Item: Groove by Clari
Rating: 8
Author: Verified User

Overall Satisfaction with Groove

Use Cases and Deployment Scope

Groove enables collaboration among customer support agents and other team members. It allows us to assign tickets, leave internal notes, and track the status of customer issues, leading to more efficient problem-solving. The automation is the best bit about groove which makes sending emails in bulk really easy. You can also create flows to track the progress of emails which saves time given email responses are automated.

Pros and Cons

Pros

Automation
Tracking
Analytics

Cons

Creating flows can be long
Have found that attachments in templates sometimes don't send

Most Important Features

Analytics
Insights
Bulk personalised emails
Stakeholder engagement scores

Return on Investment

Understanding key stakeholders who engage with our regular comms
Increase revenue due to personalised emails and flows which make the role more efficient

Usability

Generally it's easy to use however the creation of templates/flows can be time consuming especially when doing it for the first time. I would recommend making this simpler for people in order to increase maximising usage. We've linked Groove to Gmail which has made tracking all our correspondances really easy. The insights are quite interesting, especially when looking at Open Rate. Generally create a flow to follow up if someone hasn't opened an email for 3-4 days.

Key Insights

Do you think Groove by Clari delivers good value for the price?

Yes

Are you happy with Groove by Clari's feature set?

Yes

Did Groove by Clari live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Groove by Clari go as expected?

Yes

Would you buy Groove by Clari again?

Yes

Likelihood to Recommend

Groove is great at creating personalised emails in bulk. That is one of the key aspects we use it for. Another important aspect is tracking emails, opens, and then engaging with our key stakeholders. It also helps us understand who is not opening emails so we can find another way of communicating with key customers. I think the user interface could be improved as well as the ease of creating the flows and automation

Comments

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Great for insights and analytics in order to drive efficiency at work!