Overall Satisfaction with GaggleAMP
Led by Marketing Communications in close collaboration with Corporate Communications, we use GaggleAMP for employee advocacy, both to amplify our social media reach and to enable employees to build their own thought leadership brand on social. A sizable percentage of our employee base is well connected on social media to buyer and influencer personas in our target market, so employee use of GaggleAMP enables us to expand the audience for company messaging and thought leadership.
- Customer service and training
- Gamifying employee advocacy
- Tracking metrics
- Mobile UI is a little dated
- Lack of social channel preview on mobile for users
- Saved us hundreds of thousands of dollars over the last several years in potential paid promotion costs.
- Elevated the thought leadership presence of our company leadership on social media.
- Provided consistent messaging for Sales and other market-facing employees to promote.
I wasn't involved in the original consideration of GaggleAMP several years ago, but I am happy with them and have no reason to consider switching vendors at this time.
Do you think GaggleAMP delivers good value for the price?
Are you happy with GaggleAMP's feature set?
Did GaggleAMP live up to sales and marketing promises?
Did implementation of GaggleAMP go as expected?
I wasn't involved with the implementation phase
Would you buy GaggleAMP again?
GaggleAMP is well-suited to companies trying to grow their social media impact, especially if they don't already have a strong follower audience. GaggleAMP is also perfect for companies with high employee engagement and a strong sense of internal brand. This tool helps activate those internal brand advocates. I would not recommend GaggleAMP to companies whose employee engagement is poor. The success of the program depends on employees choosing to do activities that promote the company's messaging, and low employee engagement would likely result in disappointing engagement with the program and very low ROI.
Support for GaggleAMP is easily the best customer support I've experienced with any software tool. Our rep, Sam, is dedicated to our account (no bouncing around a call-center bullpen), and is highly proactive and eager to help us succeed. Most of our interactions have nothing to do with problems, but rather opportunities to optimize our use of the tool and set us up for greatest success. GaggleAMP sets a gold standard for customer support!
Problems get solved
Kept well informed
No escalation required
Immediate help available
Support understands my problem
Support cares about my success
Quick Initial Response
No, we have a standard support model, which is far superior to any level of support I've experienced with any other vendor.
For the launch of a new product that coincided with management of GaggleAMP moving to my team, our support rep met weekly with me and my team to help us set up an engaging competition to amplify our social voice for the product launch. The launch and GaggleAMP competition web great, and our rep's proactivity and responsiveness were key factors to that success.