Good Starter Tool
August 24, 2022

Good Starter Tool

Anonymous | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User

Overall Satisfaction with Bombora

We use Bombora to understand what topics are surging with target accounts. Our sales reps have access to this info so they can perform outreach. We also use Bombora in our LinkedIn paid social campaigns to target net new accounts.
  • Provide list of surging topics.
  • Lists automatically update each week.
  • Integration into Marketo.
  • A full blown ABM solution to layer in would be great.
  • It's been tough to measure, but we suspect the ROI is relatively low.
  • Marketo
  • LinkedIn
Relatively straight forward.
We saw more features with some competitors, but Bombora fits into our budget nicely and is a nice starting tool.

Do you think Bombora delivers good value for the price?

Yes

Are you happy with Bombora's feature set?

Yes

Did Bombora live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Bombora go as expected?

No

Would you buy Bombora again?

No

The surging topics are helpful to route to SDRS, and also helpful to fuel new content creation efforts.

Bombora Feature Ratings

Company information
7
Industry information
5