Great ROI for Content Marketing Tool
September 23, 2020

Great ROI for Content Marketing Tool

Nathan Richardson | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Buzzsumo

BambooHR is known for having a competitive advantage in the realm of content marketing and the blogosphere. Buzzsumo has helped us gain this reputation. Buzzsumo is one of the best platforms for discovery and ideation. They're also getting better at helping you take the next steps following ideation. We find that Buzzsumo gets a lot of use both from our SEO/Content Strategy teams and our Copy/Creative teams as well, which is really saying something. Buzzsumo is pretty versatile, and it keeps getting better!
  • Clean interface and UX
  • Accurate data
  • Wide variety of topic/query suggestions
  • Features
  • Functionality
  • More robust SEO tools
  • Great value
  • Fair price
  • Well worth the price
Buzzsumo seems pretty far ahead of many of its competitors. Specifically, I find that its data pool is much more extensive and in-depth compared to mainstream competitors. For example, Buzzsumo seems to be more aware overall of tangential topics that are relevant to–but not directly related to--the topic at hand. I'm pretty impressed by it.
I've never had a problem!
Very user friendly.

Do you think BuzzSumo delivers good value for the price?

Yes

Are you happy with BuzzSumo's feature set?

Yes

Did BuzzSumo live up to sales and marketing promises?

Yes

Did implementation of BuzzSumo go as expected?

Yes

Would you buy BuzzSumo again?

Yes

Buzzsumo is particularly helpful for entry/mid-level marketers that need a good starter tool for the ideation phase. The tool isn't quite as useful, nor does it get as much use, from our more seasoned marketers. I attribute this to a relatively basic set of features. I'd like to see them come out with some new ones for more of our veteran marketers.