven to be invaluable for small companies with limited resources looking to manage their …
Overview
What is Shoutlet (Discontinued)?
Shoutlet is a cloud-based social relationship platform that enables marketers to publish, engage and measure social marketing campaigns and activities on social media platforms such as Facebook, Twitter, LinkedIn, Foursquare, Google+, and YouTube. The product’s focus is on quantifying return on…
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What is Shoutlet (Discontinued)?
Shoutlet is a cloud-based social relationship platform that enables marketers to publish, engage and measure social marketing campaigns and activities on social media platforms such as Facebook, Twitter, LinkedIn, Foursquare, Google+, and YouTube. The product’s focus is on quantifying return on…
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Alternatives Pricing
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Product Details
- About
- Competitors
- Tech Details
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What is Shoutlet (Discontinued)?
Shoutlet (Discontinued) Competitors
- Adobe Social
- Oracle Social Cloud (legacy)
- Khoros Marketing (Formerly Spredfast + Lithium)
Shoutlet (Discontinued) Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
Frequently Asked Questions
Shoutlet is a cloud-based social relationship platform that enables marketers to publish, engage and measure social marketing campaigns and activities on social media platforms such as Facebook, Twitter, LinkedIn, Foursquare, Google+, and YouTube.
The product’s focus is on quantifying return on social, integrating social data into business and scaling social across the enterprise. Features include tools for social CRM, creative design, social listening, ads, workflow management, contest design and execution, and analytics with integration with recognized web analytics tools from Google Analytics, IBM Digital Analytics, Omniture and Webtrends.
Shoutlet was acquired by Spredfast in August 2015.
Adobe Social and Oracle Social Cloud (legacy) are common alternatives for Shoutlet (Discontinued).
Reviewers rate Usability highest, with a score of 7.7.
The most common users of Shoutlet (Discontinued) are from Mid-sized Companies (51-1,000 employees).
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(40)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
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Shoutlet, a social media management tool, has proven to be invaluable for small companies with limited resources looking to manage their social media outreach. With Shoutlet, users can create and schedule social media posts across multiple platforms, saving time and effort. According to Lindt Canada, this software has helped them streamline their social media management and consumer promotions, resulting in significant time and cost savings. Additionally, Shoutlet's ability to quickly and efficiently post to multiple social networks simultaneously, along with its shortened URL publishing feature, has made it easier for businesses to reach their target audience effectively.
Moreover, Shoutlet offers various features that cater to the unique needs of different organizations. For instance, Proof Interactive utilizes Shoutlet's contest section to manage quarterly sweepstakes for clients, while many businesses use the software for time and cost-efficient in-house Facebook tab and contest building. The ability to manage multiple Facebook targets without creating new target groups constantly is another significant advantage highlighted by users. The platform also provides community management across Facebook, Twitter, and Google+ in one dashboard, allowing businesses to maintain a cohesive online presence across multiple social platforms.
Furthermore, Shoutlet plays a crucial role in customer service management. It helps address customer questions and complaints promptly while providing valuable insights into audience engagement. Businesses can also utilize the software to run giveaways and contests, further engaging their audience and bolstering their social media presence. Additionally, Shoutlet's reporting capabilities enable users to generate monthly reports on social media activities and analyze critical business decisions based on analytics. Overall, Shoutlet serves as a comprehensive tool for managing social media content distribution, streamlining workflows, improving engagement with customers, and driving growth in online communities.
User-Friendly Contest/Everywhere Page Feature: Several users have praised Shoutlet's contest/everywhere page feature, describing it as fantastic and user-friendly. They appreciate how easy it is to create clean and professional end products using this feature.
Easy-to-Use Shoutbox for Post Creation and Scheduling: Many reviewers have highlighted the ease of use of Shoutlet's Shoutbox feature. They find it incredibly easy to create, preview, and schedule posts. The flexibility it offers in terms of post types, scheduling, and targeting fan segments based on various inputs is also highly appreciated.
Efficient Content Distribution for Multiple Brands and Social Channels: Users have commended Shoutlet for its effectiveness in planning and organizing content distribution across multiple brands and social channels. The ability to efficiently post to multiple platforms simultaneously is seen as a significant advantage. Additionally, users like that they can create contests and Facebook tabs in-house without requiring additional development resources.
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Limited social media coverage: Some users have expressed frustration with the limited social media coverage provided by Shoutlet, particularly regarding Facebook restrictions that prevent them from tagging other Facebook pages within the Shoutbox. They believe that Shoutlet should work on covering a wider social media landscape.
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Usability issues: Several reviewers have mentioned usability issues with certain features of Shoutlet. For example, users have suggested improvements to the Social Contest 'Canvas' functions to enhance participant usability, such as showing notifications in a modal window. Users also desire more robust and integrated reporting capabilities and find that modules like 'Shoutlet Profiles' need improvement in terms of usability.
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Lack of integration and development for certain platforms: Some users have noted that while Instagram and Google+ are integrated into Shoutlet, they are not as developed as the APIs for Facebook and Twitter due to API restrictions. Additionally, users hope for future integration with Pinterest but understand that it depends on Pinterest's permission.
Attribute Ratings
Reviews
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November 18, 2015
Shoutlet: You'll Pay to Play but Worth the Money!
Shoutlet was utilized for social posting and reporting across our entire company. It was ideal in keeping track of client goals as well as creating professional reporting to present to our clients. It's easy to use and learn, was constantly being updated with the ever changing industry and created aesthetically pleasing work for both our account managers as well as content strategists.
September 30, 2015
We Shout for Shoutlet
Score 8 out of 10
Vetted Review
Verified User
Shoutlet is used in our organization to automate posting, simplify the creation of landing pages as they are associated with promotions and campaigns, interfacing with our creative services team and on some level for approval of content. It is used heavily in our social media department and sporadically across the company with key members in creative services, PR and Marketing Communications. It addresses challenges in automating social media posts as well as posting different versions across brands or profiles.
April 08, 2015
Powerful and easy to use
Score 9 out of 10
Vetted Review
Verified User
We use Shoutlet for our social media team. It's great for scheduling posts, monitoring what people are saying about us, our industries and our competitors and the canvas tool is great for building promotions and pages.
Score 8 out of 10
Vetted Review
Verified User
Shoutlet is currently being used to create and schedule social media posts for us. We also utilize the contest section to manage our quarterly sweepstakes.
Score 9 out of 10
Vetted Review
Verified User
We use Shoutlet to manage over 14 different social profiles across Facebook, Twitter and Google+. The amazing calendar tool allows us to easily schedule and see the different posts going out daily, weekly or monthly. This has been a great time-management tool, freeing up more time for our team to come up with great content.
My company (Paramount Communication Group) uses Shoutlet to manage out social media efforts and support our online marketing strategies. We also resell Shoutlet accounts to our existing Email Marketing clients and provide full support and consulting for how to use Shoutlet to the fullest extent. It has been a valuable tool for managing social media campaigns for our business and for our clients.
November 04, 2014
Shoutlet, Robust Platform with Issues
Score 7 out of 10
Vetted Review
Verified User
Shoutlet is being used by the Social Media Department. It is used to schedule content across our social media platform and for creating and maintaining canvas pages for contests and/or events. It also aids in measuring ROI. Generally, it saves time by allowing content to be pre scheduled and due to the integration of canvas pages when a landing page is required for a contest/event.
November 04, 2014
Shoutlet Excels at Meeting Customer's Requests While Consistently Improving Tool To Exceed Industry Expectations
Shoutlet is being used by our social media team to distribute content across multiple platforms on a scheduled basis. We also use Shoutlet to monitor crisis posts, competition, etc. At this time the tool is being used by our web marketing team alongside our shared services team that monitors daily conversation.
October 21, 2014
Shoutlet is Social Media Gold
As my former company was in the early stages of establishing a social media presence through channels like Facebook and Twitter, we were looking for a cost-effective and comprehensive way to manage new social media accounts in a way that would maximize our social exposure while minimizing the number of man hours required. Shoutlet was that solution for us. It offered a seamless and user-friendly platform for us to manage multiple accounts, pre-schedule posts, upload and manage lists, target based upon certain demographic parameters, and track social activity through detailed analytics reports. It also allowed us to build and customize social media contests and custom landing pages while tracking activity from these special promotions. At the time, we were under particular pressure from our executive leadership to justify the need for a social media presence and its associated hard and soft costs. Shoulet helped us put a professional face on our social efforts and helped provide us with the data we needed to show meaningful lead generation and potential ROI. We used Shoutlet across multiple departments and one of the things we heard regularly from our admins was that, after they'd received their training, it was easy to use and very broad in scope.
October 20, 2014
So many social media tools that start with "S" but here's one where the S is for Shoutlet and Services!
Shoutlet was used across the whole organization to manage the social media channels. It helped to streamline the management of content and push of content to our sales reps.
August 20, 2014
Shoutlet Love
Score 8 out of 10
Vetted Review
Verified User
We use Shoutlet a few different ways across our organization depending on each individual brand and it's goals. Overall, it is used to implement social media promotions, and sweepstakes across multiple channels. It is also used to handle customer service issues that surface across our brand's social media platforms and to schedule posts on Facebook, Twitter, and Google+. We actively use Shoutlet's "Canvas" and "Everywhere Page" modules to quickly develop informational pages that can change quickly without the use of additional internal resources.
August 04, 2014
Much praise for Shoutlet
Shoutlet was being used as the marketing team's social media management tool. This was a helpful dashboard that helped us manage our customer service issues, create engaging contests, and deliver analytics for a monthly social media report. The information gleaned from our social media analytics guided critical business decisions from product promotions to event sponsorships.
July 28, 2014
Shoutlet - good for contests and engagement.
Shoutlet was used for our social media purposes. It helped us know who our audience was and the engagement we were receiving. Also, we used it to create tabs on our Facebook profile and run giveaways and contests.
July 22, 2014
Shoutlet - A Great Start to Social Servicing
Shoutlet is used in multiple ways by Fanatics. My experience is mainly with managing social accounts for customer service needs. This program enables us to have multiple users between departments working together to ensure we are reaching our key audiences and proactively responding to customer concerns. Because Fanatics is the largest retailer of online sports goods, we manage hundreds of online retail stores and their social accounts. As a business Shoutlet allows us to address all of our customers' direct questions and complaints and stay active with our social users linking them to a direct source of resolution.
July 21, 2014
SHOUTing from the rooftops - Shoutlet is Tops!
Score 10 out of 10
Vetted Review
Verified User
We currently are using Shoutlet as a tool to build applications and contests. It is being used in 2 locations by 5 people. It's a great tool for us all to stay on the same page and on top of every day tasks.
Score 10 out of 10
Vetted Review
Verified User
Proof Interactive is an independent advertising agency working exclusively in the digital space. We act as the creative or full-service digital services team for traditional advertising agencies and serve numerous clients directly. Two years ago, we began researching Social Media management systems at the request of a few of our clients. They recognized that our core focus has been cutting-edge creative development and online advertising and direct marketing; however, the trust and close relationships we have developed over the years led a few clients who desired to get serious about their presence along social media channels to ask us to join them in developing this line of business and communication together. We utilize Shoutlet for our own minimal social presence and work closely with Shoutlet and our clients to promote our clients' best interests.
Score 9 out of 10
Vetted Review
Verified User
I initially worked with Shoutlet while at Fairmont Raffles Hotels International as an enterprise social solution, and loved the tool so much I brought the relationship to Lindt Canada.
At Lindt Canada we use Shoutlet to help us manage our social media presence, as well as create and host consumer promotions. In a nut shell, the main problems that Shoutlet addresses for us are:
At Lindt Canada we use Shoutlet to help us manage our social media presence, as well as create and host consumer promotions. In a nut shell, the main problems that Shoutlet addresses for us are:
Community Management:
- Quick and efficient posting to multiple social networks at the same time
- Ability to manage multiple Facebook targets at once, such as geo- and language-targeting allowing us to reach multiple targets without constantly building new target groups
- Community management across Facebook, Twitter, and Google+ in one convenient dashboard
- Custom shortened URL publishing
Consumer Promotions:
- Time and cost efficient in-house Facebook tab and contest building. This has saved us countless dollars and hours by allowing us to create and deploy robust applications in house
Reporting:
- Reporting on Facebook and Twitter - both channel level and post level
- Shortened URL publishing and click tracking, with google analytics tracking codes automatically appended
And much much more!
April 19, 2014
Shoutlet makes us look like a 3x larger company!
Score 9 out of 10
Vetted Review
Verified User
Jesse's Girl Cosmetics is a small company with big ambitions, and we usually don't let on that we're smaller than we look! Of course, this means our "Social Media Team" is comprised of... one person. One person to do ALL of our social media outreach! Thanks to Shoutlet, I'm able to do the work of 3-4 people and make it look like we've got a much larger dedicated team putting out content!
April 19, 2014
Shoutlet Works for Us, and it WILL Work for You!
Shoutlet is used to enhance our agency's social media marketing and provide our progressive clients with advanced social media technology that falls within compliance regulation. It allows us to manage all of our clients within one master account.
Score 8 out of 10
Vetted Review
Verified User
Shoutlet is being used by the Marketing and PR departments to streamline our social strategy and to track engagement. We are also making frequent use of contesting. Our ultimate goal is to slowly it out to the entire organization and allow specific departments to address their own social needs with marketing retaining admin control.
April 16, 2014
Shoutlet Review – Easy to use and increases efficiency
Score 9 out of 10
Vetted Review
Verified User
Shoutlet is currently being used by two members of our E-Business team. Social media responsibilities fall to two people on that team, myself being one of them. It allows me to manage and measure our more than ten global social media presences from one location. With the Social CRM tool and the calendar alone, I'm able to do the work of a small social media team when it comes to scheduling content and engaging with customers. I'm also able to easily grab metrics on any or all of our social media presences.
April 16, 2014
Shoutlet Rocks
Score 8 out of 10
Vetted Review
Verified User
Shoutlet is used by the Digital Marketing/Social Media teams to distribute content across many social media profiles, as well as create custom content and host social media contests on various branch Facebook pages. It is an amazing time-saver for myself and is a one-stop-shop for my social distributing needs.
February 06, 2014
Shoutlet an Excellent, Well-supported Tool for Larger Orgs
Score 8 out of 10
Vetted Review
Verified User
Shoutlet was used by one department in the city, the Health Department, and was purchased to help manage and grow social engagement with people it served in the city.
January 13, 2014
Shoutlet Review
Score 9 out of 10
Vetted Review
Verified User
Shoutlet is used as a content distribution platform throughout the corporate communications department within my organization. Each of the business units within corporate communications is utilizing the tool. I personally use the platform to schedule social media content as well as to track social metrics and shorten URLs which I post on social. We utilize the platform as a social media management tool.
January 13, 2014
Shoutlet Review
Score 9 out of 10
Vetted Review
Verified User
For us, we used Shoutlet by department (by each account team) although I am hopeful that it will be a constant throughout thr company. The tool is incredibly helpful for our monitoring seamlessly... otherwise it is easy for items to fall through the cracks. When it comes to logistics, Shoutlet has been critical for integrating platforms.