AC Experiences and why it's worth it
April 21, 2023

AC Experiences and why it's worth it

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

I use AC for Email Automations to reach my community I also use it as CRM system which is very easy to use. Sometimes I get a bit confused because there are so many functions and sometimes some information is hidden behind small navigations that you need to click! But once you got the basic functions its so easy to use and you can always explore further and deepen your knowledge is you would like it.
  • Customer support
  • Structure is very good
  • navigation visibility for some bullets
  • Adding new team members can be easier
  • supervise my community
  • See what they like or dislike
  • which offers I can reuse

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

It's very well suited if you want to grow a newsletter community and use it as a CRM, I would say it's not so well suited if you just started your business because it's quite expensive in the beginning and complicated.

ActiveCampaign Feature Ratings

WYSIWYG email editor
8
Dynamic content
7
Ability to test dynamic content
9
Landing pages
8
A/B testing
8
Mobile optimization
8
Email deliverability reporting
9
List management
8
Triggered drip sequences
8
Lead nurturing automation
9
Lead scoring and grading
8
Data quality management
10
Automated sales alerts and tasks
10
Calendaring
10
Event/webinar marketing
8
Social sharing and campaigns
8
Social profile integration
8
Dashboards
9
Standard reports
8
Custom reports
9
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
9
Integration with Salesforce.com
8
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated
Third-party software integrations
Not Rated